Press Releases by Category Advertising, Media Consulting, Marketing Research
Book Author Donates All Profits to Help Provide Scholarships to Military Familie …
Washington, DC - While the word "contrarian" among financial investors typically means someone who goes against the prevailing wisdom common to other investors, the same approach can be used in marketing.
At least that's what author Nick T. Mavrick, a brand development specialist and frequently quoted marketing expert, believes. His new book, released in October, 2011 and titled "Contrarian Marketing" takes aim at what companies and their sales teams are doing…
Drambuie Reveals an Extraordinary New Direction
Iconic Scottish drinks brand, DRAMBUIE is to premiere its exciting global marketing campaign: A TASTE OF THE EXTRAORDINARY on 28 November with London getting the first glimpse of the international campaign.
The result of 12 months work and research on both sides of the Atlantic, the new creative territory marks a major departure for Drambuie as it drives forward to the next stage of its rejuvenation and aims to…
10 Winners of 9 different Nationalities take Home AED 400,000 Worth of Prizes in …
• Shopping extravaganza across 21 shopping malls offers 1.6million worth of prizes
• The third of four draws sees 10 more winners of nine different nationalities rewarded.
Dubai, November 26 2011: The DSMG ‘Shop and Win’ extravaganza is currently one of the key attractions at the malls in Dubai. The month-long promotion, organised to mark the 40th UAE National Day has increased traffic to malls, with the third draw held at Ibn Battuta…
20 partners – and more to join the “Com on Top” World Forum for the new digital …
Creative agencies and organizations from Western Europe, Latin America, Russia, Middle East and North Africa unite their efforts in providing invaluable support as official partners of the Third Edition of the World Communication Forum – Communication on Top, held on 9-10 February, 2012, in Davos Congress Centre, Switzerland.
“Com on Top” will again gather influential professionals and trend-makers in the modern communication industry to share best practices, new strategies, insights…
Audio advertising boosts sales for local auto dealers in non- metros of Maharash …
Mumbai, 24th November, 2011: Innovative outdoor advertising has helped local auto dealers of automotive giants like Chevrolet Beat and Bajaj Auto achieve a 10 % hike in sales and create increased brand awareness in the semi urban and rural areas of Maharashtra. Presented in the form of audio jingles, the ads were relayed across select MSRTC bus stands across the state of Maharashtra using Vritti i-Media’s award winning audio advertising…
The Blue Cube helps businesses succeed through SEO and Link Building
SEO is a major investment for any online business; it produces results that last. The Blue Cube are offering their marketing expertise to help online businesses succeed through Search Engine Optimisation.
Search Engine Optimisation, also referred to as SEO, is an online marketing technique where by keywords are optimised in the content of a website in order for it to rank highly in search engines. A website is considered the most…
Daily Freebie Alerts UK Launches New Website
Featuring the best free deals and vouchers in the UK each day
November 6, 2011—Daily Freebie Alerts UK announces the launching of their new website. They specialize in providing the very best freebies anywhere online.
The website offers many useful freebies, and some of them are even lifesaving, such as a free DVD for how to stay safe while playing on the water. Experts provide tips to keep boaters, divers, and others…
One Thousand Ocean's Rendezvous Live Auction Item Benefits Boys & Girls Clubs of …
BOCA RATON, Fla. – In the spirit of giving, One Thousand Ocean donated a live auction item which fetched $13,000 during the 24th annual Boys & Girls Clubs of Broward County’s Showboats International Rendezvous held in Palm Beach County.
The item entitles the winning bidder to host a private party for 30 guests in a 8,700-square-foot penthouse in the iconic Ocean-to-Intracoastal condominium building located adjacent to the Boca Raton Resort…
Open2America expands PR offerings in Shanghai office
Communication agency further develops China office as two year anniversary of inception approaches
Calgary - Open2America, part of the Open2Communications group, a global communications agency, has expanded its Shanghai subsidiary with further communication offerings for companies looking to increase their visibility in China.
Open2China opened its offices in Shanghai nearly two years ago, with an initial strategy to bring the global communication agency closer to its Chinese clients.
Open2China’s local presence…
Dallas Regional Chamber’s 11th Annual Technology Luncheon & Innovation Showcase …
The State of Technology is the Dallas Regional Chamber’s signature technology event. Each year, the event gathers over 800 high-level business executives, academia and legislative officials for networking and discussion of key industry issues through a luncheon and exposition. This year’s event will be held on Friday, December 2nd, 2011 at the Irving Convention Center at Las Colinas. The exhibit hall will be open from 10:00 AM to 2:00 PM,…
Touch Screen Digital Signage: uses, applications and advantages.
You would be seriously mistaken to think that touch screen digital signage is just another marketing novelty. Touch screen displays provide the opportunity for something that will become increasingly important to digital signage in the coming years; interactivity.
The average consumer’s life is shaped by screens and interactivity, from using the office computer and watching TV at home to using your mobile phone and tablet for online shopping and entertainment.…
First Law Firm Social Bookmarking Site Launched by Legal Web Experts
November 21, 2011 (San Diego, CA) – Attorney website design and marketing agency Legal Web Experts is announcing the launch of http://www.mylegalbookmarks.com, the first social bookmarking website for lawyers and legal professionals. The site allows users to share news, websites, internet resources and other law-related web content with individuals in the legal profession as well as people with similar interests.
“The legal industry is so large and has so much…
Ken Kindt of Signworld Introduces New Signworld Location in Phoenix, AZ
Laguna Hills, CA – November 16, 2011 - Ken Kindt, President and Founder of Signworld, and Jack Warner, Vice President of Signworld, would like to announce the addition of Tim Wyse, Owner of Design Phoenix Signs and Graphics, a new Signworld location in Phoenix, AZ to the Signworld family
Ken Kindt of Signworld said, “After spending 30 years as a technical training manager for Honeywell, Tim ran into a situation…
Orad Hi-Tec Systems Ltd: Revenues and profit increased further after the first n …
- Revenues for the nine months of 2011 increased by 22 percent to US-Dollar
25.7 million
− Net profit for the nine months of 2011 improved by 15 percent to
US-Dollar 2.3 million
− Gross profit for the nine months of 2011 up 19 percent to US-Dollar 18.1
million
- Cash and cash equivalents amount to US-Dollar 13.4 million
Kfar-Saba, Israel, 21 November 2011. - Orad Hi-Tec Systems Ltd. (ISIN IL0010838071; Symbol: OHT), a world leading developer…
TechNavio Announces the Publication of its Report - Global Data Center Monitorin …
London, UK, November 18, 2011 -- TechNavio today launched its report, Global Data Center Monitoring Systems Market 2010-2014, which is based on an in-depth study of the Americas and the EMEA and APAC regions. The report aims to aid decision makers understand the key trends impacting the growth of this market.
Commenting on the report, an analyst from TechNavio’s Data Centers team said, “Many network monitoring solutions vendors are providing customized…
Metova Founder Receives Top Tech Company Distinction
Kevin Ross, founder and president of mobile application developer Metova, was named today to the 2011 Tech 25, as presented by Nashville Post magazine. The inaugural awards list honors technology sector innovators within Middle Tennessee.
“Franklin, Tennessee isn’t readily know as a tech capital, but there really are quite a lot of companies in this market taking the lead on product innovation and software development,” said Ross. “That’s why we’re more…
Communicate in Forbes #1 country for business
Open2America’s Canadian-based team positioned to expand corporate visibility with a localized approach
Calgary – Open2America, a communications and media relations agency with an office in Calgary, is specialized in Canadian press relations and positioned to localize global communication messages for this key market. With proven expertise in the high-tech, sustainable development and energy, tourism and B2C sectors, Open2America provides media relations for companies interested in expanding their visibility in Canada, Forbes…
TechNavio Announces the Publication of its Report - Global Barcode Scanner Marke …
London, UK, November 17, 2011 -- TechNavio today launched its report, Global Barcode Scanner Market 2010-2014, which is based on an in-depth study of the Americas and the EMEA and APAC regions. The report aims to aid decision makers understand the key trends impacting the growth of this market.
Commenting on the report, an analyst from TechNavio’s Hardware team said, “Barcode scanners are now being developed to meet industry-specific requirements. Vendors…
Traditional Advertising May Be Ending, According to New White Paper
Los Angeles, November 17, 2011 – The contemporary challenge for marketers and business owners is how to empower their promotional messages without being ignored by the audience – and potential customers. The new white paper “The End of Advertising and The Birth of Brand Engagement”, launched by My Local Buzz TV, addresses this aspect of marketing communication. With statistics from 11 different sources, the paper reflects upon the effectiveness of…
Altitude Marketing Hires New Manager of Marketing Services
Altitude Marketing continues its growth with the hire of Jeremy Jones into a new position: Manager, Marketing Services.
This position was created in response to Altitude's double-digit growth and rising demand for seamless integration of digital and traditional marketing methods, platforms and tactics.
Jeremy's responsibilities include spearheading integrated marketing plans that encompass search engine marketing, pay-per-click, email marketing, trade show preparation, press and media relations, thought leadership, blogs and more.
"Jeremy's experience deepens…
Carl Hopkins - ‘Are You Ready?’ Campaign Film
Voidcomp has recently produced two films to promote the ‘Are You Ready?’ campaign. This national campaign is calling for the creation of a culture of enterprise in education; to teach young people from the ages of four to nineteen enterprise skills, qualities and knowledge, through the curriculum.
The first film is of Carl Hopkins, a social entrepreneur and Secret Millionaire, and the founding patron of the ‘Are You Ready?’…
Improve website conversion rates: Top tips from The Blue Cube
A conversion rate is defined as the percentage of visitors who take or complete a desired action. This is probably the most important metric that can be measured when it comes to assessing a website. By measuring a percentage of visitors, a measure can be taken of how well or how badly the website is doing regardless of traffic levels.
Website conversion rates are a hugely neglected area of online…
Riechesbaird’s “Branding Business” Radio Show Spotlights the Value of a Brand in …
RiechesBaird, named one of the nation’s top BtoB corporate branding agencies in the United States by BtoB Magazine earlier this year for the 10th consecutive year, is set to premier the next installment of its “Branding Business” radio show. The new show, found at www.brandingbusiness.com, dissects the importance of brand value in mergers and acquisitions, and features Tracy Albert, Managing Director at the Los Angeles office of Houlihan Lokey.…
Live On Page Video Spokesperson Has third straight year of growth
Live On Page™ is a true innovator in the video spokesperson industry. They developed their software solution in 2007 and have since created marketing functions that go way beyond just the flashy gimmicks and gadgets offered by their competitors. For example, the Live On page™ software can recognize when Google Adword traffic uses specific keywords and plays different videos for different searches. This allows your home page message to be…
FAST RISING BUSINESSES TO STAR IN SAVVY BUSINESS MAKERS' "THE LIMELIGHT'S ON YOU …
Atlanta, GA- Shanesia Winston, CEO of an elite Atlanta based private coaching company Savvy Business Makers, unveils her latest plan to feature fast rising lady business owners and the story behind the success of their business, for a month at her website.
Winston, age 28, also known as "The Queen of Biz Makeovers", has earned Business Coaching proficiency at age 24. Her expertise include smart business leveraging for businesswomen and…
BINGHAMTON UNIVERSITY STUDENTS GET REAL-WORLD EXPERIENCE WITH BLUE FLY WEB
VESTAL, NY –
Binghamton University School of Management has partnered with Brooklyn-based online marketing company Blue Fly Web Marketing (http://www.blueflyweb.com) to give their students a real world challenge to learn how to use SEO (search engine optimization) to get web sites ranked at the top of Google.
There are over 1 billion people searching for products and services on Google each day, and so by learning SEO, students…
Escalating mobile subscriber base along with device adoption to drive the mobile …
Netscribes (India) Pvt. Ltd, launches Mobile Advertising Market in India 2011 report covering a market with strong growth potential. It is a part of Netscribes’ Telecommunications Series.
Mumbai, India – November 14, 2011 – Netscribes (India) Pvt. Ltd., a knowledge consulting solutions company, announces the launch of its report Mobile Advertising Market in India 2011. Mobile advertising (ad) platform & technology allow advertisers to use advance targeting technologies to reach the…
J. Simien PR, Inc. Announces New Service for Small Business Owners
Hattiesburg, Miss. (Saturday, November 12, 2011) – In an effort to help business owners who are facing financial hardship maintain their businesses and create new opportunities, J. Simien PR, Inc. has created Do-It-Yourself PR Seminars.
These seminars will teach participants the basics of public relations and how to make it work for their brand. The seminars will be conducted in a one-day timeframe and will cover topics such as media…
Chapelfield PR appointed by electronics centre of excellence
Chapelfield PR has been appointed by electronics design and manufacture firm, Mutech Ltd, to handle its public relations, after a three-way pitch. The Bolton based agency will work on strengthening the Mutech name as a leading Centre of Excellence for intrinsic safety industry in hazardous areas, as well as establishing the company as a key partner in the life sciences and mass spectrometry markets.
Manchester based Mutech has been delivering…
BOTTLE Win Digital Award for Groundbreaking HISTORY foursquare Campaign
PR agency, BOTTLE (http://www.bottlepr.co.uk), scooped ’Best Use of Location-Based Tools’ for its work with TV channel HISTORY at the prestigious CorpComms Digi Awards 2011 held in London on 6 July 2011.
BOTTLE was appointed in February by the TV channel to drive social media support for the launch of HISTORY’s new partnership with location-based social network, foursquare.
The tie up - a first between foursquare and a UK television channel,…
CIPR Shortlist BOTTLE for Awards Treble
Oxfordshire PR agency, BOTTLE, (www.bottlepr.co.uk) is gearing up for the CIPR PRide Awards after being shortlisted three times in the Thames and Chiltern region.
BOTTLE is a finalist in the Outstanding Public Relations Consultancy category and has been shortlisted twice in the Best Use of Social Media category for its campaigns for TV channel HISTORY and pest control expert Rentokil.
The CIPR PRide Awards recognise the best public relations agencies and campaigns…
A New Consumer Mindset Unfolds in Developed and Emerging Markets
COLLOQUY’s 2011 Cross-Cultural Loyalty Study Uncovers Global Perceptions on Loyalty and Implications for Spending
CINCINNATI (November 2, 2011) – Ninety percent of Chinese consumers trust foreign brands over domestic, and shoppers in Brazil, India and China say they are significantly more likely than Americans and Canadians to use a credit card for something they can’t afford. The results of a one-of-a kind global study on shopping behavior and consumer loyalty also…
InfoCom reveals that the enterprise telephony market has fairly consolidated ven …
Stuttgart, Germany — The enterprise telephony market is very much a replacement market in most countries around the world, especially in industrialised economies, and as a result, changes in vendors’ market share are fairly moderate.
As a matter of fact, enterprises’ investment decisions are impacted by the trends in the overall economy, which determines whether companies have available budget and access to credit to replace their existing solutions. And, in…
Undersea Defence Technology Asia, UDT Asia 2011
Latest Military Diving Technologies featured in UDT Asia
Equipping Asia’s navies with the latest diving technology for asymmetric warfare and
operations
SINGAPORE, 17 October 2011 - Naval diving and underwater special operations is a field that is
seeing increased attention and investment amongst navies in Asia. Units such as the Indonesian Navy‟s KOPASKA, the Republic of Singapore Navy‟s Naval Diving Unit (NDU), the Royal Malaysian Navy‟s PASKAL are increasingly utilising specialised equipment for conducting…
Multi-channel target group marketing – Target Select combines intelligent unaddr …
(Bad Kissingen, November 2, 2011) Target Select, the successful concept for target group-specific household advertising throughout Germany that began in 2010 as a cooperation between marketing specialist Global Group Dialog Solutions AG and the specialist agency for unaddressed media management, prospega GmbH, has been expanded with a Social Media Targeting component. Clients can now address their target group across the media through wide-reaching online and print channels.
The core of the…
Digital Brand Expressions Partners With 3Seventy
PLAINSBORO, N.J., November 1, 2011
Digital Brand Expressions (DBE) announced a strategic partnership with 3Seventy, a leader in the mobile marketing space, today. DBE is building relationships with high-performance companies that are strategically aligned with its approach to quantifiable, results-driven content marketing. The deal signed with 3Seventy is the latest of these relationships.
“Teaming with 3Seventy provides DBE with a top-tier strategic partner in the mobile space. Their…
Georgina Lewis to Speak at Top Golf Instructor Conference
Founder and CEO of the Tour Resource Group to speak at the Golf Magazine Top 100 Teachers Summit in November 2011
JACKSONVILLE, FL (October 23, 2011) – During the days spanning from November 6th to November 8th, the Sports Illustrated Golf Group will be hosting the Golf Magazine Top 100 Teachers Summit in Orlando, Florida. The conference will bring together some of the most well-known and most recognized golf instructors in…
Howard R. Miller Communications Hires New Account Executive
MIAMI – Nov 1, 2011 – Howard R. Miller Communications (HRMC), an award-winning, full spectrum communications agency, is pleased to announce that Yaneisy Blanco has joined the talented HRMC team as an account executive.
Blanco is a seasoned, public relations professional who will be spearheading local to national bilingual press campaigns at HRMC. She will coordinate some of the firm’s dynamic Travel and Leisure clients. Blanco also excels in the creation…
GSM Voice and Lift Monitoring System
No more waiting and sweating when the lift breakdown! An elevator monitoring system that elevates performance and alleviates down time.
Witura Corporation has today introduced WT-1011RC, a lift or elevator breakdown monitoring solution whereby 500 elevators can be monitored simultaneously at one screen supported by a sophisticated software detection and monitoring system.
In most cases, elevator breakdowns are the result of users’ feedback. From detection to feedback and acknowledgement of the…
Witura offers Peace of Mind to Caregivers of the Elderly
Caregivers no longer have to worry about leaving their elderly charges alone, thanks to a new innovative product from Witura Technology. Apart from being an effective alarm system, the WT1010SA can also serve as a Care Phone for the elderly and sick.
As the population starts to age, one of the main predicaments facing children with elderly parents is who will look after their parents when they are out working. Often…
Answer your door bell with your mobile phone when you not at home
A Cutting Edge Intercom with A Twist. Answer Your Doorbell with your mobile phone regardless of whether you are home or not, talk to the visitors and open the gate with your mobile phone.
The WT-9002 GSM Intercom & Access Control has seen a broad market penetration and is approved by many customers with diverse challenging needs and innovative requirements. These versatile ready-to-use gadgets offer total solutions to users to gain…
Magic Logix is Granted Texas Multiple Award Schedules (TXMAS)
Dallas, TX – Oct. 27, 2011 – Magic Logix was recently granted with the Texas Multiple Award Schedules (TXMAS), under contract number TXMAS-12-541010. TXMAS is a procurement vehicle offered by the state of Texas to simplify purchasing for state agencies, university systems, local governments (must be TXMAS CO-OPs), municipalities, school districts and other public entities. TXMAS contracts are based on existing commodity or service contracts, such as the General Service…
Brands Academy Karnataka Service Excellence Awards 2011
Brands Academy, one of India’s leading brand management and consulting companies, organized Brands Academy Service Excellence Awards Ceremony to felicitate Karnataka’s leading service organizations and professionals, who have displayed exemplary excellence as service providers in their respective fields. The awards were based on a comprehensive market research study and opinion surveys conducted by BIG Brands Research, one of the top market research agencies in India. Dr. Shashi Tharoor, a renowned…
Micro Servers Enabling Better Network Management
London, UK, October 31, 2011 -- TechNavio, a market research leader in the area of Data Centers recently published its report on the Global Micro Server Market 2010-2014. The report discusses significant trends in the Micro Servers market for the Large Enterprises, SMEs, and Government sectors.
TechNavio’s report highlights that organizations across the globe are looking for better ways to manage complex network infrastructure. Organizational infrastructure is becoming far more complex…
Need for Accurate Diagnosis Encouraging Growth of Medical Device Connectivity
London, UK, October 31, 2011 -- TechNavio, a market research leader in the area of Healthcare, recently published its report on the Global Medical Device Connectivity Market 2010-2014. The report discusses significant trends in the Medical Device Connectivity market for the Healthcare Professionals and Patients segments.
TechNavio’s report highlights that most of the companies in the Global Medical Device Connectivity market are searching for more advanced integrated solutions that can enable…
TechNavio Announces the Publication of its Report on the Global Mammography Equi …
London, UK, October 30, 2011 -- TechNavio today launched its report on the Global Mammography Equipment Market 2010-2014. The report, which is based on an in-depth study of countries in the Americas and in the EMEA and APAC regions, aims to aid decision makers understand the key trends in the overall landscape of this market.
Commenting on the report, an analyst from TechNavio’s Healthcare team said, “The increase in mergers and…
TechNavio Announces the Publication of its Report on the Global Machine-to-Machi …
London, UK, October 30, 2011 -- TechNavio today launched its report on the Global Machine-to-Machine Wireless Modules Market 2010-2014. The report, which is based on an in-depth study of countries in the Americas and in the APAC and EMEA regions, aims to aid decision makers understand the key trends in the overall landscape of this market.
Commenting on the report, an analyst from TechNavio’s Networking team said, “The Global M2M Wireless…
TechNavio Announces the Publication of its Report on the Global Laparotomy Spong …
London, UK, October 30, 2011 -- TechNavio today launched its report on the Global Laparotomy Sponge Market 2010-2014. The report, which is based on an in-depth study of countries in the Americas and in the APAC and EMEA regions, aims to aid decision makers understand the key trends in the overall landscape of this market.
Commenting on the report, an analyst from TechNavio’s Healthcare team said, “The Healthcare sector is witnessing…
TechNavio Announces the Publication of its Report on the Global Green (Sustainab …
London, UK, October 29, 2011 -- TechNavio today launched its report on the Global Green (Sustainable) Packaging Market 2010-2014. The report, which is based on an in-depth study of countries in the Americas and in the APAC and EMEA regions, aims to aid decision makers understand the key trends impacting this market.
Commenting on the report, an analyst from TechNavio’s Cleantech team said, “The consistent growth within the Global Green Packaging…
TechNavio Announces the Publication of its Report on the Global Enterprise Socia …
London, UK, October 29, 2011 -- TechNavio today launched its report on the Global Enterprise Social Software Market 2010-2014. The report, which is based on an in-depth study of countries in the Americas and in the APAC and EMEA regions, aims to aid decision makers understand the key trends in the overall landscape of this market.
Commenting on the report, an analyst from TechNavio’s Enterprise Applications team said, “The Global ESS…