Press release
Emerging Trends to Reshape the Manga Market: AI-Generated Manga Revolutionizing The Manga Market as a Key Influencer
Manga Market
Manga Market Size Growth Forecast: What to Expect by 2025?
The size of the manga industry has seen a fast expansion in recent times. The projections suggest an increase from $13.97 billion in 2024 to $16.35 billion in 2025, with a compound annual growth rate (CAGR) of 17.0%. The historical growth can be linked to aspects like cultural impact and its wide acceptance, globalization and overseas cultural exchanges, adaptations into anime, the diversity in genres and themes, and collaborations across various media.
How Will the Manga Market Size Evolve and Grow by 2029?
Expectations are high for a swift expansion of the manga market over the coming years. It is projected to swell to $30.26 billion by 2029, demonstrating a compound annual growth rate (CAGR) of 16.6%. Key factors propelling this growth during the forecast period are the increasing global demand, advancements in formatting and delivery methods, a focus on diversity and inclusivity, the development of niche and specialized markets, and the impact of social media. Significant trends expected in the forecast period encompass digitization and online platforms, international attraction and globalization, adaptations, and cross-media extensions, the emergence of fresh genres and themes, and various collaborations and crossovers.
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What Drivers Are Propelling the Growth of Manga Market Forward?
The upsurge in the popularity of digital books is predicted to fuel the expansion of the manga market. Digital books, also known as ebooks, are offered on various digital platforms. Manga, or graphic comic books, have started utilizing these digital avenues to publish their ebooks that facilitate easier comprehension through diverse graphical content, thereby promoting multi-modal thinking amongst readers. Consequently, these digital books aid manga publishers in providing content access to their customers more effortlessly, thus, augmenting their demand. Take for example, the Digital Book Circulation Data and Highlights Report 2022 by OverDrive Inc., a renowned eBooks digital distributor from the US. In January 2023, the report noted that consumers loaned 555 million units of digital material - including ebooks, audiobooks, digital magazines, comics, and more - marking a 10% increase from 2021. Consequently, this soaring interest in digital books is triggering the growth of the manga market.
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Which Emerging Trends Are Transforming the Manga Market in 2025?
The rise of AI-created manga is a prominent trend emerging in the manga market. Manga authors are increasingly turning to AI to streamline production and enhance the reading experience. For example, in March 2023, Rootport, a manga author based in Japan, launched an AI rendition of Cyberpunk: Peach John, featuring images crafted by Midjourney, an AI-driven online image generator. The utilization of this AI tool significantly reduced the project completion time. The tool facilitated the automated creation of a full-colored manga from the ground up, allowing creators to input keywords and a basic storyline to forge a comprehensive manga.
What Are the Key Segments in the Manga Market?
The manga market covered in this report is segmented -
1) By Content Type: Printed, Digital
2) By Genre: Action And Adventure, Sci-Fi And Fantasy, Sports, Romance And Drama, Other Genre
3) By Distribution Channel: Offline, Online
4) By Audience: Children And Kids (Aged Below 10 Years), Teenagers (Aged Between 10 to 16 Years), Adults (Aged Above 16 years)
Subsegments:
1) By Printed: Physical Volumes (Tankōbon), Magazines and Anthologies, Collectible Editions
2) By Digital: Digital Manga (eBooks), Webtoons, Mobile App-Based Manga
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Who Are the Key Players Shaping the Manga Market's Competitive Landscape?
Major companies operating in the manga market include Shogakukan Inc., Bilibili Comics Pte. Ltd., Square Enix Holdings Co Ltd., Kadokawa Corporation, Kodansha Ltd, Shueisha Inc., Ohzora Publishing Co Ltd., DMG Entertainment, IDW Media Holdings Inc., Takeshobo Co Ltd., Akita Publishing Co Ltd., Yen Press LLC, VIZ Inc., Archie Comic Publications Inc., Houbunsha Co Ltd., Media Factory Inc., Tokyopop LLC, Lezhin Comics, Mag Garden Corporation, Hakusensha Inc., Futubasha Publishers Ltd., Digital Manga Inc., Seven Seas Entertainment Inc., Nihon Bungeisha Co Ltd., Gangan Comics, Ichijinsha Inc.
What Geographic Markets Are Powering Growth in the Manga Market?
Asia-Pacific was the largest region in the manga market in 2024. The regions covered in the manga market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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