openPR Logo

News Editor definition

News Editor (© arthurhidden /

News Editor (© arthurhidden /

A news editor is one of the most important jobs in the PR industry, because they are tasked with ensuring the accuracy of the information going out. Since this information is vital to the success of the company being promoted, and reputation can suffer if the editor doesn’t do their job properly, a PR news editor must be vigilant and extremely thorough in their work.

What is a PR News Editor?

A news editor in PR is quite different than the conventional news editor. Traditional news editors are responsible for assigning stories to reporters, deciding what will run in a specific issue and ensuring all operations of the publication work efficiently. But a PR news editor does more of actual editing.

The PR news editor is responsible for everything that comes out of the public relations office. Often, this means press releases that go out to major and minor media outlets, but it also means that they are responsible for printed materials like pamphlets or fact sheets. In addition, the PR news editor will fact check and edit any copy that is posted to the company website, often including blog posts as well as the main website copy.

The news editor must have an eye for detail and be meticulous in their work. All of the information that is published to an official company source like the website or press releases must be checked for quality and factuality. If the wrong information is published, it can cause publically-owned companies to drop in stock, and many other problems can be prevented with the right editor.

The editor is responsible for many things when it comes to published company. Obviously, grammar is one of the top concerns, but the content must also read well, be clear and concise, be free or errors and completely politically correct. The editor must ensure that all copy is checked for style concerns, formatting problems and other errors as well.

PR news editors are usually great writers. They are able to create clear, concise copy that can be used in advertising or on important company documents that will go out to the public. PR news editors must have a broad range of knowledge, a curiosity about the world around them, the skills to thoroughly research a topic and a whole lot more.

In addition, the PR news editor must be familiar with technology used in the industry. This includes the basics like computers and software programs, scanners and word processing programs. However, it may also include more specialized communications equipment. They definitely need to be familiar with the internet, basic website design, RSS, blogs and all of the internet tools that are required to do the job.

openPR-Tip: Most of the time, employers prefer to hire someone that has at least a Bachelor’s Degree in communications, media studies or journalism. Some other art degrees may be accepted. Employers also look for experience in the public relations industry, or related experience in advertising, PR writing, advertising or some other related field.


Table of Contents

Press releases

Dressage News Network Faces Current Issues
Dressage News Network's (DNN) latest episode is online and reporting on the increasing controversies that have been plaguing the sport. Although this episode provides in-depth coverage of the recent Palm Beach Exquis World Dressage Masters event, it also takes a look at the recent implementation of the FEICleanSport campaign
Latest Coin News, one of the newest cryptocurrencies related online publications
Latest Coin News, one of the freshest online publication on the digital assets market, is thrilled to announce the launch under the website. The site features various articles, news and press releases from the cryptocurrencies world. It has a very intuitive and easy to use interface. Our articles are split into
VPN Compare's Facial Recognition Guide Reveals State of the Technology
Extensive research project outlines privacy concerns country by country VPN Compare, one of the internet's oldest VPN comparison websites, has published The Ultimate Guide: Facial Recognition to educate the public on the state of facial recognition technology across the world. This extensive research project covers the facial recognition's development to
MarketBuddy 2.1 Automates Internet Marketing
Excel Software has delivered MarketBuddy 2.1 to automate marketing activities on the Internet. Organize contacts, manage email lists, send customized email messages or newsletters, distribute press releases, fill web forms, post trialware or shareware to download sites and create business forms. MarketBuddy supports multiple databases, multiple users and
Mission Education – An initiative by: MANAV UTTHAN SEWA SAMITI Has launched its first Documentary
MURADNAGAR, Uttar Pradesh, India - July 9, 2017 - PRLog -- Manav utthan sewa samiti, a socio-spritual and charitable trust which is famous for its initiative MISSION EDUCATION has launched its first ever documentary today on their youtube channel manav dharam.The grand premiere took place at satlok ashram, muradnagar, uttar