Rising Health & Wellness Products make for a lucrative Global Whey Protein Ingredients Market

Inkwood Research estimates that the Global Whey Protein Ingredients Market is set to grow with a CAGR of 11.22% in terms of revenue and 5.49% in terms of volume during the forecasting years of 2021-2028.

"Browse 72 Market Data Tables and 51 Figures spread over 250 Pages, along with an in-depth TOC on the Global Whey Protein Ingredients Market Forecast 2021-2028."

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The liquid constituent obtained from the milk (20%) undergoes many processes like ultra-microfiltration and spray to form whey protein powder form. Its inclusion in the diet supplements the sources that are rich in quality and nutrients.

Growing Health & Wellness Products propels
Market Growth
Progressive wellness no longer entails dieting with low fats or carbs or condition management.

Instead, they are focused on real quality nutrition, food, and fresh & less processed foods. This has led to a growing transition from diet products, 100-calories portion packs, fat-free products to dark chocolate, kale, and quality fats like avocados, butter, and nuts. Moreover, progressive wellness consumers share their knowledge and experience with mainstream consumers.

Most progressive food retail and foodservice outlets are witnessing wellness, sustainability, and health integration. With consumers seeking alternatives, their wellness trends are on the rise.

Additionally, progressive consumers are opting for plant-based and paleo diets. Thus, their influence has resulted in a surge of health & wellness products.

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Whey Protein Isolate: Dominating Type in terms of Revenue and Volume
Whey protein isolate is a white-colored powder acquired through the drying of the material derived from removing non-protein constituents from pasteurized whey. This ensures that the finished dry product contains 90% protein.

Therefore, it is considered a rich protein source with less lactose content. Also, given the high production cost and protein content, it is deemed to be superior to whey protein isolate. Moreover, it is finding applications in the food & beverage industry with the rising number of launches of vitamins and protein-fortified products.

Furthermore, whey protein is one of the complete forms of protein available. Therefore, it is more commonly preferred as a health supplement with regard to muscle building and protein intake. Also, it lacks fats, cholesterol, and carbs. In addition, its single serving has enough amino acids to promote ideal results from a workout. Moreover, the ever-increasing awareness and array of protein products widen the scope of whey protein isolates in the market.

Asia-Pacific: Fastest-Growing Region in terms of Volume and Revenue
The region has immense growth opportunities with rising medical prescription of supplements and increasing personal care sports nutrition applications. Also, with functional food and beverages gaining popularity among the health-conscious Asian population, there is a growing impact on the demand for whey protein in the region.

The rising product launches by manufacturers for specific end-use industries have led to high competition levels. Some eminent market players include Agropur MSI LLC, Danone SA, American Dairy Products Institute, Alpavit, Arla Foods, etc.

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Inkwood Research specializes in syndicated & customized research reports and consulting services. Market intelligence studies with relevant fact-based research are customized across industry verticals such as technology, automotive, chemicals, materials, healthcare, and energy, with an objective comprehension that acknowledges the business environments. Our geographical analysis comprises North & South America, CEE, CIS, Middle East, Europe, Asia, and Africa.

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