Press Releases from CORDURA(R) Brand (18 total)
CORDURA® Denim, Duck and Naturalle™ Fabrics Accepted Into Material ConneXion …
WICHITA, Kan. – March 5, 2013 – INVISTA’S CORDURA® Denim, Duck and Naturalle™ fabrics were recently voted into the world’s largest innovative materials library, Material ConneXion. Through a majority vote by a creative and materials professional panel, CORDURA® fabric was awarded three Certificates of Materials Excellence.
“The Material ConneXion library contains some of the most advanced and innovative materials in the world,” said Dr. Andrew H. Dent of Material ConneXion. “Our…
INVISTA’S CORDURA® Brand Team Welcomes Catherine Anderson Jones, European Mar …
WICHITA, Kan. – November 28, 2012 – INVISTA’s CORDURA® brand team welcomes Catherine Anderson Jones as the Marketing Communications Manager for the Performance and Protective Fabrics division in Europe.
In her new role, Anderson Jones will be responsible for management of all European marketing communications activities through developing, maintaining and growing marketing support relationships. She will also help define and develop targeted European regional marketing strategies and campaigns and will drive…
Versatile CORDURA® Denim Fabric Adds Durable and Stylish Appeal to New Deane Ap …
WICHITA, Kan. – October 18, 2012 – Powered by CORDURA® Denim fabric, Deane Apparel’s new Urban Deane Denim short and Jean bring stylish durability to men’s workwear apparel. Known for its exceptional abrasion resistance over traditional 100 percent cotton denim, the fabric featured in the Urban Deane CORDURA® Denim fabric Short and Urban Deane CORDURA® Denim fabric Jean offers a fashionable alternative to the regular workwear pant style without sacrificing…
Penfabric and INVISTA’s CORDURA® Brand Team Launch Hard-Working CORDURA® NYC …
WICHITA, Ka. – October 17 , 2012 – In line with INVISTA’s CORDURA® brand team commitment to developing innovative and durable fabrics for the global workwear industry, the team has recently introduced a new range of CORDURA® NYCO fabrics to the global workwear market from Penfabric. Penfabric, based in Malaysia, is a well recognised specialist mill in the workwear sector and part of the Toray Group of companies.
The CORDURA®…
Durable CORDURA® Fabric Helps Bring Originality to Yoshida & Co. New 2012 Sprin …
WICHITA, Kan. – October 1, 2012 – Yoshida & Co., a Japan-based bag company, has recently adopted INVISTA’s CORDURA® brand fabric for three bags in the PORTER line that appeal to anyone from the business professional to the world traveler, and even to the on-the-go parent. The PORTER MUSETTE, PORTER DILL and PORTER FIT bags are each constructed with durable CORDURA® brand fabric making for a stylish yet practical bag.…
INVISTA Presents Autumn 2013 and Winter 2014 CORDURA® Denim and CORDURA® NYCO …
Gloucester, UK. – May 22, 2012 – INVISTA, owner of the CORDURA® brand, will present an Autumn 2013 and Winter 2014 global fabric collection at the 2012 Denim by Premiere Vision show, which takes place May 23-24 in Paris. The collection highlights new CORDURA® Denim and CORDURA® NYCO (nylon/cotton) fabrics from authorized CORDURA® fabric mills around the globe. Visit INVISTA stand H75 and Artistic Milliners stand H85 to learn more.
The…
INVISTA’S CORDURA® Brand Team Welcomes Sophia Ou, Asia Pacific CORDURA® Bran …
WICHITA, Kan. – March 8, 2012 – INVISTA’s CORDURA® brand team welcomes Sophia Ou as Asia Pacific (AP) CORDURA® brand senior marketing specialist.
In her new role, Ou will be an integral part of the performance and protective fabrics business team. As AP CORDURA® brand senior marketing specialist, Ou will be responsible for execution of marketing efforts designed to increase trade and consumer awareness for the CORDURA® brand in the AP…
CORDURA® Ballistic Fabric Adopted by Ricardo® Beverly Hills Luggage
WICHITA, Kan. – March 5, 2012 – INVISTA’s CORDURA® brand fabric, popularly known for its long-lasting performance, has been adopted by Ricardo® Beverly Hills for the Bel Aire Collection, designed with luxury and practicality in mind. Appearing at the Travel Goods Show, March 6 – 8 at the Las Vegas Convention Center Ricardo’s Bel Aire Collection consists of carry-on bags, business briefs, expandable upright suitcases and rolling garment bags, all…
EDDIE BAUER AND CORDURA® BRAND TEAM COLLABORATE TO DEVELOP NEXT GENERATION FIRS …
WICHITA, Kan. – February 7, 2012 – INVISTA’s CORDURA® brand fabric team and Eddie Bauer team collaborate to develop next generation First Ascent line with CORDURA® fabric for its exceptional performance and toughness in extreme conditions. First Ascent products featuring CORDURA® brand fabric were recently showcased at the CORDURA® brand booth during Outdoor Retailer Winter Market, held Jan. 19 – 22, 2012. Specifically, the brand spotlighted three items from the…
New F. Engel TECHZONE by WorkZone® Collection Powered by Klopman Vantage Fabric …
WICHITA, Kan. – October 18, 2011 – Danish garment maker F. Engel has adopted Klopman International’s Vantage fabric featuring INVISTA’s CORDURA® brand technology for the new eye-catching garment collection, TECHZONE, under the brand WorkZone®. This adoption combines multiple strengths in the workwear industry: the experience of Klopman as a leading European fabric manufacturer, the innovation of F.Engel as a leading Danish workwear brand, and the renowned durability of INVISTA’S CORDURA®…
Durable CORDURA® Fabric Featured in New All-Star Chuck Taylor
WICHITA, Kan. – September 12, 2011 – INVISTA’s CORDURA® brand team announces the adoption of CORDURA® fabric by Converse Footwear in Japan as part of the newest design in their famous All-Star Chuck Taylor line. The collection features 1000 denier CORDURA® Classic and 1680 denier CORDURA® Ballistic fabrics.
Paying homage to the long history of CORDURA® fabrics used in the military market, the shoe is available in camouflage or…
CORDURA® Fabrics Featured in Reinvented Hartmann Luggage Collection
WICHITA, Kan. – August 15, 2011 – Hartmann, a luxury luggage manufacturer since 1877, adopted INVISTA’s CORDURA® fabric in its recently debuted Hartmann Packcloth Collection. The new line is an interpretation of a Hartmann original from the 1970s and 1980s that provides a classic design modernized for today’s traveler. The addition of CORDURA® Lite fabric provides lightweight durability and versatility coupled with Hartmann’s casually contemporary design.
With a heritage in…
CORDURA® Fabric Featured in Pack Recognized by Editors of Elevation Outdoors Ma …
WICHITA, Kan. – With ruggedly innovative designs, backpack manufacturer Mile High Mountaineering wins Elevation Outdoors Magazine Editors Choice Award with its cutting edge Divide 55 pack. The pack features 315 denier ripstop CORDURA® Lite fabric in the main body, 840D denier CORDURA® Ballistic fabric for reinforcement features and 100 denier mini-ripstop CORDURA® Ultralite fabric in the pack’s extendable collar. Thus, the Divide 55 pack is powered by-the long-lasting strength, versatility…
CORDURA® Fabric Featured in Back-to-School Eastern Mountain Sports® Daypacks
WICHITA, Kan. – July 29, 2011 – Ten daypacks featuring CORDURA® fabric take center stage in the Eastern Mountain Sports® Back-to-School Facebook promotion, which takes place July 29 – Aug. 10. The Eastern Mountain Sports daypack giveaway* allows anyone to vote for his or her favorite daypack on Eastern Mountain Sports’ Facebook page. At the completion of the contest, 10 Back-to School Eastern Mountain Sports brand daypacks built with CORDURA®…
CORDURA® brand Business Supports Gear to Grow at Outdoor Retailer Summer Market …
WICHITA, Kan. – July 27, 2011 – During the upcoming Outdoor Retailer Summer Market held in Salt Lake City, Aug. 4 – 7, INVISTA’s CORDURA® brand team will host a gear drive to benefit Gear to Grow. A non-profit program, Gear to Grow is dedicated to providing donated gear from outdoor retailers and manufacturers to other non-profits that promote outdoor recreation.
As the official collection site, the CORDURA® brand…
INVISTA’S CORDURA® Brand Team on Location in New York and Los Angeles
WICHITA, Kan. – July 19, 2011 – INVISTA’s CORDURA® brand team will feature the latest CORDURA® Denim fabric innovations at the 2011 Kingpins shows, July 19–20 in New York, N.Y. and July 26-27 in Los Angeles, Calif. The brand’s new denim offerings—by INVISTA’s authorized CORDURA® fabric mill, Artistic Milliners—include stretch styles, in weights ranging from 9.00 oz to 13.75 oz, as well as stylish coatings and fashion forward…
INVISTA’S CORDURA® Brand Team Welcomes Paulo Pustiglione, Business Manager fo …
WICHITA, Kan. – July 12, 2011 – INVISTA’s CORDURA® brand team welcomes Paulo Henrique de Lima Pustiglione as business manager for INVISTA’s Performance and Protective Fabrics division in Brazil.
In this role, Pustiglione supports business strategy development for the CORDURA® brand outdoor, travel, workwear, and military portfolio, as well as product innovation, advertising and promotional campaigns designed to increase trade and consumer awareness for the CORDURA® brand in Brazil.
“We are very…
INVISTA’S CORDURA® Brand Team Welcomes Maggie Niu, AP CORDURA® Brand End-Use …
WICHITA, Kan. – July 12, 2011 – INVISTA’s CORDURA® brand team welcomes Maggie Niu as AP CORDURA® brand end-use marketing manager.
In her role as AP end-use marketing manager, Niu develops and executes pull-through marketing strategies, business models, and complimentary advertising and promotional campaigns designed to increase trade and consumer awareness for the CORDURA® brand in the region.
“We are very pleased to have Maggie on our team,” said Cindy…
