Press Releases by Category Advertising, Media Consulting, Marketing Research
Schubert Communications Named a Top Marketing Agency by BtoB Magazine
DOWNINGTOWN, Pa., June 23, 2009 — Schubert Communications was again named one of the Top 100 business-to-business marketing communications agencies by BtoB magazine, the national trade publication for the business marketing industry. The honor marks the 7th consecutive year Schubert has made the list.
“Schubert continues to prove itself the premier B2B sales-centric marketing agency – not just in the Mid-Atlantic region, but nationwide – and this honor reinforces it again,”…
EMG Launches Harrah’s Entertainment “Next iBAR Star” Promotional Campaign
IRVINE, CA – Supporting the promotion of Harrah’s Entertainment St. Louis’ annual live stage show talent competition at their on-site Blackjack bar venue, iBAR, Earthbound Media Group (EMG) recently launched a full-scale, cross-channel marketing campaign on June 1, 2009. With a lead generation landing page nextiBARstar.com and corresponding interactive widget, EMG partnered with Harrah’s St. Louis to create buzz and drive users nationwide to submit talent videos to the site…
Altitude Marketing Celebrates its 5th Birthday with Stunning Success
Altitude Marketing, the Lehigh Valley-based strategic marketing firm, blew out the candles on its 5th birthday this month. Altitude Marketing was started in 2004 by two marketing and publishing professionals with more than 30 years combined experience. The two entrepreneurs identified a market need for a new kind of agency in the Lehigh Valley—lean and nimble, but with a full-service, strategic, wide-angle view of marketing and branding. The company's big-picture…
prospega expands its Website on Leaflet Marketing Services internationally
The German Direct Marketing enterprise prospega GmbH has announced the launch of its new prospega Website - prospega.com – with new language options.
prospegas's executive director, Stefan Ebner explained that the driving force behind the creation of the multilingual Website is the responsibility of prospega for its international customers to offer them an information base in the language with which they are most comfortable: “We are very pleased to be launching…
Veronica Eyenga, Discusses Current Economic Climate in the 2009 Minority Busines …
Glen Burnie, MD (June 17 2009) – Interviewed and featured in the 2009 Minority Business edition of the Baltimore Business Journal, President and CEO Veronica Eyenga, discusses how she has kept her business, VBP OutSourcing, afloat in the current economic climate.
As the current state of the economy has affected the majority of minority business, Eyenga has turned to new avenues for growth and expansion. One aspect has…
What’s Up Interactive Launches New Site Design for the U.S. 10K Classic
What’s Up Interactive has announced the launch of a comprehensive redesign for the U.S. 10K Classic Web site that can be viewed at us10k.org. The U.S. 10K Classic, held annually Labor Day weekend, is one of the premier participatory sporting events in the Southeast.
“The U.S. 10K Classic is not just another road race - it has become a multi-sport event that people plan for months ahead of time - it…
EMG Hosts Online Student Recruitment Best Practices Webinar
IRVINE, CA – With more than ten years experience in the higher education marketing and communications arena providing subject matter and case study examples, Earthbound Media Group (EMG) will host a free webinar titled “Bringing It All Together: Best Practices in Online Student Recruitment” on Wednesday, June 24th, 2009, from 10:00 a.m. to 11:00 a.m. (PDT). Featuring EMG’s Managing Partner and Chief Visionary Officer Damien Navarro and Senior Marketing Analyst…
Indian Composites Industry is Estimated to Reach $1400 million by 2014
India is the fastest growing market for composite materials, registering double-digit growth during the past five years. The Indian composites industry has proven track record for its low cost manufacturing base with automated processes, coupled with strong design and development expertise. Many markets with significant growth potential have adopted composite solutions. India offers many opportunities in the composites industry for new entrants as well as existing and expanding companies. This…
Mitsubishi Electric and ASO Go to the Four Corners of the Globe to Launch New “A …
Ames Scullin O’Haire (ASO) has launched a new broadcast campaign and website for Mitsubishi Electric.
The campaign features a globe-trotting “Air Hunter” character, played by Steve McQueen’s son, Fred McQueen. In a series of commercials, he introduces people to the pristine air they can get from Mitsubishi Electric’s ductless cooling and heating systems. These systems are unique because they allow more precise, energy-efficient cooling and heating – while filtering allergens…
Absorbent, Ink. Makes the Top Ten in Fastest-Growing Promotional Products Distri …
Counselor magazine, the voice of the promotional products industry, revealed the top ten fastest-growing promotional product distributors in its June issue. Kansas-based company Absorbent, Ink., ranked eighth with a growth increase of 63% between 2006 and 2008.
“This is our second year in a row to receive the Spirit Award from Counselor magazine,” said Lee Eldridge, president of Absorbent, Ink. “It's certainly nice to be recognized by Counselor and the industry…
Howard Leight Selects Tiziani Whitmyre for Public Relations Services
SHARON, Mass. – June 15, 2009 – Howard Leight/Sperian Hearing Protection, LLC, a leading global provider of passive and intelligent hearing protection solutions and champion of progressive Hearing Conservation Programs, has selected Tiziani Whitmyre, Inc. as its public relations partner.
Tiziani Whitmyre (tizinc.com), is a Boston-area interactive marketing and public relations services agency that helps business-to-business (B2B) manufacturing and technology-based companies to build brands, gather sales leads, and generate an ROI…
Altitude Marketing Continues Expansion with New Hire: Amanda Dickson (Lehigh ’09 …
June 15, 2009—Lehigh Valley, PA—Altitude Marketing today announced the hiring of Amanda Dickson as Marketing Communications Manager. This new position was created in response to continued growth of Altitude's client base and increasing demand for social media marketing strategy and management.
In addition to driving social media marketing efforts across Altitude's client portfolio, Amanda serves as relationship manager on several key accounts, and plays a vital role in on-going market research,…
New videos from Schubert Communications Target B2B Internet Marketing
DOWNINGTOWN, Pa., June 3, 2009 — Schubert Communications Inc. announces the third installment of its Web-cast video series “The Lazy Web Site” (lazy-website.com). The series humorously highlights the dangers of relying on an under-performing Web site, while showing how companies can make their Web site work harder to increase sales and improve sales efficiency.
“In today’s economic climate, many B2B companies believe they need to be stoic to gain…
Schubert Communications Introduces Online Lead-Tracking System for Business-to-B …
DOWNINGTOWN, Pa., May 21, 2009 — Schubert Communications has launched Web Metrix+, an online lead-tracking system that enables B2B companies to quantify and qualify sales prospects who visit their Web site. This scalable, affordable system does not require users to invest in any hardware and is hosted entirely on Schubert’s servers. Sales leads are captured instantly and are immediately available to users through a Web-based dashboard.
The easy-to-navigate dashboard also gives…
EMG Projects Win 2009 Communicator Awards
IRVINE, CA – Earthbound Media Group (EMG) is proud to announce its recent wins in the 15th annual Communicator Awards – two prestigious Silver Awards, or Awards of Distinction, for work developed for clients 20th Century Fox and The Ecology Center. Built from the ground up by the EMG team, 20th Century Fox’s I Love You, Beth Cooper cross-channel marketing campaign along with The Ecology Center’s website were honored for…
EMG VP Joins Digital LA Panel as Industry Expert
IRVINE, CA – Earthbound Media Group’s (EMG) Vice President of Entertainment and Senior Social Media Consultant Jayson Oertel will appear as a featured panelist speaker for Los Angeles-based networking organization Digital LA’s “Widgets and Apps for Entertainment” event to discuss how widgets, applications and iPhone apps can be leveraged as part of a viral marketing strategy for movie and TV show campaigns. The event will be held at Rush Street…
OpenTourEurope opens its doors, investing in the press
International communications agency founds and finances press trips for select journalists
Calgary, June 10th 2009 - Open2Europe, communications and media relations agency and the European headquarters of Open2America, today announced the launch of the OpenTourEurope, an innovative program designed to bring journalists to events, when budget constraints would otherwise restrict their travel. Created to support international journalists, OpenTourEurope will also serve as a platform to initiate forums and workshops, underlining the…
Vishay Releases New 146 RTI Series of Radial, High-Temperature and Low-Impedance …
Vishay Intertechnology, Inc. announced the release of a new series of radial aluminum capacitors that offers very low impedance values, high capacitances, high ripple currents, and high-temperature operation up to +125 °C.
The 146 RTI devices are available in 13 case sizes, ranging from 10 mm by 12 mm to the larger 18 mm by 35 mm. For enhanced performance and reliability, the capacitors offer very low impedance, which is…
When does aging start?
Research company Bazis IG starts new project that is called “Thinking of ageing”. Project objective is to understand the opinions of Russian people about post-retirement life. Among others, one of the tasks is to clarify the psychological old age.
After all we hope to understand what “old age” associations people have, what young and middle-aged people are going to do being old. In addition we would like to determine how…
EMG Launches Second Phase of 20th Century Fox’s I Love You, Beth Cooper Campaign …
IRVINE, CA – Earthbound Media Group (EMG) recently launched the second round of I Love You, Beth Cooper social media initiatives for client 20th Century Fox on Tuesday, May 19th, 2009. The multifaceted web presence and social media strategy leverages popular social media platforms including Twitter, Facebook and MySpace to promote the “Moment of Truth” campaign, inviting confessors to tell all by uploading their videos on YouTube at www.youtube.com/iloveyoubethcooper for…
Sweeney Promotes Fitch to Account Executive
CLEVELAND – June 4, 2009 – Sweeney (sweeneypr.com), a leading full-service marketing and public relations firm, has promoted Kayleigh Fitch to account executive in its headquarters office. Fitch will provide support on key consumer and business accounts, including: Care Services, Inc., Kent State University, One TIME Wood, The Alta House, Lithonia Lighting and The Plaza Group.
Fitch will also play a key role in the agency’s new media…
Viral Marketing Stunt Shuts Down Local School
June 3, 2009, Boston, MA – A viral marketing video designed to promote MISCHIEF MAKER’S MANUAL, the new book of pranks and practical jokes for children ages 8-12, landed some of those same kids in hot water when their school was shut down for the day. On June 2, fifth-grader Troy Hughes of Lansing, MI forwarded the video to every member of his 5th grade class, sparking a panic…
EMG to Exhibit at 2009 WACAC Conference
IRVINE, CA – Earthbound Media Group’s (EMG) Account Managers Cory Kiesel and John Maas will exhibit on behalf of EMG at the Western Association for College Admission Counselors’s (WACAC) 2009 annual conference at Chapman University in Orange, CA. Held from Wednesday, June 10th, through Friday, June 12th, the three-day conference is anticipated to draw college recruitment, admissions and advancement professionals from the Nevada and California regions to reconnect with fellow…
nonstopConsulting International increases strongholds in the UK through partners …
May 2009 - nonstopConsulting International has established further presence in the UK and Europe by securing a deal with Warehouse Express, the leading independent online retailer of photographic equipment and accessories.
Warehouse Express has appointed nonstopConsulting International to handle their affiliate programme in Germany and Denmark. Further campaigns are planned throughout Europe in accordance with Warehouse Express growth strategy.
The partnership heralds a further increase for nonstopConsulting’s growing list of European…
Microsoft rewards Hyzonia.com as best online portal created on Microsoft Technol …
Hyzonia.com has received the 'Microsoft Technology' and 'Best Strategic Entertainment Online Portal' awards at the recently concluded 'Pan Arab Web Awards 2009'.
The accolades recognized Hyzonia platform's innovation in providing a powerful online marketing tool which enables advertisers to create and publish campaigns for entertaining and engaging their target audience and helps publishers to increase revenue by creating and publishing customized virtual worlds to their websites.
'Hyzonia is a web platform that…
JACOB APELBAUM JOINS NETWORKED INSIGHTS AS NEW VICE PRESIDENT OF TECHNOLOGY
MADISON, WIS. — May 19, 2009 –– Networked Insights, a leading social media and customer intelligence company based in Madison, Wis., announced today a new member to its executive team— Vice President of Technology Jacob Apelbaum. As Vice President of Technology, Jacob will be responsible for all facets of the technology development of Networked Insights’ SocialSense listening platform including: product engineering, software-development lifecycle, IT operations, R&D, quality assurance…
Infiniti Research: Healthcare Industry in India-2009 on reports-research.com
Healthcare IT market in India has seen a phenomenal growth in the last decade. The market comprises healthcare organizations (hospitals, nursing homes, diagnostic centers, dental hospitals, clinics, ayurveda hospitals, etc.), persons (doctors, dentists, nurses, and other caregivers), and health insurance providers. Private companies play a greater role than the public sector in providing healthcare services as this sector is expected to be financially stronger and well managed. With the growth…
Mojave Interactive strikes gold at the 8th Annual Horizon Awards Competition
Mojave Interactive was honored with two awards at the 8th Annual Horizon Interactive Awards competition, including a Gold Award in the E-commerce/Shopping category for "The Ungiftables" CafePress campaign. "The Ungiftables" also took home the Silver Award in the Flash category.
"The Ungiftables" (http://www.theungiftables.com) introduces the world to seven humorous characters who should be immediately recognizable to anyone who’s shopped for gifts. They are your critical mother-in-law, an emo nephew, or that…
rEvolution Announces Acquisition of Digital and Youth Culture Agency Birdsong 3
rEvolution, the Chicago-based integrated sports marketing and media services agency, announces that Birdsong 3, a leading digital and youth culture agency, is joining the rEvolution team. Led by industry veteran, Jim Spinello, Birdsong 3 is a long-time Chicago-based brand strategy, digital media and event execution agency. By obtaining Birdsong 3’s expertise, rEvolution increases its current, marketing service offerings in the rapidly growing areas of digital content, social media,…
Jessica Martinez Appointed Manager of Business Development at MailPound.com
Marlton, NJ — May 21, 2009. MailPound.com, the nation's largest single distribution channel for travel suppliers, appoints Jessica Martinez as manager of business development.
"Jessica has an outstanding record of achievement in connecting travel agents to the critical resources that help strengthen their capacity to grow their business," said Debbie Maier, president of MailPound.com. "Her knowledge of internet marketing, technology and the complex issues that drive the travel industry today…
EMG Opens Office in Los Angeles
LOS ANGELES, CA – Earthbound Media Group (EMG) will expand northward to Los Angeles (LA) county in a matter of days, marking the official opening of its newest office, located in Culver City, California. Seeing significant opportunity even within the current recession, EMG Managing Partners Blaine Behringer and Damien Navarro pegged LA as the perfect spot for its next office as EMG extends its brand and expands its efforts to…
Donna Nuri Recruited to What's Up Interactive Sales Team
Donna Nuri has joined What’s Up Interactive as a senior account executive, says agency founder and CEO Richard Warner.
“With the growth of our company during the past year we knew we were going to want to add another sales person with exceptional credentials,” said Warner. “Donna brings us a wealth of experience in the digital field, a quantifiable record of driving new business, and understands the value of…
Get Packaging Innovations Report of 2007 for free on national technology day
Gurgaon: Packagingconnections.com is distributing 2007 packaging innovations report free on the occasion of National Technology Day. It has more than 200 packaging innovations listed.
These innovations are extracted from good morning packaging newsletters. This newsletter is published on every Tuesday and distributed to 31,000+ members of packagingconnections.com by email. Every issue contains just 5 innovations mainly related to packaging. These innovations are easy to implement in the short run and…
Stafix Ltd Releases New Transparent Sheets for Offset Printing
Stafix Ltd’s new transparent sheets enhance advertising options to companies looking for new and innovative ways to advertise.
Jyväskylä, (STAFIX) May 11, 2009 – Stafix Ltd, which offers high-tech printing materials, now adds transparent electrostatic sheets to its list of products and services. The new transparent sheets will enhance advertising options to print houses, advertising agencies and companies looking for an innovative way to advertise.
The new film incorporates all of…
EMG Exec Guest Stars on LA Talk Radio Show CRITICAL MASS
IRVINE, CA – Earthbound Media Group’s (EMG) Chief Visionary Officer Damien Navarro is scheduled to make a live appearance on LA Talk Radio’s most successful business show CRITICAL MASS on Monday, May 18th, 2009, from 4:15 – 4:35 p.m. (PST). He will be interviewed by radio host Ric Franzi, discussing the current state of interactive and technology-driven marketing solutions – a widely hot topic that has kept business executives from…
INTERNATIONAL SERVICE CHECK completes its two-week tour of Germany
Munich – From April 20 to 30, the ISC mobile information platform made a tour across Germany and stopped over in ten cities altogether. In Dortmund, Bremen, Rostock, Berlin, Leipzig, Munich, Stuttgart, Saarbrucken, Mainz and Bonn, ISC was within people's grasp in the truest sense of the word. The ISC mobile information platform stopped at well-known and prominent places such as the courtyard of the cathedral in Bremen, Alexanderplatz in…
“The Voice Over Entrance Exam” Is Released
BUFFALO, New York, May 5, 2009 - - The Voice Over Entrance Exam, a free e-book for newcomers to the voice over industry, was released on the web today, (voiceoverentranceexam.com). The free e-book was written by Peter K. O'Connell, a professional voice talent since 1982, who serves as president of audio'connell voice over talent and owner of Voice Over Workshop.
The e-book promises to help prospective voice over talents take…
The New RIC: China Shipbuilding Industry Report, 2008-2009 on reports-research.c …
Between 1405 and 1433 China has one of the biggest fleets in the world, commanded by Zheng He. When you look at the present shipbuilding industry it seems that China is going to be once more one of the leading navel powers. China already affiliates to the big three regarding the global shipbuilding industry. RIC therefore highlights this Chinese Industry in the China Shipbuilding Industry Report, 2008-2009.
In 2008, Chinese…
RIC: Global Top 500 Report of Mining & Metal, 2008-2009 on reports-research.com
With the increasingly processing of industrialization and urbanization, China’s demand for mineral resource remained strong. China has accelerated its move of oversea acquisitions and enhanced its mineral resource reserves since 2009. For example, Aluminum Corporation of China Limited plans to invest CNY19.5 billion over Rio Tinto, the tender offer from China Minmetals Corp over Oz Minerals with a sum of US $1.7 billion, and the Loan-for-Oil agreements with Brazil and…
New international link building service launched by global search specialists We …
Multilingual search marketing services company, WebCertain has launched a new international directory submissions service to help clients achieve improved search engine rankings and to increase their share of traffic worldwide.
Even as web marketing grows more sophisticated with the growth in social media, the building blocks of search engine optimisation are still hugely important. Recognising the needs of their international clients, WebCertain, the multilingual web marketing services company, has…
EMG Receives Gold Hermes Award for 20th Century Fox Project
IRVINE, CA – Earthbound Media Group (EMG) was recently awarded a 2009 Gold Hermes Creative Award – the fourth time EMG has been honored by the Hermes Creative Awards competition. EMG won its Gold Award in the “Viral Marketing” category for Twentieth Century Fox’s official I Love You, Beth Cooper movie website and viral widget. To heighten awareness and promote the film’s website, viral widget and trailer personalizing capabilities, EMG…
RIC: China LED Traffic Light Market Report, 2008 on reports-research.com
The traffic lights developed from gas light to incandescent lamp and low-voltage halogen lamp, and then to ultra bright LED, which is the ideal light source for traffic lights considering its features as small power consumption, long life and substantial increasing of brightness.
China started the probation of LED traffic lights since 1999, the replacement of LED traffic lights was basically completed in the large Chinese cities by the end of…
Carriers Hope Satellite Radio Can Fly Outside the United States
ELECTRONICS.CA PUBLICATIONS, the electronics industry market research and knowledge network, announces the availability of a report entitled "The Worldwide Market For In-Car Audio, Infotainment & Driver Information/Telematics Systems".
As Sirius Satellite Radio and XM Satellite Radio eagerly await approval of their year-old merger attempt, media watchers wonder whether satellite radio anywhere else can copy the success achieved by those space-age broadcasters in the U.S. market. While Sirius and XM operate in…
GoMobile Advertising Wins EX Award Amongst Event Giants in National Competition
GoMobile Advertising, a nationally recognized and award-winning mobile billboard advertising and experiential marketing company has won top prize, the coveted EX Award in their category at the 2009 national competition. The nod comes just weeks after a Gold ADDY® Award win in the American Advertising Federation’s regional competition, where they will compete at nationals in early May. GoMobile Advertising took first place at the EX Awards in the…
Winning Business in Germany, Austria & Switzerland Workshop
Wednesday, 29th April 2009 8.30am –12.30pm
Enterprise Ireland, The Plaza, East Point Business Park, Dublin 3
A round table session on the unique business cultures, opportunities and strategies associated with and required in Europe’s German-speaking markets.
This workshop, facilitated by Enterprise Ireland with support from the Ariston Group, a German based consultancy company, and Trinity College, Department of Germanic Studies, has been designed to bring Irish companies quickly up to speed with the…
Art Institute Advertising Students Recognized at the Orange County Ad Awards
Kylie McAdam, an Advertising student at The Art Institute of California – Orange County, received the Best of Show award at the Orange County Ad Awards on Saturday, March 21.
The Orange County Ad Awards are hosted by the OC Ad Federation to recognize the year’s best advertising from Orange County agencies.
”I feel very fortunate to have won Best of Show and Gold for the work I created for Orbis, a…
Auto Dealers’ New Lot and Bright Spot Now Online
Syracuse, NY/April 24, 2009 – The days of searching the newspaper for new and used cars are over. Search engines, such as Google and Yahoo have changed the way customers shop for autos. Whether a consumer is searching for that gas guzzling truck or an environmentally-friendly, fuel-efficient sedan, the modern auto shopper spends most of their time researching on the internet to find the vehicle they want.
“The…
GolfersGuide.com Sees Doubling of Traffic Since Early 2008
April 22, 2009 (Hilton Head) – In only a single year’s time, Golfer’s Guide Marketing Solutions has seen more than a 100 percent increase in visitor traffic to its flagship national web site, golfersguide.com.
Launched in 1999, GolfersGuide.com features more than 20 regional web sites from around North America. Each regional site features local golf course listings, articles, club news, and vacation news to serve the avid and traveling golfer.
…
EMG Celebrates Earth Day 2009
IRVINE, CA – Previously proclaimed as one of Orange County’s best places to work and top green companies, Earthbound Media Group (EMG) continues to uphold its reputation for its commitment toward invigorating a positive team environment and promoting a “green” company culture. A week prior to its official date, EMG celebrated and recognized Earth Day by hosting its second annual International Potluck at its Orange County headquarters on Thursday, April…
LOVE PIRATES thrills with a L.A. Guerilla - Radioshow / Introduction of the debu …
A radioshow on the internet that convinces with extraordinary lyrics and that, in the first week, has spread out virally unusually fast all over the world.The Guerilla Radioshow of the band LOVE PIRATES was developed by the network HUCKLEBERRY FRIENDS AG - worldwide creative network.
Already in the first week, 230,000 listeners could be reached for the debut album "Brooklyn Bridge" by viral marketing. The produktion of LOVE PIRATES was…
