Press Releases by Category Advertising, Media Consulting, Marketing Research
Lots of Life Left in 2 & 3G
ELECTRONICS.CA PUBLICATIONS, the electronics industry market research and knowledge network, announces the availability of a new report entitled "Global 3G Market Review".
These days mobile broadband talk is all about LTE, WiMAX and 4G. These topics dominate discussions at trade shows and coverage in trade publications. It is as if 3G is on its death knell and 2G but a distant memory. When looking at the facts however the reality of…
Indian wellness services market to grow at 30-35% CAGR, says FICCI-Ernst & Young …
Mumbai, April 15, 2009- Notwithstanding the current economic slowdown which has impacted several sectors, the Indian wellness services market is expected to remain buoyant and has the potential to sustain a compounded annual growth rate (CAGR) of approximately 30-35% for the next five years, says a latest study by FICCI and professional services firm, Ernst & Young. The wellness services market is currently estimated at Rs 11,000 crore.
The FICCI-EY…
Bluetooth flyers in Utoplis movie theaters
From today, the international movie theaters chain Utopolis opens a new communication channel with their visitors. Visitors can download movie trailers on their mobile phones for free via Bluetooth from the hotspots provided by Alterwave, the leader in proximity marketing and communication . "We pay great attention for our cinemas to give a warm and welcome feeling," explains Country Manager Stijn Vanspauwen. "With Bluetooth we can welcome each visitor individually…
Bigmouthmedia Marketing Strategy of the Year Award won by DVLA
The DVLA's campaign to increase use of its online services has received the bigmouthmedia Marketing Strategy of the Year at the European Business Awards.
Presented at a gala ceremony and luncheon in Rome, the award recognised the DVLA's unprecedented use of commercial tactics to promote a government service. Judges praised the agency for an innovative and successful campaign, which included giving away free low-emission cars in an online lottery.
"The DVLA's campaign…
Neschen AG at Fespa: Hall 1, Stand C50 - Focus on CA certified digital print med …
Bückeburg, 8 April 2009 - The Neschen AG appearance at Fespa Digital Europe 2009 in Amsterdam will be highlighted by the recently founded Color Alliance (CA). The close union of these internationally active RIP and print-media manufacturers has set itself the goal of achieving high production reliability in large format inkjet printing as part of a total system solution.
This is mainly based on a standardised CA coating which drastically…
Lehigh Valley Marketing Firm Launches State-of-the-Art Website for EcoTech Marin …
Altitude Marketing Provides Technologically Advanced Yet Easy to Navigate Website
April 7, 2009—Lehigh Valley, PA—Altitude Marketing planned, wrote, designed and launched an innovative new website for its client EcoTech Marine on April 2, 2009. The advanced website design leverages new media marketing tactics to reach customers in a fun and visually appealing website design. The website provides detailed product information and tutorial videos, showcases an interactive “find a retailer” application…
Media Training Contract Awarded for US Coast Guard to The Pincus Group
(Washington DC)—The US Coast Guard will be offering media training and risk communications in May for senior Maritime officers from countries around the world. The media training and risk communications training will be conducted by The Pincus Group, a media training and crisis communications executive training firm in Silver Spring, Maryland.
Training is scheduled to take place over three days at the USCG’s International Maritime Officer’s School in Yorktown,…
Visiongain report "Smoking Cessation Report, 2009-2024" on reports-research.com
The majority of smokers worldwide do not have full access to smoking cessation therapies. Smoking prevalence is increasing overall, with increases mainly contributed by developing countries. Adverse health effects and the high economic costs associated with tobacco smoking are encouraging increasingly-stringent smoking legislation and encouraging governmental spending on anti-smoking aids. From 2009 to 2024, the continuing introduction and implementation of tobacco-control policies will accelerate, further encouraging people to stop smoking,…
Altitude Marketing Launches State-of-the-Art Website for EcoTech Marine
Technologically Advanced Yet Easy to Navigate Website Brings Excitement and Sales
April 7, 2009—Emmaus, PA—Altitude Marketing planned, wrote, designed and launched an innovative new website for its client EcoTech Marine on April 2, 2009. The cutting-edge website leverages new media marketing tactics to reach customers in a fun and visually appealing design. The website provides detailed product information and tutorial videos, showcases an interactive “find a retailer” application and enhances the…
No Fake. German advertising agency 19:13 produces viral video for MINI
Munich. How a regular trip on the Autobahn can turn into a journey with surprises and spins can be seen in the viral video “HAVE YOU SEEN THAT?” developed by the advertising agency 19:13. The film that can be seen on the internet since March, 25th , has already achieved amazing click rates.
„To challenge the web and viral films and still create an entertaining picture was a great task…
Global Markets Direct report "Current and Future Outlook of Global Oil and Gas P …
The world pipeline industry is at an exciting phase. The escalation of crude oil and natural gas prices is both a boon and a bane for the pipeline industry. It has created conflicting challenges and issues to the pipeline operators, constructors and regulators. The industry is primarily been driven by the demand for natural gas, crude oil, and petroleum products in regions that lack oil and gas resources and assets.
"Current…
Stafix – Positive Advertising Without Negative Side Effects
Jyväskylä, Finland - April 3, 2009 - The Finnish company, Stafix Ltd., presents Stafix® electrostatic film, a printing material, which has all the advantages and lightness of paper and the properties of a sticker without the limitations and drawbacks.
The innovative printing material has been successful in many parts of Europe and Scandinavia. Stafix® is a printable, statically charged polypropylene film, that can be placed on nearly any clean dry…
(W)right On Communications moves to Solana Beach and adds clients, talent
March 31, 2009; Solana Beach, Calif. – Full-service agency (W)right On Communications has moved to new offices at Pacific View Center, 674 Via de la Valle, in Solana Beach across from the Del Mar Hilton and welcomes Account Executive Amanda Soer and Online Marketing Specialist Jason Lancaster as well as new clients, executive air travel leader Jet Source of Carlsbad and rural broadband specialist RidgeviewTel of Longmont, Colo.
Soer leads…
The Death of Print – top and bottom newspaper publications online influence rank …
(St. Louis, MO – April 2, 2009) Predictions of the death of the American newspaper are appearing with greater frequency, along with the actual demise of several well known dailies. Interactive market research expert Jay Byrne explores aspects of why the Internet is beating print – even as more traditional news publications move online – in an analytic commentary available at www.v-Fluence.com.
Using online research from v-Fluence Interactive, the firm’s…
Connecticut Better Business Bureau warns about phony publishers clearing house l …
Consumers told to be on alert as scam making its way across the nation
Wallingford, CT - March 31, 2009 – Connecticut Better Business Bureau is warning the public to beware of letters supposedly from Publishers Clearing House which claim that they have won a grand prize drawing of $1 million. Despite official-looking letters, recipients are the target of a widespread scam that is seeing a sudden resurgence across the…
AsiaXPAT Provides On-Line Media Power To The Sawadee.com Regatta 2009, Samui
AsiaXPAT, the leading resource for professionals, expats and executives living in Asia, has joined forces with the Sawadee.com Regatta 2009 as official on-line media partner.
A favourite amongst competitive and social sailors, the five day regatta is one of Asia’s leading sailing events and is also part of the Asian Yachting Grand Prix Championships, with a full fleet expected from Thailand, Australia, New Zealand, Singapore, Hong Kong, Dubai and further a…
GoMobile Advertising Wins 2009 Addy® Award for Mobile Miller Chill Campaign
GoMobile Advertising, a nationally recognized mobile billboard advertising and experiential marketing company has been awarded a Silver ADDY® at the 2009 ADDY® Award competition held in Seattle, Washington last week. The annual ceremony recognized GoMobile in the vehicle design category for their work with Miller Chill in creating two mobile Cuban lounges designed to promote the salt and lime-infused beverage to the public last summer.
“It’s been a…
When it doesn't have to last forever - New Neschen films for flexible outdoor an …
Bückeburg, 31 March 2009 - Neschen's solvoprint line has an excellent reputation for large format prints. Now two new products will enhance the range of banner media: solvoprint PVC frontlit eco and solvoprint PVC blockout eco.
The laminated PVC films, with a core fabric made of polyester, are designed for short to medium-term indoor and outdoor advertising. As a result, the media is perfect for trade fairs and presentations, but…
Fespa 2009: Julius Heywinkel GmbH presents its latest development: CA inkjet tex …
Bramsche, 27 March 2009 - Color Alliance (CA) member Julius Heywinkel GmbH will give its brand new CA-approved inkjet textiles centre stage on its trade fair stand. The textiles are based on a standardised coating which drastically reduces the number of colour profiles. They simplify production processes and, moreover, ensure maximum process reliability.
In large format printing (LFP), any number of things can go wrong. They range from the printer,…
AsiaXPAT Stays Strong in its Business – Cost-effective Advertising Solutions for …
As the effects of the weak economy impact global and local businesses, companies are increasingly looking to AsiaXPAT for cost-effective advertising solutions that deliver proven results to help them weather the storm.
William Russell Insurance, a long-time AsiaXPAT advertiser, has extended their campaign and has increased their regional exposure running a larger banner for 2009 and into 2010.
“In an increasingly challenging environment we need to focus on media that deliver measurable…
Minicom Digital Signage and RGB Communications Holding Joint Exhibition at Scree …
Zurich, Switzerland (March 26th, 2009) – Minicom Digital Signage, the leader in “last mile” player-to-screen connectivity platforms for the digital signage marketplace, will be presenting its award winning solutions, together with its exclusive distributor in the UK – RGB Communications, right at the entrance to Screen Media Expo Europe 2009 on April 7th - 8th at the National Hall, Olympia, London (booth E02).
Ronni Guggenheim, CEO of Minicom Digital Signage…
EMG to Attend NAGAP ‘09
IRVINE, CA – Represented by Earthbound Media Group’s (EMG) Chief Visionary Officer Damien Navarro and Account Manager John Maas, EMG will attend the 22nd Annual National Association of Graduate Admissions Professionals (NAGAP) Conference in New York City from Wednesday, April 22nd through Saturday, April 25th. EMG will also be presenting together with Teachers College, Columbia University and exhibiting its strategic marketing and recruitment services and best practices at its booth…
Autos Shipment Going down to 63.2 Million in 2009, but Positive Recovery Predict …
ELECTRONICS.CA PUBLICATIONS, the electronics industry market research and knowledge network, announces the availability of a new report entitled "Automotive Infotainment Semiconductors".
It's no great secret that the world's top automobile manufacturers are reeling after a particularly bad 2008 that dropped total autos shipped to 65.6 million from 69.1 million in 2007. As difficult as 2008 was, 2009 is predicted to be even worse with 63.2 million autos to ship by year's…
Global Research & Data Services-Report: "Electronic Safety and Security Equipmen …
The Russian market for safety and security systems has been developing and growing rapidly. Some reasons behind the intensive growth have been economic growth and increasing personal income in the country as well as concerns of rising crime, terrorism, and other security threats to the state and individual citizens. Technology improvements have also removed some of the barriers to purchase (such as price and complexity of operation), making electronic security…
Mobile marketing gets ‘global code of conduct’
The Mobile Marketing Association (MMA), which represents 650 member companies worldwide, has released its Global Code of Conduct, designed to provide guidelines that all Mobile Marketers should consider and build their mobile marketing initiatives around.
The MMA Global Code of Conduct, or “the Code”, is intended to guide companies within the mobile ecosystem so that they can effectively, and responsibly, leverage the mobile channel for marketing purposes, whilst always protecting…
Competitor Pricing Report with adCore™
Online advertising technology taking marketers to a new level of performance and efficiency
Tel Aviv — March, 2009 — Podium Advertising Technologies has announced the release of a new competitors pricing report within the adCore™ system for online retailers. The competitor pricing report provides online retailers the ability to view their pricing point for every product located in their inventory and who their competitors are.
The competitor monitoring report is based…
Google Product Search Submission Is Now Available Within adCore™
Online advertising technology taking marketers to a new level of performance and efficiency
Tel Aviv — March, 2009 — Podium Advertising Technologies has announced the full integration of Google Product Search on adCore™ V3.0, an online advertising technology developed for online retailers and SEM agencies to fully automate SEM and SCE(shopping comparison engines) campaigns.
adCore™ now contains the ability to automatically launch and update campaigns based on the website’s current online…
txtNation Launches New Affiliate Scheme
The market's leading mobile solutions provider txtNation are extremely proud to announce that their new affiliate program is now up and running.
txtNation openly invites their clients to encourage not only friends but business colleagues or acquaintances to join txtNation’s ever expanding mobile solutions enabling the client to further increase their profits. One of the best things about this new scheme is that anyone needing a mobile billing solution, amongst…
Froogle Submission Is Now Available Within adCore™
Online advertising technology taking marketers to a new level of performance and efficiency
Tel Aviv — March, 2009 — Podium Advertising Technologies has announced the full integration of Froogle on adCore™ V3.0, an online advertising technology developed for online retailers and SEM agencies to fully automate SEM and SCE(shopping comparison engines) campaigns.
adCore™ now contains the ability to automatically launch and update campaigns based on the website’s current online inventory to…
Content Marketing 'SEO Cocktail' Proves a Powerful Tool For Increasing Search En …
Leading SEO copywriting and content marketing firm SEO Content Solutions has announced its search engine marketing elixir, the 'SEO Cocktail.' The SEO cocktail, tested and studied for a full 12 months, has proven its ability to obtain multiple first page search engine rankings and drive qualified leads.
The SEO cocktail concoction consists of 1 part optimized HubPage, 1 part optimized SlideShare slideshow, 1 part SEO press release, and 1 part syndicated…
What’s Up Interactive/Daybook Recruit Matt Fazio and Jim Osterman
Atlanta – March 10, 2009 -- Richard Warner, CEO of What’s Up Interactive and founder of its sister company, Daybook Inc., has announced the addition of Matt Fazio as senior project manager and Jim Osterman as content development director.
In his new role, Fazio will supervise support, maintenance and updates for existing Fox Television Stations online community dating sites, as well as managing the design and development process on an upcoming…
Market for Nanocoatings Poised to Show Dramatic Growth Exceeding $6.5 billion in …
ELECTRONICS.CA PUBLICATIONS, the electronics industry market research and knowledge network, announces the availability of a new report entitled "The Market for Nanocoatings to 2015".
Currently, competitive rivalry is high in the nanomaterials sector. Companies are in the middle of a research and development race to develop and release new proprietary products for specific applications. Only the first to market will gain the competitive advantage to embrace the potential of nanotechnology, and…
EMG to Host Optimost Multivariate Testing Seminar Event
IRVINE, CA – Earthbound Media Group (EMG) will host an exclusive Interwoven Optimost “Lunch and Learn” seminar on multivariate testing (MVT) open to local online businesses, executives and professionals from all industries. To be held on Thursday, March 26, 2009 from noon to 1:30 p.m. at EMG’s Orange County headquarters, the lunchtime event will feature a complimentary lunch and a seminar titled “Drive More Value from Your Online Marketing” –…
Sodapop Designed the Latest Interactive Tradeshow Kiosk Presentations for Orthof …
Dallas, TX - March 04, 2009 –SodaPop is pleased to announce the successful delivery of the four versions of the monitor presentations produced for Orthofix. The presentations were presented at the American Academy of Orthopaedic Surgeons Annual Meeting (AAOS '09) that was held February 25-28 in Las Vegas, NV at the Venetian/Sands EXPO. These latest presentations reflected the new corporate branding that has recently been unveiled. Produced with the latest…
E-Commerce Times Features EMG Green Business Expertise
IRVINE, CA – Committed to addressing energy and environmental responsibility at the local-level and beyond, Earthbound Media Group (EMG) was featured once again in an E-Commerce Times article – this time in a feature story titled “Green IT, Part 2: The Orange Greenhouse,” written by staff writer Ned Madden. Madden sought out EMG Chief Visionary Officer Damien Navarro’s take on green business and his thoughts on what’s behind Orange County’s…
Four New Visiongain Reports in the range of Pharmaceuticals and Telecommunicatio …
Four new reports of Visiongain in the fields of healthcare and telecommunications been added to the offer of reports-research.com.
Established in 1998, Visiongain has built a strong reputation for covering business-critical topics and investigating issues. It is an independent business information provider for the Telecoms, Pharmaceutical and Defence industries.
The new market analysis “The World Dermatological Market Outlook, 2009-2023” by Visiongain is to examine the current and future prospects for the world…
Nanotechnology Accelerates Electric Vehicles Markets, Reaching 32.7 Million Auto …
ELECTRONICS.CA PUBLICATIONS, the electronics industry market research and knowledge network, announces the availability of a new report entitled "Worldwide Nanotechnology Electric Vehicle Market Shares Strategies, and Forecasts".
Electric vehicles represent a quantum shift in transportation. The design trajectories are varied; the opportunities are significant as a quantum shift occurs in what the vehicle basic functions are and how the vehicle works. The car companies that leverage the market opportunity to shift…
Luxury Accessories Brand Ootra Hires Pierce Mattie PR for Fashion Public Relatio …
February 20, 2009 New York, NY: Ootra, a luxury accessories brand from model and designer Debbie Jagel, has hired Pierce Mattie Public Relations (piercemattie.com) to spearhead their Fashion Public Relations campaign. The Fashion PR firm will be overseeing the launch of Ootra’s collection of chic clutches, sumptuous muffs, edgy totes and utilitarian messenger bags.
Ootra is high-fashion for the confident, independent woman who is adventurous in her pursuit of…
EMG Launches 20th Century Fox I Love You, Beth Cooper Trailer Debut Campaign
IRVINE, CA – Earthbound Media Group (EMG) recently unveiled a blockbuster personalized rich media experience and accompanying social media and online marketing campaign for client 20th Century Fox, putting EMG’s technology-driven marketing and media solutions to work for one of the world’s largest producers and distributors of motions pictures. Featuring a full-fledged buzz-building and online public relations initiative via various blogs, message boards and content distribution channels, interactive…
Dramm Introduces Dean Mraz
Manitowoc, Wisconsin - February 12th, 2009 – Dramm welcomes Dean Mraz to the team as the new Commercial Customer Service Representative. Dean will be available to answer questions regarding Dramm’s full line of chemical application systems, environmental control systems, irrigation system and watering tools.
Dean is thrilled to be joining the Dramm team. “I am looking forward to this exciting career with Dramm Corporation,” Dean says, “I look forward to…
Vittek Gets in the Soup with Campbell American
French Valley, CA February 11, 2009 - New England guitar builders, Campbell American Guitars have assigned west coast sales responsibilities to Joshua Paul Vittek and Associates.
Established in 2002, Campbell American Guitars have been building instruments of the highest quality and attracting players from around the world for their impeccable play, build and tone. Artists such as Dave Fiuczynski, Danny Kortchmar, Bill Nelson and Reeves Gabrels can all be seen…
Dovetail to rep Canadian Home Trends Magazine
Canada (February 13, 2009) – Dovetail Communications Inc. is delighted to announce a newly established relationship with Canadian Home Trends Media publisher of Canadian Home Trends Magazine, a highly respected home décor and lifestyle publication. The bi-monthly publication prides itself on producing 100% Canadian content with comprehensive editorial relating to home décor, building, renovating, gardening and a focus on current lifestyle interests, including, tips on health, money management, travel, fashion…
AlphaPicture takes transpromo to new heights
Waiblingen – Germany, February 12, 2009 – At the Hunkeler innovationdays, AlphaPicture will present the world’s first highspeed generator for inline image personalization. In a live performance at the exhibition, a Xeikon 8000 digital color press will be in action, printing image-personalized transpromo mailers that will proceed for inline finishing on Hunkeler modules.
AlphaPicture’s highspeed imaging generators – which were showcased as a prototype at Drupa 2008 – have already…
EMG Launches Website for USC Graduate Biokinesiology Programs
IRVINE, CA – Earthbound Media Group (EMG) announces the launch of its latest project for the Division of Biokinesiology and Physical Therapy at the University of Southern California (the Division) – a user-centric web presence promoting specifically the M.S. and Ph.D. programs in Biokinesiology offered through the Division (http://pt.usc.edu/biokinesiology). The new website is also the centerpiece of a targeted search engine marketing (SEM) campaign designed and managed by EMG to…
Crestron Eagles Program Donates Theater to Marines
Crestron Eagles Program Honors Heroes; Dedication Ceremony Officially Opens New Home Theater at Camp Lejeune for Wounded Warriors Battalion - East
CAMP LEJEUNE, NC, February 9, 2009 — Crestron hosted the second Eagles Program dedication ceremony yesterday for the Wounded Warriors Battalion – East at Camp Lejeune, NC, unveiling the new home theater donated to provide comfort and entertainment for America’s heroes recovering from injuries sustained during combat overseas. The Crestron…
First German JakeBox License Sold
Media company MM MultiMedia has acquired the first German sales license for the award-winning eco friendly Swedish packaging concept JakeBox, used by among others Lamborghini and Rolling Stones. The value of the license deal is more than 100 000 EUR.
"It's a break-through in Germany for us", says JakeBox CEO Jakob Skarin. "When a player like MM guarantees those sales volumes, we know we have a concept that works."
MM MultiMedia is…
India’s first B2B cinema and television industry exhibition to take place in Nov …
Cinex Asia 2009, taking place in Mumbai between 19th – 21st November, is India’s only trade exhibition dedicated to production, post-production, distribution and exhibition within the film and television industries.
FEBRUARY 2009, MUMBAI: Informa, organisers of global mega-events including the Monaco Yacht Show, Cityscape, 3GSM and Leaders in India, have launched the country’s only international business-to-business exhibition dedicated to the internal market within the film and television industry.
To be held in…
EMG Launches Website for The Ecology Center
IRVINE, CA – Earthbound Media Group (EMG) announces the successful launch of The Ecology Center’s new web presence at theecologycenter.org. As part of a larger online public relations and marketing initiative for the new and local non-profit organization, EMG developed this educational and lead generation website pro bono to support The Ecology Center’s mission to inspire and involve individuals and communities in the stewardship of Southern California’s environment and build…
Mobile Social Network Hits Magic Benchmark: 1 Million Users on qeep
Users from 203 different countries meet on qeep to chat and network
- With 160 million mobile page impressions each month, qeep offers an innovative platform for target-oriented marketing
Cologne / Germany, February 3, 2009 – In the New Year, qeep continues to experience large, new user numbers. Today the successful mobile social network exceeded the 1,000,000 user mark. People from over 200 different countries meet with their mobiles on qeep…
Toshiba IK-HR1S | High-Definition C-MOS Camera with HDSDI output
San Diego, CA, January 19, 2008 Audio Video Supply, Inc, a San Diego distributor first in Industrial, has introduced the new Toshiba IK-HR1S HD CMOS Camera from Toshiba’s new product line.
The Toshiba IK-HR1S High-Definition C-MOS Camera is a single-piece, super compact (1 ¾ in. x 1 ¾ in. by 3 in.) camera system with HDSDI output. This point of view camera (POV) is built for specialty Broadcast and industries…
