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Press Releases from 4imprint UK (9 total)

Managing Millennials : Blue Paper available now from 4imprint

(MANCHESTER, UK) - ‘Managing Across the Generations – Millennials’ is the latest Blue Paper from 4imprint, the promotional products distributor. Free to download online, the Blue Paper talks about the changes that have taken place in the way firms recruit the Generation Y workforce. With top employers like Google, Accenture, Tesco and IBM using online recruitment methods which include Twitter, YouTube, Facebook and LinkedIn they are clearly demonstrating that they understand

Managing Time – Free Blue Paper from 4imprint

(MANCHESTER, UK) - Focusing on priorities, balancing what we ‘must’ do with what we ‘want’ to do and refusing to let your ‘to-do list’ be high-jacked by others, are just three of the ways that we can all learn to manage time according to the latest Blue Paper from 4imprint. The Managing Time Blue Paper takes a comprehensive look at how to regain control by setting goals, prioritising actions and

300 Bags Full with 4imprint-UK’s Helping Hand Programme

Over the course of the last few months 4imprint’s Helping Hand programme has seen the company give away 100 printed cotton bags to each of three charities, all aimed at helping people to achieve their full potential. PRIME is the only charity in the UK aimed at helping older people to set up their own business as a way of getting back to work. Established by Prince Charles as a

Investors in People Accreditation for 4imprint

4imprint Direct Limited, which serves customers in the UK and Ireland as part of the Direct Marketing Division of 4imprint Group plc, has been awarded Investors in People (IIP) accreditation. Robin McCrink, General Manager, reports that accreditation comes just a few months after embarking on the assessment process. “Our focus has always been on creating a culture where people know that they are valued because they are absolutely fundamental

Brand management thrust into spotlight by LinkedIn

Brand management used to involve getting the same logo on the top of every letterhead and promotional gift. However, the digital age has made the task much more involved. Of course, it's still important that businesses have uniform branding across everything they issue to the public – be it a personalised diary or a web marketing promotion. But, brand management is becoming an increasingly complex issue that takes careful consideration and

Branded promotional gifts adopted by Heineken

Globally renowned Dutch beer Heineken is marketed on its simplicity. One of the groups key slogans is "It's all about the beer". But it seems that in the days of digital guerrilla marketing and multi-faceted, personalised promotions, being all about the beer isn't quite enough. Heineken is hoping to win over many of Facebook's millions of users with a new campaign which will give Heineken fans the chance to purchase promotional

Making No Cost Web Analysis Tools Work for You - Free Blue Paper from 4imprint

The latest Blue Paper from 4imprint, the promotional products distributor, discusses how to make the best use of the free web analysis tools from Google Analytics by explaining step-by-step how the different functions work and the value that they can add to your marketing campaign. Currently around 53% of the top 10,000 websites (by traffic) employ Google Analytics to track visits, monitor and measure their marketing campaigns helping them to improve

Harnessing the Power of Collaborative Thinking – Free Crowdsourcing Report fro …

The latest Blue Paper from 4imprint, the promotional products distributor, discusses how to use the collective power of a large community towards a common goal. Commonly known as ‘Crowdsourcing’, the general idea has been around for years: if you have a problem or query that you want help answering – you ask someone who might know. Before the growth of internet usage, you might have asked members of your department,

How to Boost Sales, Increase Site Traffic and Generate Leads – Free In-depth R …

In their most recent Blue Paper, 4imprint’s version of a white paper, the promotional products distributor discusses how to use online videos and video blogs to boost sales, increase traffic to your web site and generate leads for your organisation. The Online Video Blue Paper looks at ways to successfully incorporate online video into your marketing plans as well as giving advice and tips on how to develop an online strategy,