Press release
Geely selects Open2Europe to develop its international image
Geely has chosen communication group Open2Europe to support project expansion and launch Geely Panda in AlgeriaParis, July 16 – Open2Europe, international public relations and communications agency, has just announced a new contract with Geely, the leader of the independent automobile industry in China.
Open2Europe will accompany Geely in developing its brand in Algeria, a strategic market in North Africa. The campaign will start with the launch of the new Geely Panda, the first commercialized model by Geely, which sports the new brand logo, GLEAGLE .
As an international group, Open2Europe facilitates the entry of Chinese enterprises into the European, MENA and American markets.
Geely, committed to international expansion, chose Open2Europe based on their previous success with Chinese companies, and their expertise in increasing visibility in the European, American and Arabian media.
"Open2Europe boasts of an excellent reputation in Europe and its teams have contacts in all media significant to our image. We hope that our collaboration in Algeria will be followed by a long-term partnership in other countries as well," declared Miss Xiaoting SUN, Manager North Africa at Geely .
"We are extremely proud to work with Geely, a prestigious brand with strong international potential. Open2Europe is positioned as an economic and cultural bridge between international markets and Chinese companies," commented Li Zhenyu, Operations Manager-China at Open2Europe.
About Open2Europe
Created in 2000, Open2Europe's objective is to provide enterprises with the necessary support to develop internationally via a complete communication and translation services offer.
The Open2Europe Group, which includes 70 collaborators of more than 25 different nationalities in Europe and a subsidiary in North America, notes a steady growth of 40% per year since its creation.
Open2Europe concentrates its activities in four domains of expertise: consumer goods & services, sustainable development, new technology and corporate communication. More than 120 companies, a large number of them Asian, have trusted Open2Europe with their communication.
Tanya Otis
Open2Europe/Open2America
t.otis@open2europe.com
1.403.452.6506
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