Wink makes brand awareness tracking accessible to any sized business

Mike Metelerkamp
CEO, Wink

71-75 Shelton Street
Covent Garden
London
WC2H 9JQ

FOR IMMEDIATE RELEASE

10th March 2023

Introducing Wink: The always-on Brand Awareness Tracking Platform

March 10, 2023 - Today, we are thrilled to announce the launch of Wink, a low cost always-on brand awareness tracking platform designed to help companies measure their brand performance for a fraction of the price of traditional market research..
Wink is a powerful consumer insights platform that allows businesses of all sizes to track and analyze their brand awareness across multiple categories and competitors. With Wink, companies can monitor their brand's health and performance, track customer sentiment, and identify opportunities to improve their brand strategy.

"Measuring brand awareness has always been a challenge for medium sized businesses, who have limited budgets compared to enterprise businesses," said Mike Metelerkamp, CEO of Wink. "That's why we created Wink - to provide businesses with an affordable, always-on solution that simplifies the process of tracking and analyzing their brand performance for a 10th of the price."

Key features of Wink include:
Brand health dashboard: A real-time dashboard that provides a quick overview of your brand's health and performance against category and competitor benchmarks.
Funnel analysis: Companies can see their performance from awareness to preference to usage and use the data to improve their metrics over time.
Competitor analysis: Wink enables businesses to track their competitors' brand performance and benchmark against industry standards.
Actionable insights: Wink provides businesses with actionable insights and recommendations to improve their brand performance.

Easy setup: Companies just need to submit a brand profile and Wink starts collecting survey data, which updates the customer dashboards each month.
Low cost: Traditional enterprise tracking studies can cost over $150,000 per year, which is why Wink can offer similar services for 10x less.

"We believe that Wink will be a game-changer for businesses looking for an affordable way to improve their brand performance," said Mike Metelerkamp. "By providing low cost insights and actionable insights for a fraction of the price of traditional research agencies, Wink empowers businesses to take control of their brand and stay ahead of the competition."

Wink is available now for businesses of all sizes. To learn more about Wink and start tracking your brand performance today, visit our website at winkhq.com today.

Contact:
Max Peters
Director of Marketing
Wink
hello@winkhq.com
+27739888304

71-75 Shelton Street, Covent Garden, London, WC2H 9JQ

Wink provides businesses with affordable brand awareness tracking to improve their marketing strategy by better understanding their market.

This release was published on openPR.