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bank99 relies on ELAINE technology from artegic

04-11-2022 02:08 PM CET | IT, New Media & Software

Press release from: artegic AG

bank99, which belongs to the Austrian Post, relies on software solutions from the high-end email marketing and marketing automation provider artegic.

bank99 uses ELAINE for email marketing activities at all relevant touchpoints in the banking customer lifecycle: address acquisition, newsletter mailing, onboarding of new users and customers, and numerous automated lead nurturing automations in sales. For bank99, email marketing is not only a sales tool, but also an effective way to communicate its corporate values. Currently, the company sends at least 100,000 emails per month, and the number is constantly growing.

Personalization is a must for bank99 in email marketing. The development at bank99 goes from emails to me-mails for each individual user. bank99 has a special focus on optimizing the customer experience and the various onboarding processes through marketing automation and context-sensitive communication.

"ELAINE from artegic is a comprehensive solution that meets all needs of a digital marketer, from mass mailing to trigger-based lead nurturing. Combined with the great support, artegic is the first choice for us.", says Balazs Ofczianka, Head of Digital & Channels at bank99.

"Customer-centric communication through personalization, automation and context-sensitivity is an essential building block for successful email marketing, especially for financial firms. bank99 is a pioneer here in the German-speaking region. We look forward to the collaboration.", says Stefan von Lieven, CEO of artegic.

artegic AG
Zanderstraße 7
53177 Bonn

Mr. Sebastian Pieper
Tel: +49(0)228 22 77 97-0
Fax: +49(0)228 22 77 97-900

artegic AG - Technology for Marketing Engineering! We enable ambitious marketing teams every day to achieve better results.
With over 15 years of experience and know-how in best-of-breed marketing technology, IT integration and best-practice for digital dialogue marketing. artegic addresses marketers who are not satisfied with the customer experience and the results of their current marketing and who therefore want to achieve more with modern means: with individual use-case-based solutions, tested at leading companies. For a faster ways to measureable contributions to business success.
With 80 employees at its German sites in Bonn and Munich, as well as international branches, artegic stands for sustainable and successful dialogue marketing with significantly better results and less operative expenses.
82% of German internet users are in contact with companies via artegic's multi-award winning ELAINE technology. Our customers include RTL, PAYBACK, BMW, BURDA, REWE, maxdome, as well as one in three DAX companies.
Every month, approximately 2.7 billion emails, SMS and social media messages are sent in 141 countries.
artegic is certified company-wide by TÜV Rheinland according to the international standard for IT and data security ISO/IEC 27001 and has received several awards for its innovative and trend-setting implementation of data protection requirements, including the eco Internet Award, the Cased Security Award and the International Business award (Stevie).

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