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Press Releases from Jam&Co Design Pty Ltd (5 total)

Jam&Co Design Packaging For Be Natural – Mini Bites

Since being launched in 2016 Be Natural Whole Grain Mini Bites has had the highest repeat rate of Adult Cereals NPD. Be Natural came to Jam&Co looking revitalise the product packaging to attract more trialists. The brand had to engender new sales without having any incremental A&P (advertising & promotional spend) support. The objective of the refreshed pack was to drive trial with target family audience and leveraging a proven

Meat company muscles into retail with brand refresh

A family-run meat producer has rolled out new packaging in the retail space with the help of design agency Jam & Co. The Zammit brand has been family-run since its inception in 1952, had been predominantly a foodservice brand with a small presence in retail. Recent opportunities gave Zammit the potential to capitalise further on the retail market, with expanded distribution into stores like Harris Farm and IGA. Jam & Co(http://jamandco.com.au/) was tasked

Energy bars get naked for Australian launch

A US energy bar company has launched in Australia with the help of design agency Jam & Co. The company approached Jam & Co to adapt the Bear Naked brand, which is already well established in the US, for launch into the Australian FMCG snacking category. Key consideration points included determining how the notion of 'bears' would translate locally, and identifying humour that would resonate with Aussies but stay true to the

Packaging design creating “authenticity”- Wholefood.me

Jam & Co recently completed a project with a subscription-based wholefoods snack box company. The Wholefood.Me snack box is centered around the beauty of eating wholefoods, with a focus on providing busy individuals with “convenient, healthy, nourishing, and tasty snacks”. An article in PKN(http://www.packagingnews.com.au/design/jam-and-co-gives-authenticity-to-wholefoods-snack-box#09rtFxMFbVsgrmtq.99) revealed how the Jam&Co team was challenged to showcase the authentic naturalness of the brand and the products in an environment where everyone screams ‘natural’ (See an

The Importance Of Product Packaging Design For Marketing

It's a useful gizmo to market your products besides differentiating your brand. Within the last many decades, businesses, manufacturers as well as distributors from promising small to large regardless of their product's shape and size are opting for safe, high standard, environmentally friendly packaging to enhance their product's image featuring in the extremely competitive market. Right now one may wonder why organizations providing quality goods need striking product packaging design.

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