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Press Releases from Lion Brand Yarn (15 total)

Lion Brand Yarn donates $1,000,000 in proceeds from Vanna White Yarn Line as gif …

Memphis, Tenn. (Feb. 13, 2013) –Lion Brand Yarn President and CEO David Blumenthal and celebrity spokesperson Vanna White recently toured St. Jude Children’s Research Hospital where they presented $1,000,000 to support the lifesaving mission of St. Jude. The Vanna White line of Lion Brand Yarn has been donating to St. Jude over the last six years. “As a fifth generation family business, we have always believed in donating to and

Vanna White to Host Lion Brand Yarn Company Fashion Show at the 2013 Craft & Hob …

New York, NY – January 9, 2013 -- Lion Brand Yarn Company will be participating at the Craft & Hobby Association (CHA) Winter Trade Show in Anaheim, CA from January 12 to January 15. For the 16th year in a row, Vanna White will be hosting the Lion Brand fashion show to be held on Sunday, January 13.  Vanna White has been a spokeswoman for Lion Brand Yarn for 19

Lion Brand Yarn Company Announces Vanna’s Choice® 2013 Sweepstakes

Manhattan, NY - November 23, 2012 - Lion Brand Yarn Company has partnered with major craft retailers to promote the 2013 Vanna’s Choice® Sweepstakes. Entrants have the chance to win a grand prize trip to Los Angeles, $1,000 in spending money, and a meeting with Vanna White, who has been a spokesperson for Lion Brand Yarn for almost 20 years. The sweepstakes runs from November 22 through February 15, 2013. Vanna

Lion Brand Yarn Company unveils its new Branded Lion Brand Yarn Shop at A.C. Moo …

Manhattan, New York (October 11, 2012)– Lion Brand Yarn announces the grand opening of its first branded Lion Brand Yarn Shop in an A.C. Moore Arts & Crafts supply store at 8115 D Honeygo Boulevard, Nottingham, Maryland on October 14. In addition to offering the largest selection of Lion Brand yarns outside of its retail store, the Lion Brand Yarn Studio in New York City, the Lion Brand Yarn Shop

Lion Brand Yarn Supports the Yarnbombing of the Philadelphia Museum of Art to Ce …

New York, NY – May 3, 2012.  Lion Brand Yarn Company is the yarn sponsor for the Philadelphia Museum of Art’s new exhibit, “Craft Spoken Here”.  This is the museum’s first special exhibition dedicated to crafting. Today, Jessie Hemmons, a Philadelphia fiber artist known as the Philadelphia Yarn bomber, will “yarnbomb” the façade of the museum’s Perelman building using two of Lion Brand Yarn Company’s most popular yarns in

Lion Brand Yarn Studio in Manhattan celebrates the registration of their 1000th …

Manhattan, New York - August 11, 2009 - Today was Susan Rosenbaum’s lucky day and all because her own business was slow. First she went shopping, and without realizing it, everything she purchased was on sale. Then she walked into the Lion Brand Yarn Studio ( to sign up for a class and she was the 1,000th student only 7 months after offering the first class, winning a $150 gift

Vanna White talks about her love of crochet and her association with Lion Brand …

Manhattan, New York – January 15, 2008 - In the January 15th podcast, fans of knitting, crochet and Vanna White can find out how an appearance on Johnny Carson and a basket of yarn started a 13 year relationship for Vanna as the spokesperson for Lion Brand. The interview featuring Vanna White is the 7th YarnCraft audio (STET) from Lion Brand since they began podcasting in October of 2007. In less

Survey From Lion Brand Yarn Finds Intriguing Facts About Online Knitting Communi …

Manhattan, New York - October 30, 2007 - The Lion Brand Yarn Company today released the results of an in-depth survey they recently conducted of online, knitting and crochet enthusiasts. The results were released through the Lion Brand podcast which can be heard via their new "Yarncraft" Web site at: . The survey results describe a vibrant and growing community of tech savvy, hobbyists who are using the Internet

Lion Brand Yarns' Guest Speaker Program Is a Big Hit in the Big Apple

Manhattan, New York - September 04, 2007 - Lion Brand’s Vice President Jack Blumenthal and Technical Editor Jackie Smyth met with over 75 crocheters at the August meeting of the New York City Crochet Guild. Guild members were treated to an insider’s view of the yarn industry that included stories behind popular yarns, fashion trends in knitting and crochet and a look into the future of crochet. Each guild member

People Who Knit and Crochet May Be Happier and Healthier

Manhattan, New York - August 17, 2007 – Have you ever wondered why people who craft yarn into garments always seem to be smiling and happy? It turns out that the repetitive actions needed for knitting and crochet can bring the mind and body to a state called a \"relaxation response\" that is quite similar to what people experience with techniques such as repetitive prayer, yoga, meditation, Tai Chi, and

Lion Brand Yarn reports on trends and news in knitting and crochet for July 2007

Manhattan, New York - August 12, 2007 - Lion Brand Yarn Company ( publishes the largest email newsletter for knitting and crochet enthusiasts on the Internet, with over 775,000 subscribers receiving their weekly dose of crochet, knitting and yarn news from Lion Brand. With such a significant market share, the Lion Brand e-newsletter has established a reputation for determining industry trends in knitting and crochet fashions, hot new trade books

Lion Brand Donates Yarn to Krochet Kids to Help in Fight against Global Poverty

Manhattan, New York - August 12, 2007 - Lion Brand Yarn ( working with Krochet Kids International ( hopes to take a bite out of global poverty this winter. A donation of Lion Brand yarn is being used by Krochet Kids International to train a group of women in Gulu, Uganda to hand-crochet beanies. The beanies will then be sold in the U.S. at selected surf shops and the Krochet

Lion Brand Yarn is lending their Vice President out to knitting and crochet club …

Manhattan, New York, May 24, 2007 - The Lion Brand Yarn company ( today announced a new guest speaker program for knitting and crochet clubs in the New York, Tri State area that have 50 or more members. The worlds largest home knitting and crochet yarn manufacturer is offering their Vice President as a guest speaker to qualified organizations, free of charge. Topics include: Fashion trends in knitting and crochet,

Lion Brand Yarn Nabs Exclusive WebAward

MANHATTAN, NY, November 15, 2006 - The Lion Brand Yarn Company ( has received the coveted Consumer Goods Standard of Excellent for its own website from The Web Marketing Association as part of their tenth annual WebAward Competition for outstanding web site development. More than 2,300 web sites from 35 countries were adjudicated in 96 industry categories during this year\'s WebAward competition. Entries were judged on top web site design, copy

Lion Brand Yarn Customers Donate Blankets to Hurricane Katrina Victims in Hancoc …

Necaise, Mississippi -- January 25, 2006 -Much of the area around the town of Necaise in North Hancock County, Mississippi still looks like a war zone. This is one of the areas that was devastated by Hurricane Katrina last year. As the money from federal relief efforts in the area begins to dwindle, families are turning to other sources for aid. The North Hancock Recovery Center is in desperate

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