Press Releases by Category Advertising, Media Consulting, Marketing Research
INTERNATIONAL SERVICE CHECK is Top Mystery Shopping Provider
Munich – The independent and neutral information portal mystery-shopping-info.de has published the results of the big survey among test buyers for the best mystery shopping providers of 2009 on its homepage. In 2008, INTERNATIONAL SERVICE CHECK was already able to occupy a very good third place in the overall ranking. In 2009, the test buyers in Germany, Austria and Switzerland even voted INTERNATIONAL SERVICE CHECK into second place.
Every year at…
Mellonaid Creative Takes Home Five ADDY Awards
On Friday, February 26, Mellonaid Creative, a strategic communications firm, won five ADDY® awards by the Raleigh-Durham chapter of the American Advertising Federation for creative excellence. The ADDY awards have been called the world’s largest and toughest advertising competition with over 60,000 annual entries. There were 405 entries from 52 organizations in this year’s Triangle competition. Winners of the local competition will advance to the district competition to qualify for…
Solar Velocity Adds Six New Staff Members Since Jan 1, 2010
Solar Velocity is pleased to announce the addition of six new staff members to our team thus far in the year 2010. The web design/interactive media market has grown recently, with more and more companies looking to improve their company logos, branding, websites, and social media efforts. In fact “The Value of Social Media Report , published by Econsultancy in association with Online Marketing Summit, found that…
NanoMarkets Announces New Upcoming Report on Electro-static Discharge (ESD) Prod …
Glen Allen, VA: NanoMarkets, a Virginia-based analyst firm offering market research and analysis coverage of advanced materials and emerging electronics and energy markets, has just announced a new report to its schedule titled, “ESD Products and Materials: Markets and Opportunities Item Number: Nano-175.” The report will be available the week of March 15, 2010. Additional details including a table of contents and an excerpt are available at www.nanomarkets.net.
The…
Altex Marketing Becomes Estonia’s First Google Adwords Qualified Company
Advertising, Media Consulting, Marketing Research, Internet:
Press release from: altex marketing– Altex Marketing, Estonia’s first internet marketing agency, have become a Google AdWords Qualified company.
Tallinn, Estonia, March 3, 2010 — Altex Marketing’s recent qualification as a Google AdWords Company solidifies their Google credentials and allows them to better serve Estonian and European internet advertisers.
Altex Marketing, long recognised as internet marketing experts in Estonia, have added another feather to their cap. By…
EMG to Exhibit at NCMPR's National Conference
IRVINE, CA – Earthbound Media Group’s (EMG) Account Manager Cory Kiesel and Online Marketing Analyst Chris Stark will exhibit at the 2010 National Council for Marketing & Public Relations (NCMPR) Conference “Renew. Refresh. Respond.” Joining EMG will include client Bucks County Community College E-Marketing Director Steve Bacher, who will be in attendance to present at a breakout session on Tuesday, March 16th, from 11:30 a.m. – 12:45 p.m. titled “Strategic…
Platinum Circle Sponsors Announced for A Toast to the Triangle™
West Brother’s Transportation Services, Inc. and Stiefel Laboratories Offer $10K Sponsorships
RALEIGH, N.C. (February 26, 2010)—Mary Freeman, president and CEO of Tammy Lynn Center for Developmental Disabilities (tammylynncenter.org), announces the 2010 Platinum Circle Sponsors for the 25th annual A Toast to the Triangle™. West Brother’s Transportation Services, Inc. and Stiefel, a GSK company, and an anonymous donor have each given $10,000 in support of the event.
“We are grateful…
Technology Integration Group (TIG) Receives Gold Boeing Performance Excellence A …
Boeing recognizes TIG for achieving superior performance as a Boeing supplier in 2009
SAN DIEGO – Technology Integration Group (TIG.com), the premier national IT solutions company, announced today that it has received a 2009 Boeing Performance Excellence Award. The Boeing Company issues the award annually to recognize suppliers who have achieved superior performance. TIG maintained a Gold composite performance rating for each month of the 12-month performance period, from October…
Fisker Automotive Selects Lambesis as Agency of Record
SAN DIEGO February 25 – Fisker Automotive, the American manufacturer of elegantly designed, high performance, premium green automobiles, announced today that it has chosen Southern California-based global branding expert, Lambesis, as its agency of record.
After an extensive review of multiple agencies -- many with automobile industry experience -- Fisker Automotive went outside the traditional auto industry branding box and chose iconic brand development agency Lambesis based on the agency’s…
Great North News Secures Backing of Durham University
Great North News Secures Backing of Durham University
Great North News - the ITN- led consortium bidding for the news pilot in the North East and Borders region - is pleased to announce that it has secured the support of Durham University.
The alliance comprises Northern Echo publishers Newsquest Media Group and Sunderland Echo publishers Johnston Press, radio stations Metro, TFM and CFM, as well as the University of Sunderland…
Viral delicacies now served faster at both Concept Bakeries
DENVER (Feb. 25, 2010) -- Cross-Atlantic non-traditional marketing firm conceptbakery has seen an influx of high-profile clients looking to take a bite out of the guerilla marketing and social media cookie. Some recent projects include developing and executing a comprehensive marketing strategy for a German young adult fantasy novel “Schattenauge (Shadow Eye)” by Nina Blazon. In addition, software giant Microsoft has tapped conceptbakery to create web videos and build a…
Twitter as an Instrument for Increasing Brand Loyalty
Entertainment value and interaction are at the forefront
For years internet use has consistently been on the rise. This development has lead consumers to take their own initiative when contacting and interacting with companies and brands. In addition to company websites, communities and blogs, in which consumers can exchange information and experiences about a product, are becoming increasingly significant.
With the emergence of Twitter the spread of information between…
EMG to Exhibit at AMA Virtual Event on Social Media
IRVINE, CA – Members of Earthbound Media Group’s (EMG) Consulting Group will exhibit over the web at the American Marketing Association’s (AMA) Virtual Event on Social Media. The theme of the virtual event “Social Media: Cracking the Code for Business Marketers” will be streamed online for free on Thursday, February 25th, 2010, from 9:00 a.m. to 5:15 p.m. CST. Representing EMG for the event’s virtual exhibit hall will include Chief…
Franchising and Mystery Shopping - the perfect combination
Munich - Mystery shopping is now considered the most successful way of securing and optimising quality standards at franchising companies. INTERNATIONAL SERVICE CHECK is an international mystery shopping provider which has focused exclusively on this key competency since the company's foundation in 1996. The special method used by INTERNATIONAL SERVICE CHECK - sending representative test customers to the point of sale in a wide range of industries and countries -…
Atomic Design Places Three Web Sites in RBJ “Best of the Web”
February 23, 2010 - ROCHESTER, N.Y.– Atomic Design, an integrated web development company, proudly announces that three web sites have been nominated as finalists in the Rochester Business Journal’s “Best of the Web” Awards. The RBJ recognizes Rochester's best business web sites at their annual Best of the Web Awards breakfast, which is being held this year at the Rochester Plaza Hotel from 7:30 – 9:30 a.m. on February 25th.…
How Many Clicks from the Web are True Clicks?
ClickMeter is out of beta and officially launches their free service with many new features for monitoring external links and preventing click fraud in order to better analyze Web advertising and social marketing campaigns. Users register the links they wish to monitor at www.clickmeter.com without inserting code into their websites.
February 1, 2010 – ClickMeter is out of beta and officially launches their free online service with many new features that…
EXPERIENCE COMMERCE LEVERAGES SOCIAL MEDIA TO PROMOTE SAFE DRIVING FOR YOUNG DRI …
Feb 23, 2010: Full service digital agency Experience Commerce is handling the digital responsibilities of Young Driver 2010 – a campaign, organized by Autocar and Maruti Suzuki to spread awareness about the importance of safe driving among young drivers nationwide.
Experience Commerce launched the Young Driver website (youngdriver.in) which has so far facilitated nearly 10,000 online safety tests. By encouraging test takers to share their scores on social networks (Facebook, Twitter…
Newport Design Concepts Redesigns Charanda Mexican Grill & Cantina Website
Statesville, North Carolina - Febuary 20, 2010 - Newport Design Concepts, a Naples, Florida based web design firm, redesigned and launched a new website for Charanda Mexican Grill & Cantina, CharandaRestaurante.com. The company unveiled the new site and brand materials in January 2010.
According to Juan Ramirez, Managing Partner of Charanda Mexican Grill & Cantina, "We have taken this opportunity to revitalize our website to enhance the atmosphere of our Restaurant…
Solar Velocity to Work with Hitachi Power Tools
Solar Velocity is pleased to announce its recent partnership with Hitachi Power Tools! Solar Velocity plans to design a new interactive website that increases consumer engagement and excitement. Through this initiative Solar Velocity will create a product-centric website which will allow consumers to have positive experiences when researching products, finding retail locations, and providing customer feedback. The focus on presenting products while forming relationships with customers will give…
New Report Signals Fundamental Shift in Marketing Industry as Virtual Events Fur …
2010 Virtual Market Outlook Report suggests evolution in how consumers and businesses communicate and make purchase decisions
Santa Clara, CA and Auburn Hills, MI (February 18, 2010) – The newly released 2010 Virtual Market Outlook report from the Virtual Edge Institute and George P. Johnson Experience Marketing indicates that major brand marketers, top agencies and software companies are shaping a new category of event marketing that blends traditional events with online…
Key-Systems supports security of customers' websites
The domain registrar Key-Systems now offers SSL certificates (Secure Sockets Layer) on its end customers portal domaindiscount24.com (dd24) and the reseller portal RRPproxy.net., allowing its clients to communicate security and safety to the visitors of their web site. Available are certificates of VeriSign, thawte and GeoTrust.
Zweibrücken, 10-02-18. Protection against phishing and similar fraudulent attacks on the Internet is becoming more and more important in e-commerce. Reports about racket scandals through…
Rhino Marketing Inc. Expands Into Los Angeles
Vancouver, B.C. – Rhino Marketing Inc., one of North America’s leading online marketing agencies, has opened a new office in Los Angeles, California, Chief Rhino Doug Morneau recently announced. This expansion will allow Rhino to facilitate business development in the United States and improve service with existing U.S. clients. The new office is conveniently located in the heart of L.A.’s financial district.
“We have done significant business in the U.S. market…
EMG Attends Createasphere DAM Entertainment Conference
IRVINE, CA – Earthbound Media Group’s (EMG) Consulting Group will make its first appearance at the 2010 Createasphere Digital Asset Management (DAM) Entertainment and Media Conference and Exposition. From February 17th through February 18th, EMG’s Chief Visionary Officer and Managing Partner Damien Navarro and Consulting Group Director Kevin Lorenz will exhibit on-site at the Universal Hilton in Universal City, California. Additionally, Navarro will be leading a distribution of media round…
Companies Launching Several Virtual Events to Extend the Reach and Experience of …
Santa Clara, CA, February 17, 2010 --InXpo, Digitell, Unisfair and Altadyn know a good thing when they see it. The companies are using the Virtual Edge Summit 2010, February 22-23 at the Santa Clara Convention Center to showcase their expertise in creating virtual event environments.
“This year, there are several platform companies that are creating virtual events around the Virtual Edge Summit,” said Michael Doyle, executive director of the Virtual…
Norwalk, CT Marketing Agency Launches New Identity
Norwalk, CT (February 11, 2010) – JumarMarketing, LLC (formerly JumarDirect, LLC) today announced the company’s new name and brand identity. JumarMarketing, LLC, an end-to-end boutique marketing company, has undergone a metamorphosis to better communicate and reinforce its position in providing comprehensive marketing services to its clients. The new identity portrays a modern, confident and cohesive company and includes a new name, logo and website.
The launch was unveiled today by the…
EMG Director & Client LLUMC to Present at Physician Strategies Summit
IRVINE, CA – Earthbound Media Group’s (EMG) Director of Communications and Brand Experience Amanda Vande Brake will join healthcare client Service Line Development Director at Loma Linda University Medical Center (LLUMC) Beverly Rigsby to present “Connecting Online to Add Value and Generate Revenue” at the Physician Strategies Summit in Scottsdale, Arizona, on Sunday, February 28th, 2010, from 1:00 to 2:15 P.M. Vande Brake and Rigsby will share their insight regarding…
iFashion Network to Showcase Three Emerging Designers Tonight
Paula Abdul gave her goodbyes to American Idol wearing a creation by Carmelita Martell, an emerging designer being featured for the iFashion Network Fashion Week Showcase today. Katherine Graham from Vampire Diaries, Reality Star Kourtney Kardashian, and Ashland Gorse, Host of “E!” has felt Martell’s “funky” fashions give them an edge on the red carpet.
Martell joins Polish Designer Ewelina Barlak and New York Designer Theo Hackney for the…
Neutron Ads Network hires Director of Affiliate Relations
Toronto, ON February 12, 2010 –Neutron Ads a growing CPA network offering affiliates an alternative, has named Kheley Ridlon to the position of Director of Affiliate Relations. “we are ecstatic to bring Kheley aboard with the knowledge and experience he brings to the table, making him a valuable member of our team” explained Hazel Fruitman, Director of Operations over at Neutron Ads.
“I am excited about my role and joining…
Lakestar Media to play key role in new search school for students
Lakestar Media is to lend its expertise to the organisers of a new Manchester-based course which aims to give students the lowdown on the increasingly influential business of internet and search engine marketing.
The company’s head of SEO, Neil Yeomans, will be passing on some of his knowledge to Manchester Metropolitan University students keen to learn about the cutting edge of search marketing and its importance in today’s commercial world.
The university…
First true statewide celebration of “Made in Michigan” products and services to …
Farmington Hills, Mich. (February 15, 2010) – The Made in Michigan Movement today announced plans for The Michigan Experience, Michigan’s first truly statewide celebration of Michigan-made products and services. The event will take place October 16 and 17, 2010 at Rock Financial Showplace in Novi, Mich. Designed to provide a boost to the Michigan economy, the event will be a two-day celebration of the wide variety of high quality consumer…
International Market Research Studies Double For Language Services Provider
12th February 2010, London, UK: Language Connect, the market leader in the provision of language services to the market research industry, today announced an upsurge in foreign language requirements for market research companies.
In 2009 Language Connect saw a 102% increase in international market research clients which equated to a 79% rise in revenues. The growing demand for professional translation, simultaneous interpreting and verbatim coding services was driven by online…
Greater China: Five stage achievements of the Paper Expo China 2010, Guangzhou
Berlin - tr - The 7th Paper Expo China will be held on June 28th to 30th, 2010 in Jinhan Exhibition Centre, Guangzhou. The exhibiting space is expected to surpass 10,000 sqm with more than 300 exhibitors, ranking the No.1 paper exposition in South China. The show is sponsored by Guangdong Paper Association, Shandong Light Industry Machinery Association, Henan Paper Industry Association and Zhejiang Paper-making Industry Association. It is co-sponsored…
MeinSchreibservice.de at the Rugby Festival
Cape Town, 10 February 2010 –MeinSchreibservice.de stays on the ball in terms of sports events in February. Four employees of the by now eight-headed crew attended the local rugby festival in the recently inaugurated new stadium in Cape Town this past weekend– and they were filled with enthusiasm.
The teams fought for victory with hard bandages this past Saturday. Together with 40,000 other guests, the MeinSchreibservice.de team celebrated with the crowd…
Uefa Europa League TV campaign
After scouting many locations in several german cities 70seven organized the production of TV-trailers for the new EUROPA LEAGUE (previously UEFA Cup). The team travelled to different german cities, but the final locations for the photo & film shoot were in Berlin, Hamburg, Stuttgart and other smaller german cities.
The opening and closing credits are running on TV Europe-wide, before and after every Europa League match. They can also be watched…
TV Genius Joins NDS Recommendations Engine Partner Programme
LONDON – February 10, 2010 – NDS, the leading provider of technology solutions for digital pay-TV today announced TV Genius as the latest company to join the NDS Recommendations Engine Partner Programme. Through this programme, NDS will offer the services of TV Genius to its customers as a partner in recommendation engine based initiatives.
“Our recommendations engine partner programme is gaining momentum with TV Genius joining as the third partner in…
Yalwa Business Directory Launches Beta Version Mobile Sites
Yalwa launches its online business directories for mobile phone users this month, offering small business owners maximum advertising exposure on the mobile web.
Feb 09, 2010 – Yalwa, The Local Internet Company, (yalwa.com/) launched the beta version of its mobile business directory sites this month, allowing mobile users to access local business directories through their cellular phone anytime and anywhere.
“The increasing usage of the Internet on mobile devices as well…
Lakestar Media strengthens team with senior account manager
UK-based digital marketing agency Lakestar Media has made another addition to its team with the appointment of Katie Monsellato as a senior account manager.
Prior to joining Lakestar Media, Monsellato, 27, spent four years at Bigmouthmedia as a paid search manager and team leader. During her time with the company she gained considerable experience in online marketing, through working with a wide variety of businesses in the hotel, travel and retail…
Brand Labs Brings Google AdWords Qualification to Their Volusion Expertise
Brand Labs, The Volusion Experts, have become a Google AdWords Qualified company.
Rochester, MI, February 9, 2010 — Brand Labs' recent qualification as a Google AdWords company solidifies their Google bona fides and allows them to better serve the Volusion community.
Brand Labs, long recognized as the Volusion experts, have added another feather to their cap. By becoming a Google AdWords Qualified company, they've demonstrated both a mastery of Google's paid…
Style is an Option. Clean is Not. Gigunda cleans up with Tide laundry detergent …
MIAMI – With all eyes on Miami for Super Bowl XLIV, Gigunda Group went the extra mile – airing some clean laundry on a blocks-long clothesline to raise money and awareness for those in need.
From Feb. 4 – 6 Gigunda's street team took over a stretch of beachfront real estate along Ocean Drive in Miami Beach with the interactive Tide Mile of Clean Style/Stain Brain Experience, an immersive branded experience…
EMG Launches City College of San Francisco’s New Website
IRVINE, CA – Earthbound Media Group (EMG) is thrilled to announce the launch of the City College of San Francisco’s (CCSF) new enterprise-content-managed web presence at ccsf.edu. The culmination of a year and a half of intense user and audience research, design and development, including the building and integration of its entire website on Day Communiqué’s CQ5 content management software (CMS) platform, has paved way for CCSF to establish an…
Schubert Communications Expands Interactive Services to Meet Growing Demand
DOWNINGTOWN, Pa., February 4, 2010 — According to the Marketing Profs survey, “B2B Marketing in 2009: Trends in Strategy and Spending,” spending on Web sites, search marketing, webinars, and online rich content was poised to in increase 41 to 47 percent despite the down economy. As a leading Philadelphia area provider of interactive marketing services, Schubert Communications has seen this trend first hand. To better meet this demand, Schubert has…
Wombat digital campaign given a natural boost with Lakestar Media
Wombat Clothing, the adventure 'easy-wear easy-care' clothing brand, has appointed Lakestar Media to boost its digital marketing.
Wombat was founded in 2004 as an online store and has since added four stores to its portfolio since then with a further store opening in Chester this year. The company currently supplies 55% of Fairtrade garments which support its ethical clothing concept to produce fashionable clothing in a positive working environment.
Lakestar Media has…
Global SEM advice from Nokia at the International Search Summit
Nokia’s Digital Media Strategy Manager, Steve Capone, is to speak on Global SEM at the International Search Summit in London in May. He will be looking at “How to run a Global SEM Business”: analysing different models for running international search campaigns and demonstrating how to effectively target a global audience.
This will be the sixth International Search Summit and is taking place on 13th May, 2010 at The Barbican…
ACCA embraces social media to report live from Davos across The Times, The Teleg …
London, 29 January 2010: ACCA, the global body for professional accountants, today harnessed the power of tweetedia™ – the world’s first Twitter Management System – to report live from Davos, the annual world economic forum, via Twitter. The tweetedia™ application will run across The Times, The Telegraph and Economist online.
Created and owned by AdGent 007 Inc., the global digital media services company, tweetedia™ offers advertisers the opportunity to use…
WriteMinded, LLC Joins the Southern New Jersey Chamber of Commerce
Focusing their efforts on their local market base, WriteMinded, LLC joined the Southern New Jersey Chamber of Commerce for the 2010 calendar year.
WriteMinded, LLC is a provider of web marketing and social media solutions for both the business and consumer market. Their growing business has enjoyed partnerships with companies around the globe since their beginnings in early 2009, and the membership to the SNJCC will allow them to focus…
Spectrum Shows Conclusive Results with Digital Strategy
Washington, DC – Spectrum, a full service communications firm based in Washington, DC announced today landmark findings from a recent women’s reproductive health campaign that reveal definitive proof that online advertising, when used as an exclusive communications vehicle, has the power to impact audience opinions and awareness levels.
“Online advertising has always been considered a supplement or component of a larger communications strategy,” said Katherine Maynard, Chief Operating Officer of…
Learn How Best-in-Class Organizations use Analytics to Drive Relevant Customer I …
Boston, MA, 27 January 2010 - Portrait Software, a leading provider of insight-driven customer interaction software, today opened registration for an upcoming webinar that will demonstrate how best-in-class companies gain performance improvements in their customer-centric marketing capabilities. By using customer analytics companies will be able to move closer to realizing the vision of offer optimization to achieve revenue growth, maximize opt-in responses and retain customers.
In conjunction with the Aberdeen…
INVISTA Debuts CORDURA® Brand Fabric Based on 770-decitex Yarns
WICHITA, Kan. – Jan. 26, 2010 - INVISTA’s latest CORDURA® brand fabric offering for workwear is based on 770-decitex high tenacity Nylon 6.6 textured yarns, giving wearers the ultimate strength-to-weight ratio. The 770-decitex fabric provides a lightweight and durable solution for the reinforcement of garments exposed to extremely heavy wear and tear where wearer mobility is a prime concern.
CORDURA® brand fabrics based on 770-decitex yarns were originally engineered to…
EMG Exec Interviewed for Q&A in Today’s Campus
IRVINE, CA – Earthbound Media Group’s (EMG) Chief Visionary Officer and Managing Partner Damien Navarro was recently interviewed by Today’s Campus publisher Jeff Wendt as a subject matter expert for social media marketing in the higher education vertical. Navarro was featured in the magazine’s December 2009 issue and is available for viewing online at http://www.todayscampus.com/minute/load.aspx?art=1867.
In the Q&A session with Wendt, Navarro shares his personal insights along with EMG’s real world…
Crestron Appoints David Sohn Creative Director
ROCKLEIGH, NJ – Crestron today announced the appointment of David Sohn as its new Creative Director. Sohn brings an in-depth understanding of brand management and graphic design, having worked for leading agencies such as Cheil Worldwide, McCann-Erickson Momentum and Grey Global Group G2. Sohn has created, managed, and marketed business-to-consumer and business-to-business brands, as well as implemented creative and art direction across multiple channels including print, promotions and online interactive…
