D'Art Design Propels Retail Innovation for Emerging Bangladeshi Fashion Brands

Having established a strong foothold in a recent foray in Bangladesh, D'Art Design, an award winning global creative retail design agency with an aim to revolutionize and steer the growth of the retail sector in the region, begins talks with major homegrown brands to secure a series of large scale projects for brand building, retail transformation and store layout design.

The move as part of its future plans to penetrate retail markets in several countries comes at a time when low wages, high inventories, slow order flow and inadequate energy supply remain to be the critical issues for clothing factory owners and workers. In view of the country's steady yet significant progression in fashion retail and emergence as the second largest global exporter of apparel, the agency, through its existing nationwide network of expert personnel, is exploring new business prospects from emerging new labels.

Being proposed with an intent to define brand strategies and build robust brand identity, reputation and credibility from scratch in line with the changing dynamics, market scenario, crucial challenges and ground realities, the project aims at transforming businesses into brands by defining brand purpose, growth strategy, creating brand assets, optimizing distribution network, managing the operations & supply chain as well as identifying appropriate sales channels, to elevate market positioning.

Acting as a decisive and determining factor for sensing the potential prospects or scope for execution of projects, the recent estimated growth projection of the region's apparel retail market at CAGR of 4.31 per cent from 2023 to 2027, instils strong confidence in securing large scale projects in a phased manner.

Commenting on his take on the move, Somaditya Das, Lead - Material & Technology Innovation, D'Art Design, stated, "Our brief presence in the region and initial observations with respect to tremendous possibility for revolutionizing retail ecosystem has led to our sincere efforts of devising promising strategies for brands seeking game changing retail solutions to scale up business strategically. Based on our monumental accomplishments over the years and ensuring success for some of the most prestigious business clients and leading brands in India, we at D'Art, through our unparalleled excellence in brand design, wish to help emerging brands contribute to the growth of the retail industry in the region at large."

Presently focusing on specific collaborations with its existing wide network of OEMs and large scale vendors from the established vendor pool, the agency, while holding high level talks with authoritative industry insiders and eminent dignitaries in the region, is preparing a roadmap for the coming years.

The boom in fashion retail, the rise of disposable income of consumers, and the increased inclination of overseas fashion brands to venture into the region are some of the major factors behind the aggressive initiation of business by the agency. With a prime objective of helping brands expand footprints and maintain efficiency in retail operations across verticals, the agency, in conjunction with its design thinking innovation, has planned the introduction of new age concepts which could help brands scale at length while ensuring incremental growth of the business.

Reflecting on the objective behind taking up the projects, Sameer Khosla, Global Director of Design at D'Art Design, commented, "In our endeavour of taking the challenges head on and set new precedents in the space of brand and retail design, we consider Bangladesh to be the most favourable country presenting ample scope for revisiting and redefining various retail practices to build new brands. As the retail industry in the region continues to witness rapid growth, the purpose behind entering the scene is to ensure new frameworks being proposed to our clients transcend mere conventional and transactional retail methodologies to relationship building, community engagement, constant indulgence and beyond, that fosters a profound sense of consideration and exploration for products being introduced by new labels thereby strengthening trust, loyalty and faith of the consumers to bring immense credibility to brands."

"While fashion retail in Bangladesh continues to flourish, the lack of support for emerging brands is nothing short of irony and is required to be extended to facilitate the effective transformation of new businesses. Our remarkable approach to brand building would ensure our clients witness record growth and success while expanding business operations to several other countries and continue to provide premium clothing to international brands," he further added.

Recently, in another move to establish experiential retail stores and collaborate with the new generation of emerging top designers in the UAE, the agency initiated business operations in the region through its newly incorporated Dubai based entity "Dart Design Experiential Brand Services."

In view of the boom in luxury retail and ongoing developments in the modest fashion market presently shaping the landscape in UAE, the entity concentrates on the formulation of promising action plans and proposes remarkable projects on one of its kind design structures and in store interiors to help the brick and mortar drive increased engagement, retention and ROI.

Being a disruptor in the space design industry (https://www.dartdesign.in/store-layout-and-space-design.php) and having accomplished great success in crafting astonishing retail interiors and acting as a catalyst for brands, D'Art Design (https://www.dartdesign.in/), through its diverse spectrum of advanced retail solutions ranging from brand building from scratch to formulation of strategies for exceptional store design, growth, marketing, use of technology to relationship building, cross business collaboration, and beyond, has been engaged at the end to end success oriented consultation and retail transformation for some of the top brands in India.

Having gained immense repute for its excellence, D'Art Design, with some of the most prestigious awards in its portfolio, has carved a niche of its own and was recently honoured with an Iron A' Design Award for defining ground breaking Global Retail Identity for The House Of RED CHIEF (https://www.dartdesign.in/red-chief.php) and an a Silver A' Design Award for Studds Retail Transformation Project.

HQ Address
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504 5th Floor, SRS Tower, Sector - 31, Mathura Road, Faridabad, Haryana - 121003

Email: info@dartdesign.in
Business Enquiry: +91 129 298 6401
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About The Company!
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D'Art Design is a 360 degree retail marketing and branding firm that is known for providing complete retail solutions under one roof. The firm is dedicated to transforming brands with its immersive store design and execution services. With a diverse portfolio of national and international clients, D'Art Design has facilitated retail expansion for more than 350 clients and has till now delivered 60,000+ retail touchpoints within the geographical boundaries of India.

This release was published on openPR.