Press Releases by Category Consumer Goods & Retail
Keratin Products Market to Reach $3.4 Billion by 2032, Led by Hydrolyzed Keratin …
According to a new report published by Allied Market Research, titled, "Keratin Products Market Size, Share, Competitive Landscape and Trend Analysis Report, by Product Type, by Application, by Form : Global Opportunity Analysis and Industry Forecast, 2023-2032." The research provides a current evaluation of the global market landscape, highlighting recent trends, key drivers, and the overall market environment. The study examines the main factors influencing industry expansion, analyzing both its…
Body Mist Market to Grow at 5.0% CAGR, Reach $14 Billion by 2035, Led by North A …
According to a new report published by Allied Market Research, titled, "Body Mist Market Size, Share, Competitive Landscape and Trend Analysis Report, by Fragrance Type, by Gender, by Price Point, by Skin Type, by Distribution Channel: Global Opportunity Analysis and Industry Forecast, 2024-2035." The report offers a detailed analysis of the top winning strategies, evolving market trends, market size and estimations, value chain, key investment pockets, drivers & opportunities, competitive…
High Altitude Clothing Market Next Great Thing | Big Giants Patagonia,Mammut, Sa …
HTF MI just released the Global High Altitude Clothing Market Study, a comprehensive analysis of the market that spans more than 143+ pages and describes the product and industry scope as well as the market prognosis and status for 2025-2032. The marketization process is being accelerated by the market study's segmentation by important regions. The market is currently expanding its reach.
Major companies profiled in High Altitude Clothing Market are: Patagonia…
Multifunctional Medical Beauty Laser Equipment Market May See a Big Move | Top K …
HTF Market Insights just released the Global Multifunctional Medical Beauty Laser Equipment Market Study, a comprehensive analysis of the market that spans more than 143+ pages and describes the product and industry scope as well as the market prognosis and status for 2025-2032. The marketization process is being accelerated by the market study's segmentation by important regions. The market is currently expanding its reach.
Request PDF Sample Copy of Report: (Including…
Point-of-Entry Water Treatment Systems Market Dynamics: Exploring CAGR and USD I …
According to a new report published by Allied Market Research, titled, "Point-of-Entry Water Treatment Systems Market by Product Type, Application, and End Use: Global Opportunity Analysis and Industry Forecast, 2022-2031," the global point-of-entry water treatment systems market size is expected to reach $13,532.5 million by 2031 at a CAGR of 4.4% from 2022 to 2031.
Water contamination has become a matter of serious concern globally. Contaminated water causes diseases such as…
Snail Beauty Products Market Research Report: Unveiling CAGR and USD Projections …
According to a new report published by Allied Market Research, titled, "Snail Beauty Products Market," The snail beauty products market size was valued at $457.50 million in 2021, and is estimated to reach $982.70 million by 2031, growing at a CAGR of 8.3% from 2022 to 2031. Snail slime is used to make snail beauty items. External mucous that a snail secretes through its body is known as snail slime.…
Investment Opportunities in the Italy Sharing Economy Market: Riding the CAGR Wa …
The Italy sharing economy industry was valued at $22.7 billion in 2023, and is projected to reach $49.8 billion by 2034, growing at a CAGR of 7.5% from 2024 to 2034. A focus on sustainability has been a key driver, with initiatives emphasizing resource efficiency, environmentally friendly practices, and community-driven models.
The rising demand for authentic, localized experiences has significantly boosted the market, as travelers seek deeper connections with Italian…
Emerging Trends in the Disinfectant Spray Market: USD Impact and CAGR Projection …
Disinfectant is a chemical substance that is generally used to destroy pathogenic and other microorganisms and the process is known as disinfection. A disinfectant can cause growth inhibition or lethal action on Bacteria, Virus, Fungi, and others. They cause an action on the membrane of the bacterial cell, cytoplasmic membrane, energy metabolism, nucleus, bacterial spores, and metabolic inhibition.
These chemical substances are formed by using Quaternary Ammonium compounds, Chlorine compounds,…
Camellia Oil Market Forecast: Projected CAGR and USD Growth for the Next Decade
Camellia oil also known as tea seed oil is an edible oil with a sweet, herbal smell. It is cold-pressed fundamentally from the seeds of camellia oleifera. There are different variations of oil like additional virgin oil, pure, and pomace. The camellia oil industry is significantly supported by its utilization in the food and cosmetic industry. It looks like the olive oil and is immersed with nutrient E and is…
Organic Skincare Products Market to Witness Stunning Growth at a CAGR of 8.4%
USD Analytics just released the Global Organic Skincare Products Market Study, a comprehensive analysis of the market that spans more than 143+ pages and describes the product and industry scope as well as the market prognosis and status for 2025-2032. The marketization process is being accelerated by the market study's segmentation by important regions. The market is currently expanding its reach.
Major companies profiled in Organic Skincare Products Market are:
The Honest…
Professional Skincare Market: An Extensive Analysis Predicts Significant Future …
USD Analytics just released the Global Professional Skincare Market Study, a comprehensive analysis of the market that spans more than 143+ pages and describes the product and industry scope as well as the market prognosis and status for 2025-2032. The marketization process is being accelerated by the market study's segmentation by important regions. The market is currently expanding its reach.
Major companies profiled in Professional Skincare Market are:
L'Oréal, Estée Lauder, Procter…
Produce Packaging Market Growth, Trends, and Forecast 2024-2031 | Top key player …
The Produce Packaging Market is estimated to reach at a Significant CAGR during the forecast period 2024-2031.
Produce Packaging Market report, published by DataM Intelligence, provides in-depth insights and analysis on key market trends, growth opportunities, and emerging challenges. Committed to delivering actionable intelligence, DataM Intelligence empowers businesses to make informed decisions and stay ahead of the competition. Through a combination of qualitative and quantitative research methods, it offers comprehensive reports…
E-Liquid and E-Juice Market Generated Opportunities, Future Scope by 2032 | Blac …
The E-Liquid and E-Juice Market Report is the result of extensive research and analysis conducted by our team of experienced market researchers. It encompasses a wide range of critical factors influencing the E-Liquid and E-Juice Market, including competitive landscape, consumer behavior, and technological advancements. This report serves as a valuable resource for industry players, helping them make informed decisions and stay ahead of the competition in a rapidly evolving market…
Hair Removal Devices Market Size, Regional Outlook, Valuable Growth Factors, Bus …
The Global Hair Removal Devices Market is estimated to be valued at USD 1.51 Billion in 2025 and is expected to reach USD 2.73 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 8.80% from 2025 to 2032.
The latest research study released by Coherent Market Insights on "Hair Removal Devices Market 2025 Forecast to 2032" research provides accurate economic, global, and country-level predictions and analyses. It provides a…
UAE Perfume Market Size, Share, Trends & Forecast Report 2025-2033
Market Overview 2025-2033
The UAE perfume market size was valued at USD 748.9 Million in 2024. Looking forward, IMARC Group estimates the market to reach USD 1,724.0 Million by 2033, exhibiting a CAGR of 9.22% from 2025-2033. The UAE perfume market is witnessing significant expansion, fueled by cultural appreciation for fragrances, increased tourism, and a growing affluent population.
Key trends include a rising preference for niche and artisanal perfumes, with major brands…
Hairstyling Products Market Set for Exponential Growth: Projections Show US$ 42. …
The hairstyling products market is expected to register a compound annual growth rate (CAGR) of 5.3%, growing from its 2023 valuation of USD 26.48 billion to USD 42.13 billion by 2032.
Market Description:
Hairstyling products play an important part in shaping and maintaining the hair in varied styles. In practice, their usage can be practically at any point in hair care routine - to initiate, refresh, change a hairstyle. Additionally, many hairstyling…
Europe Sporting Goods Market Predicted to Reach USD 391.7 Billion by 2032 - Pers …
The Europe sporting goods market is experiencing significant growth, driven by rising health awareness, evolving fashion trends, and increasing disposable incomes across the continent. As Europeans become more conscious of the benefits of physical activity, there is a notable surge in the demand for sports equipment and apparel. From fitness-focused gear to outdoor sports equipment, the market caters to a wide array of consumers, with different preferences shaped by regional…
Overnight Face Mask Market Report 2025-2034: Industry Overview, Trends, And Fore …
The Overnight Face Mask Market Report by The Business Research Company delivers a detailed market assessment, covering size projections from 2025 to 2034. This report explores crucial market trends, major drivers and market segmentation by [key segment categories].
What Is the Current Overnight Face Mask Market Size and Its Estimated Growth Rate?
In recent years, there has been a significant expansion in the market size of the overnight face mask industry. It…
Pet Travel Accessories Market Future Business Opportunities 2025-2032 | Ancol Pe …
Global Pet Travel Accessories Market is estimated to be valued at USD 7.90 Bn in 2025 and is expected to reach USD 12.20 Bn by 2032, exhibiting a compound annual growth rate (CAGR) of 6.4% from 2025 to 2032.
The Pet Travel Accessories Market Report is the result of extensive research and analysis conducted by our team of experienced market researchers. It encompasses a wide range of critical factors influencing the…
Online Tutoring Market Predicted to Expand to USD 24.8 Billion by 2032 | Persist …
The global online tutoring market has been experiencing substantial growth, with a projected increase from US$ 9.5 billion in 2025 to US$ 24.8 billion by 2032. This surge reflects a compound annual growth rate (CAGR) of 14.6% from 2025 to 2032. The increasing reliance on digital learning platforms, accelerated by the COVID-19 pandemic, has significantly impacted the online education landscape. Online tutoring platforms, including Chegg, Varsity Tutors, and Vedantu, are…
Single Serve Coffee Maker Market Projected Size, Growth Rate, Driving Forces, an …
IMR has recently unveiled the Single Serve Coffee Maker Market Study, which features an in-depth analysis. The report offers a comprehensive overview of the product or industry scope, provides detailed insights into the market outlook, and assesses the current market status (2024-2032). This Single Serve Coffee Maker market study is segmented by key regions that are driving its growth and adoption. The market is currently gaining momentum and expanding its…
Cycle Tourism Market Future Business Opportunities 2025-2032 | Butterfield & Rob …
Cycle Tourism Market is estimated to be valued at USD 153.26 Bn in 2025 and is expected to reach USD 289.29 Bn in 2032, exhibiting a compound annual growth rate (CAGR) of 9.5% from 2025 to 2032.
The Cycle Tourism Market Report is the result of extensive research and analysis conducted by our team of experienced market researchers. It encompasses a wide range of critical factors influencing the Cycle Tourism Market,…
Saffron Market Forecast to Expand to USD 688.7 Million by 2032 - Persistence Mar …
Saffron, the world's most expensive spice by weight, has been a prized commodity for centuries. Revered for its unique flavor, vibrant color, and numerous health benefits, saffron is an essential ingredient in various culinary, cosmetic, and pharmaceutical products worldwide. As the global saffron market continues to evolve, an increase in consumer awareness about its health benefits, innovative applications, and growing demand for natural ingredients is driving significant growth. This article…
WhataPortrait Launches New Line of Custom Pet Portraits for Animal Lovers
Miami, Florida. 09-04-2025
WhataPortrait, a global leader in hand-painted custom artwork, is proud to announce the launch of its brand-new line of custom pet portraits, specially designed for devoted animal lovers who want to celebrate their furry companions in a meaningful and artistic way.
The new collection features hand-painted portraits of pets in various artistic styles, including oil, watercolor, pencil, and acrylic, allowing customers to turn their favorite pet photos into…
Urban Tourism Market expected to Witness Huge Revenue Growth (2025 To 2032) | UR …
Global Urban Tourism Market is estimated to be valued at USD 7.42 TN in 2025 and is expected to reach USD 11.39 TN by 2032, exhibiting a compound annual growth rate (CAGR) of 6.3% from 2025 to 2032.
The Urban Tourism Market Report is the result of extensive research and analysis conducted by our team of experienced market researchers. It encompasses a wide range of critical factors influencing the Urban Tourism…
Global Toys Market Size projected to Reach USD 196.3 Billion by 2033 | CAGR of 6 …
According to the latest report by IMARC Group, titled "Toys Market Report by Product Type (Action Figures, Building Sets, Dolls, Games and Puzzles, Sports and Outdoor Toys, Plush, and Others), Age Group (Up to 5 Years, 5 to 10 Years, Above 10 Years), Sales Channel (Supermarkets and Hypermarkets, Specialty Stores, Department Stores, Online Stores, and Others), and Region 2025-2033", offers a comprehensive analysis of the industry, which comprises insights on…
Global Surfing Tourism Market Growth in Future Scope 2025-2032 |Driftwood Mentaw …
The Global Surfing Tourism Market is estimated to be valued at USD 11.36 Bn in 2025 and is expected to reach USD 17.44 Bn by 2032, growing at a compound annual growth rate (CAGR) of 6.3% from 2025 to 2032.
Latest Report, titled "Global Surfing Tourism Market" Trends, Share, Size, Growth, Opportunity and Forecast 2025-2032, by Coherent Market Insights offers a comprehensive analysis of the industry, which comprises insights on the…
Diabetic Footwear Market Size, Share, Demand, Growth Statistics, and Trending Op …
The Diabetic Footwear Market is estimated to be valued at USD 9.61 Bn in 2025 and is expected to reach USD 16.16 Bn by 2032, exhibiting a compound annual growth rate (CAGR) of 7.7% from 2025 to 2032.
The Diabetic Footwear Market Report is the result of extensive research and analysis conducted by our team of experienced market researchers. It encompasses a wide range of critical factors influencing the Diabetic Footwear…
India Cosmetics Market Predicted to Reach USD 24.3 Billion by 2033 | CAGR 5.9%
India Cosmetics Market Overview
Base Year: 2024
Historical Years: 2019-2024
Forecast Years: 2025-2033
Market Size in 2024: USD 14.6 Billion
Market Forecast in 2033: USD 24.3 Billion
Market Growth Rate (2025-2033): 5.9%
The India cosmetics market size was valued at USD 14.6 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 24.3 Billion by 2033, exhibiting a CAGR of 5.9% from 2025-2033. The India cosmetics market share is rising due to the increasing…
E-cigarette Market Estimated to Grow at 28.8% CAGR by 2032 - Persistence Market …
The global e-cigarette market has witnessed rapid growth over the past few years, driven by increasing health consciousness among consumers and technological advancements. From traditional smoking cessation tools to modern vaping devices, e-cigarettes have gained significant traction worldwide. The market, projected to reach US$ 4.4 billion in 2025, is expected to grow at a compound annual growth rate (CAGR) of 28.8%, reaching US$ 26.09 billion by 2032. The increasing shift…
Smart Kitchen Appliances Market Estimated to Reach US$ 3.2 Bn by 2030 - Persiste …
The global smart kitchen appliances market is witnessing a remarkable transformation, driven by the convergence of technology and modern lifestyle needs. These innovative appliances leverage Internet of Things (IoT) technology, allowing users to control and monitor their devices remotely through smartphones and voice assistants. From intelligent refrigerators and dishwashers to AI-powered ovens and cooktops, smart kitchen appliances aim to streamline cooking, improve energy efficiency, and offer personalized culinary experiences.
Get a…
Makeup Brushes Tools Market Size and Growth Forecast by Application, Type, and R …
USA, New Jersey- According to Market Research Intellect, the global Makeup Brushes Tools market in the Internet, Communication and Technology category is projected to witness significant growth from 2025 to 2032. Market dynamics, technological advancements, and evolving consumer demand are expected to drive expansion during this period.
The makeup brushes and tools market is projected to grow from USD 7.4 billion in 2025 to USD 12.9 billion by 2034, at a…
Dishwashing Liquids Market to Grow to US$ 31.56 Bn by 2032 - Persistence Market …
The dishwashing liquids market is undergoing significant transformation fueled by changing consumer preferences, rising awareness about hygiene, and rapid innovations in product formulation and packaging. Valued at US$ 19.27 Bn in 2025, the global market is anticipated to expand at a CAGR of 7.3% and reach US$ 31.56 Bn by 2032. With a strong demand for both manual and automatic dishwashing solutions, manufacturers are focusing on sustainability, affordability, and convenience.
Get…
Saudi Arabia Perfume Market Expected to Reach USD 2.7 Billion by 2033 | CAGR of …
Saudi Arabia Perfume Market Overview
Base Year: 2024
Historical Years: 2019-2024
Forecast Years: 2025-2033
Market Size in 2024: USD 1.9 Billion
Market Forecast in 2033: USD 2.7 Billion
Market Growth Rate (2025-2033): 3.9%
The Saudi Arabia perfume market size reached USD 1.9 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 2.7 Billion by 2033, exhibiting a growth rate (CAGR) of 3.9% during 2025-2033. The market is experiencing significant growth mainly driven by…
South East Asia Beverage And Wine Coolers Market Analysis 2025: Emerging Busines …
The latest research study released by Coherent Market Insights on "South East Asia Beverage And Wine Coolers Market 2025 Forecast to 2032" research provides accurate economic, global, and country-level predictions and analyses. It provides a comprehensive perspective of the competitive market as well as an in-depth supply chain analysis to assist businesses in identifying major changes in industry practices. The market report also examines the current state of the South…
North America Household Washer and Dryer Market Forecasted to Hit US$ 22.2 Bn by …
The North America household washer and dryer market is undergoing transformative growth, fueled by shifting consumer preferences, rapid technological advancements, and an increased focus on energy efficiency. Valued at US$ 17.3 billion in 2025, the market is projected to expand at a CAGR of 3.5% from 2025 to 2032, reaching US$ 22.2 billion by the end of the forecast period. Smart appliances equipped with AI, IoT, and app-based controls are…
School Bags Market Likely to Enjoy 'Explosive Growth' by Adidas, Nike, Herschel
HTF MI just unveiled Global School Bags Market study with 143+ pages in-depth overview, describing about the Product / Industry Scope and elaborates market outlook and status (2025-2032). The market Study is segmented by key a region that is accelerating the marketization. At present, the market is developing its presence and some of the key players from the complete study are Adidas, Nike, Under Armour, JanSport, Herschel, Eastpak, Swiss Gear,…
Safety Electronic Airbag Market: A Comprehensive Study by Top Key Players: Takat …
HTF MI just unveiled Global Safety Electronic Airbag Market study with 143+ pages in-depth overview, describing about the Product / Industry Scope and elaborates market outlook and status (2025-2032). The market Study is segmented by key a region that is accelerating the marketization. At present, the market is developing its presence and some of the key players from the complete study are Autoliv (Sweden), Takata (Japan), ZF Friedrichshafen (Germany), TRW…
Pore Strips Market Forecast 2025-2034: Comprehensive Analysis And Growth Opportu …
The Pore Strips Market Report by The Business Research Company delivers a detailed market assessment, covering size projections from 2025 to 2034. This report explores crucial market trends, major drivers and market segmentation by [key segment categories].
What Is the Projected Growth of the Pore Strips Market?
The market size for pore strips has experienced robust expansion in the past few years. The expansion will take it from $2.23 billion in 2024…
India Furniture Market Size, Share, Growth & Industry Report 2025-2033
Market Overview 2025-2033
The India furniture market size in reached USD 23.8 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 44.2 Billion by 2033, exhibiting a growth rate (CAGR) of 6.40% during 2025-2033. The India Furniture Market is witnessing significant growth, fueled by rising urbanization, increasing disposable incomes, and changing consumer lifestyles. Key trends include a growing preference for modular and multi-functional furniture, with leading brands…
Cat Litter Market Expected to Reach $7.98 Billion by 2032, Exhibiting Strong CAG …
Cat Litter Market is estimated to be valued at USD 5.52 Bn in 2025 and is expected to reach USD 7.98 Bn in 2032, exhibiting a compound annual growth rate (CAGR) of 5.4% from 2025 to 2032.
The latest study, Cat Litter Market 2025, published by Coherent Market Insights, offers in-depth insights into both regional and global markets, which are projected to grow significantly from 2025 to 2032. This comprehensive report…
Smokeless Indoor Grills Market in Saudi Arabia Heats Up with Technological Innov …
According to the latest market research study published by P&S Intelligence, the Saudi Arabian smokeless indoor grills market is on a trajectory of robust growth, with projections estimating revenues of USD 29.6 million in 2024 and an anticipated compound annual growth rate (CAGR) of 6.0%, reaching USD 42.0 million by 2030. This surge is attributed to the increasing preference for convenient, safe, and health-conscious cooking solutions among Saudi consumers. …
India Paper Packaging Market 2025 Edition: Size, Share, Industry Growth, Outlook …
India Paper Packaging Market Outlook
Base Year: 2024
Historical Years: 2019-2024
Forecast Years: 2025-2033
Market Size in 2024: USD 18.6 Billion
Market Forecast in 2033: USD 28.3 Billion
Market Growth Rate: 4.56% (2025-2033)
The India paper packaging market size reached USD 18.6 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 28.3 Billion by 2033, exhibiting a growth rate (CAGR) of 4.56% during 2025-2033.
India Paper Packaging Market Trends:
The expansion of the paper packaging…
Candle Market Expanding Rapidly, Projected to Reach USD 12.53 Billion by 2032
The global candle market has experienced steady growth over the past few decades, driven by increasing consumer demand for home décor, aromatherapy, and the rising popularity of candles in various celebrations and rituals. This growth is expected to continue, with the market projected to reach new heights by 2032. In this research, we will explore the candle market's size, share, growth drivers, and analyze the leading companies shaping this industry's…
Global Demand for Kitchen Sinks Drives Market Growth to USD 5.47 Billion by 2032
The kitchen sink market has witnessed significant growth in recent years and is expected to continue expanding rapidly through 2032. With advancements in technology, design innovation, and an increasing emphasis on modern home aesthetics, kitchen sinks have evolved into a crucial part of kitchen design and functionality. The demand for premium, durable, and multifunctional kitchen sinks has spurred growth in both residential and commercial sectors. This research will explore the…
Health-Conscious Consumers Shift to Natural Beverages, Boosting Saudi Sports Dri …
According to the latest market research study published by P&S Intelligence, the Saudi Arabian sports drinks market is on a robust growth trajectory, with revenues anticipated to reach USD 759.4 million in 2024 and projected to expand at a compound annual growth rate (CAGR) of 5.4%, culminating in a market size of USD 1,036.5 million by 2030. This surge is primarily driven by the nation's heightened focus on fitness, health,…
Die-cast Toys Market Gains Traction as Collectors Demand More Realistic and Nost …
InsightAce Analytic Pvt. Ltd. announces the release of a market assessment report on the "Global Die-cast Toys Market - (By Toys Type (Cars (Road Cars, Sports Cars, Super Cars, Formula 1 Cars, Others (Vintage Cars, Police Cars, Etc.), Bikes & Motorcycles (Sport Bikes, Cruiser Bikes, Chopper Bikes, Touring Bikes, Others (Dirt Bikes, Vintage Bikes, Etc.))), By Scale (1:18 Scale, 1:12 Scale, 1:43 Scale, 1:64 Scale, 1:87 Scale), By Material (Metal,…
United States Handicrafts Market Will Hit USD 666.3 Billion By 2033 | Growth Wit …
United States Handicrafts Market Overview
Market Size in 2024: USD 319.4 Billion
Market Forecast in 2033: USD 666.3 Billion
Market Growth Rate: 8.09% (2025-2033)
According to the latest report by IMARC Group, the United states handicrafts market size was valued at USD 319.4 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 666.3 Billion by 2033, exhibiting a CAGR of 8.09% from 2025-2033.
United States Handicrafts Industry Trends and…
India Eyewear Market to Worth USD 19.6 Billion by 2033 | With a Striking 6.94% C …
India Eyewear Market Overview
Market Size in 2024: USD 10.4 Billion
Market Forecast in 2033: USD 19.6 Billion
Market Growth Rate: 6.94% (2025-2033)
According to the latest report by IMARC Group, the eyewear market in India was valued at USD 10.4 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 19.6 Billion by 2033, exhibiting a CAGR of 6.94% from 2025-2033.
India Eyewear Industry Trends and Drivers:
The Indian eyewear…
Heated Jacket Market: Comprehensive Forecast Analysis & Strategic Insights 2024- …
Executive Summary
We present a strategic and data-rich overview of the global Heated Jacket Market, delivering in-depth insights into size, segmentation, regional dynamics, emerging trends, and growth forecasts from 2024 through 2031. With the global heated jacket market projected to surge from USD 281.0 million in 2023 to over USD 600.2 million by 2031, registering a CAGR of 5.8%, stakeholders must capitalize on the opportunities emerging from wearable tech innovation, cold-weather…
