European Study: Lowest Prices for Dining in Germany
Hamburg, Germany – June 25, 2008
Similar to the hotel rates, in Germany the price level for food and drinks in restaurants and bars is comparatively low. According to an European study of CHD Expert Group, the average ticket in full service restaurants in Germany is 14.50 Euro – 40 percent below the price level in UK. In the british restaurants the guest has to pay 23.60 Euro in average. For the study, the international market research group interviewed thousands of restaurants, bars and bistros in each country: UK, France, Spain and Germany.
Rolf W. Schmidt, Vice President Marketing & Sales EMEA of CHD Expert Group, comments: “The enormous differences between the average tickets in the Western European countries shows that the dining culture is pronounced highly variable and obviously in UK and France more menus are being ordered.” In France the average ticket is 22.00 Euro – and in Spain 18.10 Euro.
In the last three years, the price levels in European restaurants increased strongly. In 2005 the average ticket in Germany was 11.70 Euro, in Spain 15.00 Euro and in France 18.50 Euro. “We noticed higher cost levels for F&B support and for operational costs, e.g. for energy,” reports Rolf W. Schmidt. On the other hand the Away-from-home Market in Europe showed an accelerated growth, e.g. the average ticket in hotel restaurants in France rose to 26 Euro, nearly 20 percent more than in individual full service restaurants.
Rolf W. Schmidt, rschmidt chd-expert com
CHD Expert Germany GmbH
Veerser Weg 2b, 27383 Scheessel (near Hamburg, Germany)
Tel. +49 (4263) 301 300, Fax +49 (4263) 301 333
Carsten Hennig, presse chd-expert de
Tel. +49 (4263) 301 131, Mobile +49 (160) 958 377 56
About CHD Expert Group: For over ten years the CHD Expert Group (CHD) supports the industry in collecting, managing and analyzing business data in the Away-from-Home market. Now CHD Expert Group is recognized as the market’s global leader and hold four million records across Europe and North America. The Away-from-Home market is enjoying phenomenal growth worldwide.
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