Flimp Media ® to Publish Rich Media Marketer eNewsletter
The newsletter, tentatively titled “The Rich Media Marketer,” will focus on the theories and practices of marketing with dynamic audio and visual content. This segment of marketing has seen a dramatic increase in popularity recently as marketers begin turning toward video to engage their audiences.
“We are excited at the prospect of being able to reach so many marketing professionals,” said Flimp’s Matthew Shaw, “many of whom are seeking guidance in the world of rich media marketing and advertising.” Shaw, a communications content developer at Flimp who will serve as the editor of “The Rich Media Marketer,” says the newsletter has an exceptionally broad appeal. “The cost of producing rich media content – from the price of recording devices to the number of labor hours required – has decreased dramatically in the past several years,” he says. “Everybody, no matter what industry they’re in, can now realize the benefits of dynamic, intelligent digital collateral.”
That Flimp Media created this publication is fitting: the company is the leading innovator in rich media email marketing. Flimp’s progressive rich media marketing platform has been making waves recently. Flimp allows clients to create trackable video microsites, or “videosites,” using a drag-and-drop interface. The result is an agency-quality rich media landing page created without any design or programming expertise. Because the Flimp Rich Media platform has been integrated with major email service providers such as Constant Contact, Emma, ExactTarget, Publicaster, and Vertical Response, these rich media microsites and landing pages can then be distributed using a client’s existing email program. Traffic is then tracked using Flimp’s powerful analytics program, which creates actionable viewer data reports by email address.
Flimp Media is a pioneer in the development of rich media analytics technology and video based marketing and messaging solutions for online direct marketing, communications and sales. FLIMP, which stands for Flash Interactive Marketing Platform, enables non-technical users to quickly create, edit, distribute, track and analyze video based marketing and messaging campaigns without any programming or IT resources required. The Flimp platform offers users a simple and low cost solution for video email marketing with viewer analytics. For more information, visit www.flimp.net.
2 Hayden Rowe St.
Hopkinton, MA 01748
This release was published on openPR.
Permanent link to this press release:
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Flimp Media ® to Publish Rich Media Marketer eNewsletter here
News-ID: 87683 • Views: 1994
More Releases from Flimp Media, Inc.
FlimpBenefits Releases Whitepaper on Employee Benefits Video Communications
Boston, MA, (November 7, 2012) – FlimpBenefits, an employee benefits communications provider specializing in HR Benefits Video Communications, has released a new Employee Benefits Intelligence Report entitled: Communicating Employee Benefits with Video: Enrollment Solutions & Employer Case Studies The Whitepaper Report reviews the increasingly important role of online video for employee benefits education and benefits enrollment communications. According to recent studies discussed in the Report, “more than half
HR Benefits Educational Video Library Now Available to Employers
(HOPKINTON, MA – October 11, 2012) – FlimpBenefits, a leading provider of online video communications solutions for HR and employee benefits announced the availability of its HR Benefits Video Education Library for license by employers and benefits brokers. The video library consists of short, high quality educational videos on sixteen (16) common HR and health benefits topics such as Cobra, HSA, FSA, FMLA, PTO and more. The HR
New White Paper Defines Rich Media Direct Marketing Category
Hopkinton, MA (July 30, 2009) – Flimp Media Inc., developers of cutting edge rich media marketing and analytics technology solutions, today released a white paper that defines an new category of rich media for direct marketing called Intelligent Digital Collateral, or “IDC”. According to the white paper, entitled “Rich Media for Direct Marketing: The Emergence of Intelligent Digital Collateral”, IDC defines rich marketing collateral that is interactive, Web-based, and
FLIMP® MEDIA DEFINES NEW RICH MEDIA CATEGORY
Hopkinton, MA (July 20, 2009) - Flimp Media, proprietor of the first and only comprehensive rich media direct marketing platform, announced today their plan to release an authoritative white paper which defines the IRMC category of rich media. IRMC, which stands for Intelligent Rich Media Collateral, is quickly becoming the new buzzword among online marketers. Many marketers, bloggers and analysts have speculated as to the term’s exact meaning, but now Flimp
More Releases for Media
SmartWork Media Acquires ST Media Group Intl.
MONTCLAIR, NJ (September 15th, 2020) – SmartWork Media (www.smartworkmedia.com) has acquired all B2B titles, events, and digital media products of ST Media Group International (www.stmediagroupintl.com). The acquisition of titles is a strategic initiative to integrate the intellectual property of both organizations to create a more dynamic media company that is well positioned to meet the evolving needs of marketers in each respective industry. “SmartWork Media has a stable of powerful award-winning
New Media Film Festival
INNOVATIVE STORIES & TECHNOLOGY CREATORS FINALLY HAVE THEIR DAY – AUGUST 15TH 2020 NEW MEDIA FILM FESTIVAL AWARDS SHOW The 121 New Media Films & Content from 32 countries that are nominees in the 11th Annual New Media Film Festival® voted. Resoundingly the nominees voted to have an online awards ceremony and forgo an in person festival this year. With 38 World – 15 U.S., and 30 L.A. Premieres and the
Social Media Analytics Market
According to a new report, “Global Social Media Analytics Market (2017 – 2023)”, published by KBV research, the Global Social Media Analytics Market size is expected to reach $11.6 billion by 2023, rising at a market growth of 28.6% CAGR during the forecast period. The North America market holds the largest market share in Global Social Media Analytics Services Market by Region in 2016, and would continue to be a dominant
Terminology goes Social Media
The importance of terminology is constantly increasing. Companies struggle to introduce an overall process and to enable the users to benefit from standardized language resources. Often, the key question is: "How do I find and, above all, motivate fellow colleagues for the common cause?" With the new version 5.3 quickTerm now offers many new features especially for these challenges. The wheel of collaborative workflows does not have to be re-invented for
Brazil's social media boom
The social media craze has been hitting Brazil as the emerging BRIC nation is reportedly becoming one of the most avid consumers of social media in the world. With an estimated 75 million internet users, it is believed that 23 percent of users regularly use Twitter, making that the highest usage anywhere in the world. Back in February, Facebook users in Brazil stood at 10 million. Today, that number
Meet the team of National Gift Card (NGC), the leading marketer and supplier of gift cards for use in loyalty, incentive and rewards programs. The agency offers more than 175 major retail, restaurant and prepaid cards along with full-service marketing support, secure online ordering, distribution, fulfillment services and customized programs designed to reach each client’s specific objectives. NGC representatives will be on hand both days to answer media questions about the