Press Releases by Category Advertising, Media Consulting, Marketing Research
ROHR2 Update 30.3c - Pipe Stress Analysis now released
Unna, Germany, August 2009 - SIGMA GmbH announces the release of ROHR2 30.3c.
The new release ROHR2 30.3c adds several features like:
* Extended data bases for tee's reducers, bends and caps were extended with data from EN 10253-2
* Includes the internal pressure analysis for bands acc. to AD 2000 B1
* The CII import interface has been revised.
* The function 'Extras - determine length of the selected segments' displays now also…
My Yoga 2 Go Selects Sweeney for Public Relations and Social Media
CLEVELAND – August 31, 2009 – My Yoga 2 Go has chosen Sweeney (sweeneypr.com) to strategize and implement national public relations and social media campaigns. The campaigns will focus on increasing brand awareness, online sales and retail distribution of the company’s comprehensive line of yoga products, placing emphasis on the company’s flagship product – My Yoga 2 Go Practice System.
“My Yoga 2 Go founder Beth Siegel has…
argonauten G2 winners of the iF gold award
Berlin, August 31, 2009 - From a total of 1,368 entries from 24 countries, the winners of the iF gold award have finally been selected. At the awards ceremony last Friday in BMW Welt in Munich, prizes were presented for the 30 best ideas, among them an iF gold award in "digital media atmosphere" for the argonauten G2 and their web special "Volkswagen 2028" .
Developed by the argonauten G2…
CornDigital's Digital Menu in Cinema Theaters, UltraStar is Digital Inside & Out
August 02, 2009 – San Diego, California – UltraStar Cinemas – the first and largest theater chain in the nation to be 100 percent equipped with digital cinema capabilities – marks another industry milestone by setting up digital menu boards on concession counters and box offices, provided by the leading embedded digital signage solution provider Corn Digital.
“Our new digital menu board system presents well designed content that the motions…
Davinder Singh of TARU Innovations on Packagingconnections.com
Gurgaon (India): Packagingconnections.com released its sixteenth p-interview today, featuring the Principal, TARU Innovations; ex Director- New Product Commercialization, Coca-Cola India – Mr. Davinder Singh. The interview was published on its packaging portal http://www.packagingconnections.com/interviews/davinder-singh-principal-taru-innovations.htm# and it is one in the series of online interviews of subject matter experts of the packaging industry from all around the globe.
During the interview, Mr. Davinder Singh expressed that “I prefer that packaging industry…
Georgia Lottery Awards Web Site Contract to What's Up Interactive
The Georgia Lottery Corp. announced that What's Up Interactive was awarded a contract to provide Web site services for the organization.
"We are pleased to partner with What's Up Interactive and look forward to the Web technology, design, marketing and content development they will provide," said Georgia Lottery President and CEO Margaret DeFrancisco. "Our Web site is a vital tool to keep our players and the public informed and engaged and…
BOTTLE PR advises caution in green issues PR and warns of the dangers of “greenw …
Oxfordshire-based PR agency, BOTTLE PR, recommend that companies tackle green issues PR with integrity and a genuine commitment to a green agenda.
Senior PR consultant at BOTTLE PR, Amanda Politzer, warns, “Companies need to display real green behaviour – not just talk about it. The media can see through attempts at greenwashing and are likely to just ignore your environmental media relations campaign, or worse, will use it against you, as…
Stafix Opens Markets in South America
Stafix Ltd, a company from Jyväskylä Finland, has received a significant order from the international printing house in Ecuador. A full container load of sheets was sent at the end of June. The innovation from Finland will spread to Latin America’s consumers via brands such as Coca-Cola, Nestle and other large international brands.
- We had a previous campaign in Mexico for Coca-Cola. We believe that our new partner…
AKELstudio Commercial Photography Company Offers Unique, Enticing Product and Ca …
ATLANTA, GA Aug. 15 – AKELstudio – an Atlanta-based commercial photo studio – is now offering product and catalog photography to its broad range of clients. This is a new addition to an already extensive list of photo services AKELstudio provides. The photographers at AKELstudio offer a cutting-edge approach to group and individual product shots, as well as catalog photography, providing their clients with a variety of innovative…
Qeep and ZestADZ partner up for mobile advertising
Cologne, Germany / Chennai, India – Thursday, 20th of August 2009 – Qeep, the U.K. and South Africa’s fastest growing mobile gaming and entertainment community has signed an extensive partnership for mobile advertising with ZestADZ– a global mobile ad marketplace headquartered in Los Angeles, CA. Qeep and ZestADZ have been working together for the past year and this partnership is an effort to take the cooperation to the next…
Funding assured – B2B business launched
plista has successfully closed a second round of financing and launches its B2B business for personalization- and targeting-services
Berlin, August 20th 2009: Agitating times for the Berlin-based startup plista GmbH (www.plista.com). Despite the sluggish economic environment, plista was able to secure yet another round of financing from the High-Tech Gründerfonds (www.high-tech-gruenderfonds.de) as well as DuMont Venture (www.dumontventure.de) who, together with the existing investors, Draper Investment Company and the Business Angel…
Qeep Partners with ZestADZ for mobile advertising, signs an exclusive deal with …
Los Angeles, CA / Chennai, India / Cologne, Germany – Thursday, 20th August 2009 – Qeep, the U.K. and South Africa’s fastest growing mobile gaming and entertainment community has signed an extensive partnership for mobile advertising with ZestADZ– a global mobile ad marketplace headquartered in Los Angeles, CA. Qeep and ZestADZ have been working together for the past year and this partnership is an effort to take the…
Renowned International Logistics Company Hires Baltimore Creative Firm to Design …
Baltimore, MD. (August 19, 2009)—Industry leading transportation and logistics agent, D.A.T.E. International, chose another Baltimore agency, MOS Creative, to create the company’s first website. After 26 years of running a successful business through phone lines and referrals, D.A.T.E. decided it was time to take the company to the web.
The purpose of the site is to provide another vehicle to display their expertise in the field of international transportation and logistics.…
TW Solutions Introduces LeadManager Solution
SHARON, Mass. – August 18, 2009 – TW Solutions, a division of Tiziani Whitmyre, Inc., today introduced its LeadManagerTM solution – simple, fast, and inexpensive software that helps sales and marketing teams capture, manage, and close sales leads.
LeadManager is the only lead management solution that has out-of-the-box integration with a company’s Web site and automates the tracking of the prospect’s digital behavior. Its robust database captures click-data from Web…
DJTunes Launches New Affiliate Program
Bochum, 19th August 2009 - New Affiliate Program offers the Highest Commission Rate in the Music Download Industry
The Bochum-based company, which focuses on the digital distribution of electronic dance music, now offers labels, artists, and fans the exclusivity to take part in their affiliate system. “Online marketing made through partner programs is still growing. This approach allows partners to profit from the use of target-specific content, guaranteed to reach…
Pierce Mattie PR Named to the Inc. 5000 for a Second Year
August 17, 2009 New York, NY: Pierce Mattie Public Relations (piercemattie.com), a lifestyle PR firm, has been named One of the Fastest Growing Companies in America by Inc. Magazine for a second year in a row.
Established in 2001 by wellness lifestyle editor and expert Pierce Mattie, the firm debuted its innovative Media Oasis in 2006, an event space designed for the editors to experience brands first hand. Pierce Mattie…
Next level of booth design – Voblo’s performance for Playlogic at gamescom 2009 …
Video and computer games have steadily gained popularity. As a result, a growing number of trade fairs and exhibitions are dedicated to the digital entertainment industry. Companies who want to stand out have to fascinate a challenging target group. In the ideal case this starts with a specific booth design. By the realization of two spaces for the company Playlogic at Europe’s biggest fair for interactive entertainment electronics in Cologne,…
What’s Up Interactive Adds Cynthia Stallworth as Director of Client Services
What’s Up Interactive CEO Richard Warner has announced the addition of Cynthia Stallworth as director of client services.
Prior to joining What’s Up, Stallworth was a project manager with Intercontinental Hotels Group (IHG) and Macquarium Intelligent Communications, both based in Atlanta. She has also worked at TransUnion, The Hartford and Travelers.
“At this point in the growth of What’s Up we were looking for someone with Cynthia’s remarkable credentials, who could come…
InfoCom says mobile broadband showing uptake in EU region
Stuttgart, Germany - According to InfoCom’s latest release of its Broadband Monitoring Service, at end-2008, there were more than 122m broadband connections in the EU-25 representing over 18% increase from the previous year, with prices and access speeds, which have improved significantly. Broadband penetration per household grew to over 62% (+9% YoY). xDSL is still the dominant broadband technology with 74% of the total market followed by cable modem with…
New Social Media Book Features Cincinnati-native Cole Imperi
CINCINNATI 30 July 2009 - Tweets! Followers! Pokes! It seems that mastering social media is about 90% vocabulary-related, or is it?
Everything You Ever Wanted to Know About Social Media, but were afraid to ask is designed to help people understand the new world of social media and learn about its uses for personal, professional and business development.
The book, authored by Hilary JM Topper, MPA, was published in July…
New White Paper Defines Rich Media Direct Marketing Category
Hopkinton, MA (July 30, 2009) – Flimp Media Inc., developers of cutting edge rich media marketing and analytics technology solutions, today released a white paper that defines an new category of rich media for direct marketing called Intelligent Digital Collateral, or “IDC”.
According to the white paper, entitled “Rich Media for Direct Marketing: The Emergence of Intelligent Digital Collateral”, IDC defines rich marketing collateral that is interactive, Web-based, and…
ID International re-brands corporate website
Branding Agency ID International, LLC announced yesterday the launch of their new re-branded corporate website. Senior Web Architect Alex Sorger wrote, "It's important for any branding agency to show brand modernization techniques by example. We have transformed. We have taken the ID brand to the next level of visibility, technology, and functionality with this site."
Re-branding is the process where a company's corporate brand is updated and modernized for any number…
Altitude Marketing Displays Technological Superiority with Launch of Ben Frankli …
July 27, 2009--Lehigh Valley, PA--Altitude Marketing is thrilled to announce the launch of a new and enhanced website, BenFranklin.org, for its client, Ben Franklin Technology Partners (BFTP). The Altitude team brought all of its expertise to bear, from strategic planning to copywriting to design and programming, to produce a user-friendly, informative marketing tool for its long-time client.
"The BFTP website is built with a seamless integration of Flash and WordPress on…
EMG Exec Headlines CRITICAL MASS Annual Executive Conference
IRVINE, CA – Following a successful guest appearance on LA Talk Radio Show CRITICAL MASS, Earthbound Media Group’s (EMG) Chief Visionary Officer Damien Navarro was recently announced by CRITICAL MASS For Business co-founders Doug Gfeller and Ric Franzi to be a featured speaker at their annual Executive Conference. Navarro along with Professor of Marketing at Cal State-Fullerton Dr. Chiranjeev Kohli were selected among several suggested names to headline this prestigious…
Volvo Car India appoints IdeazInc. as its partner to strengthen its communicatio …
Volvo Car India today, announced the appointment of IdeazInc. to handle its digital communication in India.
Commenting on the appointment, Mr. Paul de Voijs, Managing Director, Volvo Car India said, “Volvo Cars have been in the forefront of exploring new media and we see digital media as a very good platform for engaging with our customers and prospects. We believe that Ideaz Inc. has the required capabilities to assist us…
adCenter™ API is Now Available With adCore™ Reports
Online advertising technology taking marketers to a new level of performance and efficiency
Tel Aviv — July, 2009 — Podium Ad Technologies has announced the reporting implementation of Microsoft adCenter™ for adCore™ V3.0, an online advertising technology developed for ecommerce marketers and SEM agencies to fully automate search and price comparison ecommerce campaigns.
adCore™ now provides ecommerce companies the ability to view campaign statistics for the adCenter™ platform within adCore™. The…
What’s Up Interactive Honored with Design Awards for the Georgia Aquarium and GV …
What’s Up Interactive has won two silver awards of distinction from the 15th Annual Communicator Awards.
What’s Up was recognized for its site design work for the Georgia Aquarium’s new Web site (georgiaaquarium.org) in the awards' general excellence category and GV Financial‘s site (gvfinancial.com) in the awards’ financial category.
The Communicator Awards are the leading international awards program honoring creative excellence for communications professionals. Founded over a decade ago, the…
EXTOL International Selects Schubert Communications for Integrated Marketing Com …
B2B/EDI integration software developer EXTOL International, Inc. has selected Schubert Communications Inc. as its marketing communications partner. Schubert will handle strategic marketing planning, online and print advertising, B2B-focused social marketing initiatives, as well as public relations for the Pottsville, Pa.-based software company.
“We selected Schubert because they’re the leading business-to-business marketing agency in the region with a strong technology focus, and a process to drive sales performance through marketing communications,” said…
The argonauten G2 turn web users into film directors
On Wednesday, July 22, 2009 the argonauten G2 and SEAT will launch banner advertising the likes of which have never been seen before. Built on the theory “why settle for one viral when you can spark thousands of them”, the LeonRemixer gives users the power to mix, save and share their own versions of the new SEAT Leon TV commercial in real time. The Remixer will premiere on the MSN…
Teambuilding and a Pub Quiz
Frankfurt am Main/Germany, (Juli 21, 2009) - ...so what to expect? A dim lit place, smelling of stale beer and cigarette stubs?
“None of the above" - says Hilly van Swol-Ulbrich.
This can be any location; on site of a corporate facility, off site in a restaurant, an auditorium, an outdoor theme park or even a bus! All above examples reflect actual situations where the corporate client has asked us to design…
Impact Menu System Chooses Corn Digital's 26" Sunlight Readable Solution for Dri …
Corn Digital, the leading provider of embedded digital signage solution, announced that Impact Menu Systems, a leading supplier of various menu boards, including outdoor drive thru menu, successfully fabricated its drive thru digital menu board system at its Carson Nevada site. Impact Menu System is an established company that has been tuning up for adding digital menu board to its product line, and had identified with Corn Digital’s embedded system…
Orange County based EyeMagine makes big splash in web design
EyeMagine has launched an exciting new website touting our extensive industry experience and unparalleled technological acumen in the web development arena.
Lake Forest, CA July 16, 2009 - EyeMagine, an award-winning web design and development agency based in Orange County, California, announces the launch of an all new website and a move into a slick new office in Lake Forest, CA. Filling the need for affordable, high-end online marketing solutions in…
FLIMP® MEDIA DEFINES NEW RICH MEDIA CATEGORY
Hopkinton, MA (July 20, 2009) - Flimp Media, proprietor of the first and only comprehensive rich media direct marketing platform, announced today their plan to release an authoritative white paper which defines the IRMC category of rich media.
IRMC, which stands for Intelligent Rich Media Collateral, is quickly becoming the new buzzword among online marketers. Many marketers, bloggers and analysts have speculated as to the term’s exact meaning, but now Flimp…
Teambuilding & Intercultural cooking
Frankfurt am Main/Germany (Juli 20, 2009) - In today’s global workplace, the colleagues are from a multitude of multicultural backgrounds. The diversity does not only present chances and enrichment, but also the obligation to invest the time needed for intercultural communication tools and teambuilding events to take place.
“... One of our longstanding clients in the aviation industry has asked us to come up with a proposal for an intercultural training…
Top of the Line Digital Poster Make Fusion Asian Restaurant's Renovation a Stand …
Apo-Apo Restaurant in Rowland Heights, CA, a renown fusion Asian delicacy diner in Southland, was in planning stage of setting up a modern look at their newest location to enhance their traditional Taiwanese and Japanese fusion plates’ presentation. Apo has always been famous with their modern and bold presentation in mixing contemporary utensils with traditional recipes, but is often facing the challenge of gaining younger generations’ attention while retaining older…
Absorbent, Ink. Re-brands Promotional Products Blog
Absorbent, Ink., the online promotional products company, attracts thousands of visitors to its website and blog every day. As part of the company's Web 2.0 marketing campaign, the Absorbent, Ink. blog has been re-branded.
“As we've been evaluating how best to utilize social media, it became apparent that it was time to give our blog a facelift,” said Lee Eldridge, president of Absorbent, Ink. “We've been developing our presence on Facebook,…
Geely selects Open2Europe to develop its international image
Geely has chosen communication group Open2Europe to support project expansion and launch Geely Panda in Algeria
Paris, July 16 – Open2Europe, international public relations and communications agency, has just announced a new contract with Geely, the leader of the independent automobile industry in China.
Open2Europe will accompany Geely in developing its brand in Algeria, a strategic market in North Africa. The campaign will start with the launch of the new Geely…
Hollowpoint Pty Ltd certified Google Qualified Company
Hollowpoint Pty Ltd are pleased to announce that Google Inc has recently certified Hollowpoint as a Google Qualified Company, one of only about 20 such companies in Australia.
This new qualification, from Google Qualified Individual to Google Qualified Company, comes at a point in time where we have seen a significant increase in the demand for ethical, honest and hard-working Adwords Professionals in Australia and affirms Hollowpoint as one of…
Emotions & Competence
Frankfurt am Main/Germany, (Juli 15, 2009) - With the re-launch of their Website, Consultus GmbH presents its services in a harmonious combination of professional clarity and emotional elements with attention for detail.
The ultimate goal was to offer a clear overview of our portfolio, to introduce our new product and services range, and to offer the content in both the English and the German language.
..…
EMG Presents and Exhibits at the 2009 eduWEB Conference
IRVINE, CA – For the second consecutive year, Earthbound Media Group’s Chief Visionary Officer Damien Navarro along with Business Development team members Cory Kiesel and John Maas will attend the 2009 eduWEB Conference in Chicago, Illinois, from July 20th to 22nd at the Doubletree Hotel Chicago Magnificent Mile. There, Navarro will introduce Google’s Dimitri Glazkov for Monday’s Opening Keynote “The Next Big Thing” as well as lead a marketing communications…
Expats & Events
Frankfurt am Main/Germany, (Juli 14, 2009) - Experience the German culinary secrets during a cooking course, the easiness of a BBQ whilst making friends with other newcomers, or enjoy an exclusive Nespresso tasting, what else?...
Mark your calendars for September, as Expat Cuisine has a select choice of highlights in store to meet the needs of Expats in Frankfurt and the Rhein Main area in Germany. All events…
Global Thermoplastic Composites Industry is Estimated to Reach $8.2 billion by 2 …
Recent advances in materials, technologies, and customer awareness continue to create new opportunities in a variety of applications and end markets for thermoplastic composite materials (TPCs). The use of TPCs has increased rapidly over the last decade and there is every indication that this trend will continue. The attraction of thermoplastic composite materials primarily stems from its ability to replace standard light-weight/high-strength metals with even lighter-weight/higher-strength alternatives. TPCs have also…
Flimp Media ® to Publish Rich Media Marketer eNewsletter
Hopkinton, MA (July 10, 2009) - Flimp Media, proprietor of the first and only comprehensive rich media email marketing platform, announced today their intent to create and distribute an email newsletter dedicated to the practice of rich media marketing.
The newsletter, tentatively titled “The Rich Media Marketer,” will focus on the theories and practices of marketing with dynamic audio and visual content. This segment of marketing has seen a dramatic increase…
EMG Attends AMA Nonprofit Marketing Conference
IRVINE, CA – Earthbound Media Group’s Account Manager John Maas and Online Marketing Analyst Dasha Farquhar will attend the 2009 American Marketing Association’s (AMA) Nonprofit Marketing Conference in Chicago, Illinois. From July 15th, 2009, through July 17th, 2009, at the Hyatt Regency Chicago, the Nonprofit Marketing Conference will focus on the theme of “thriving in times of change” given the current challenges being confronted by nonprofit organizations. At this conference,…
O’Connell Communications, LLC to Operate Voice Over and Marketing Businesses
BUFFALO, New York, June 30, 2009 - - O'Connell Communications, LLC has been established to administer the operations of audio'connell Voice Over Talent, International Voice Talents, Voice Over Workshop and O'Connell Marketing.
The owner of these four companies, Peter K. O'Connell, will serve as chairman this new limited liability company. Each existing company will continue to maintain their current branding.
"It's a small thing but it's also a big thing," noted O'Connell.…
Enrichment versus Culture Shock
Frankfurt am Main, Germany (Juli 07, 2009) - New country, new Culture, new Language - but no social Network. These changes appear easy, except for those living them - Expats abroad face these challenges on a daily basis.
Consultus GmbH in Germany, a specialist in customized assignment and intercultural trainings for Expat families, has more than 20 years of experience in the larger relocation field. With the…
SHAMA Serviced Apartments Signs Regional Banner Campaign on AsiaXPAT
AsiaXPAT are pleased to announce that Shama Serviced Apartments, one of first companies to advertise on AsiaXPAT starting in 1999, have again renewed their exposure with a long term regional campaign.
With an expanding portfolio of apartments across the region, this banner campaign complements their text listings on AsiaXPAT providing exposure for their brand to the 500,000 unique visitors on its network each month.
“We operate the largest serviced apartment…
Nina Neumann Named as the New CEO of argonauten G2 in Hamburg
Düsseldorf/Hamburg, June 30, 2009 - Starting on July 01, 2009, Nina Neumann (42) will head the Hamburg office of the multi-channel agency argonauten G2 as the new CEO. Until now, Kai Löhde from Düsseldorf has acted as the temporary business executive. As the new CEO and former unit director, Nina Neumann will assume responsibility for the northernmost of the G2 argonauten G2 places of business. She reports directly to Stefan…
Bazis IG to provide research via Internet in real time
Implementation of modern technologies in market research projects in Russia develops extensively. Since the beginning of 2009 Bazis IG got the opportunity to broadcast qualitative surveys through ActiveGroup system.
Now Bazis IG can provide focus groups and in-depth interviews broadcasting via Internet in real time, simultaneously the broadcast session is recorded on ActiveGroup web-server, where it stays available for the researchers and their clients after the fieldwork is finished. The…
Hexis Digital Printing Glossary
Hexis announce the latest release of their popular Digital Printing Glossary. The 2009 edition of the booklet explains the technical jargon relating to digital printing, colour management, inkjet media and materials targeting non-specialists and those who want to familiarise themselves with the specialist jargon of inkjet printing for signage and visual communication.
Previous editions proved to be extremely popular with dealers and end-users alike. The new edition has again been augmented…
