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Colourful Pop-Art Edition

03-18-2024 12:48 PM CET | Industry, Real Estate & Construction

Press release from: Markilux

/ PR Agency: conzept3
The markilux "collection one" has been extended with ten colourful new "visutex patterns".

The markilux "collection one" has been extended with ten colourful new "visutex patterns".

markilux is extending its cover fabric collection with ten refreshing "visutex patterns"

Last year, the latest markilux awning cover fabric collection was launched. Its dynamic concept was surprising: in the future, the collection will be updated regularly by the addition of trendy new fabrics. This year a first edition of new "visutex patterns" is being launched in a colourful pop-art style.

According to markilux, the "collection one" is a "breathing" awning fabric collection. New patterns and colours, that draw their inspiration from current trends, art and lifestyle themes, are to update the collection from time to time, thus giving it a vibrant pulse. In the future, some fabrics will make way for new ones. With this new Pop-Art Edition, the awning specialist is initially extending the collection with ten exclusive "visutex patterns".

New fabrics enrich collection
From finely lined through suggested colour gradations to modern interpretations of block stripes, the patterns in "sunsilk" quality with sunny orange, vibrant red and bright pink are each better than the other. You'll be spoilt for choice. Textile designer Annette Busch was inspired by current colour trends and the pop art of the 1950s and 1960s. Particularly the works of Roy Lichtenstein and Andy Warhol gave the impetus for the colourful edition. "I am sure that we have indulged the tastes of both artists with our new patterns," says Ms Busch. And they certainly enrich the "collection one" with their vividness. Otherwise, the collection is remaining the same for the time being.

Giving al fresco living a fresh impulse
"We felt that our awning fabric collection held a large number of subdued shades and could do with something more impulsive as a contrast", explains Annette Busch. "Something that breathes a bit of fresh air into an outdoor living style, that gives energy and creates a pleasant atmosphere," she adds. After all, life is colourful in all its diversity. And, according to her, there are so many furnishing and colour trends that successfully co-exist today - from light pastel colours to natural beige tones and darker shades. But there is still room for improvement in the range when it comes to vibrant colours. With patterns in pop-art style, patios and balconies will certainly experience a colourful energy boost. markilux specialist partners have been sent extra fabric sets with the additional ten patterns, together with corresponding fabric hangers. Now, designer Annette Busch can't wait to see how the new cover edition is received by end consumers and how the range unfurls its positive power.

For further information, please visit: www.markilux.com

You can also receive image and text material via "Wetransfer" at: presse@conzept3.de

Awning specialist markilux
markilux stands for 'Design Made in Germany', innovative new products and excellent quality in the exterior solar protection sector. Since 1972 folding-arm awnings, conservatory awnings and vertical blinds have been produced at its manufacturing facility in Emsdetten, northern Germany. The high-quality products are distributed by professional partners in Germany and abroad. Selected companies assure the high qualitative standards during the assembly of the awnings.

concept3: Agency for event organization, public relations and media planning

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