Chinese Gaming Market 2022 Business Scenario – Tencent Holdings, NetEase Inc., 37 Interactive Entertainment, Beijing Kunlun Technology Co. Ltd

The Chinese Gaming Market report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

The Chinese gaming market is expected to register a 14% CAGR during the forecast period 2021 - 2026.

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Top Leading Companies of Chinese Gaming Market are Tencent Holdings, NetEase Inc., 37 Interactive Entertainment, Beijing Kunlun Technology Co. Ltd., Perfect World Games, Elex Technology, Shanda Games, KongZhong Corporation, The9 Limited, NetDragon Websoft and others.

Industry News and Updates

June 2020 - Tencent paid USD 260 million for a majority stake in Bohemia Interactive, a Czech-based games designer behind the "ArmA" and "DayZ" games series. This caters towards its expansion in the gaming environment.

- April 2019 - Nintendo entered into a new strategic deal with Tencent, which will allow the Nintendo Switch to be launched into mainland China where both companies will need to submit each of their game for approval in the country and ensure the games comply with the content regulations. The partnerships are aimed to focus on optimizing future projects, including Qualcomm Snapdragon-based mobile gaming devices, Snapdragon elite gaming enhancements, game content and performance optimizations, cloud gaming, AR/VR gaming, 5G gaming, and additional relevant technologies.

Key Market Trends

Rise of Cloud Gaming and 5G to Drive the Market

- Cloud gaming is expected to be the fastest-growing game industry sector in China and has accumulated significant momentum. For instance, CloudUnion reportedly has a subscriber base of 20 million, which signifies cloud gaming's bright prospects in the country. Also, the strong compatibility of cloud gaming with IPTV and the existing technical constraints on the flow encircle the game's potential market on-demand to households in China.

- Moreover, some of the investments and collaborations taking place to extend and expand the gaming services in China are expected to fuel the market demand. For instance, Kalydo, one of the prominent gaming service providers and Shanghai-based Chi Yu games, launched the Speed Kingdom, a new generation of 3D MMO racing online games. By leveraging Kalydo's cloud game service, players can initiate the gaming process in a very short period, without needing any heavy downloads and lengthy installation process.

- Recently, China passed a law restricting spending limits for under 18s on gaming to between USD 28 to USD 57 a month. The regulation has been passed to address "poor academic performance across a broad swath of society" amongst youths and tackle video game addiction issues. The spending limit focuses on microtransactions and DLC (Downloadable Content), and with the adoption of the cloud, the subscription-based model caters to the new opportunity for growth.

Regional Outlook of Chinese Gaming Market report includes the following geographic areas such as: North America, Europe, China, Japan, Southeast Asia, India and ROW.

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What Are The Market Factors That Are Explained In The Report?

Key Strategic Developments: The study also includes the key strategic developments of the market, comprising R&D, new product launch, M&A, agreements, collaborations, partnerships, joint ventures, and regional growth of the leading competitors operating in the market on a global and regional scale.

Analytical Tools: The Chinese Gaming Market Report includes the accurately studied and assessed data of the key industry players and their scope in the market by means of a number of analytical tools. The analytical tools such as Porter’s five forces analysis, SWOT analysis, feasibility study, and investment return analysis have been used to analyze the growth of the key players operating in the market.

Key Market Features: The report evaluated key market features, including revenue, price, capacity, capacity utilization rate, gross, production, production rate, consumption, import/export, supply/demand, cost, market share, CAGR, and gross margin. In addition, the study offers a comprehensive study of the key market dynamics and their latest trends, along with pertinent market segments and sub-segments.

Customization of the Report: This report can be customized as per your needs for additional data up to 3 companies or countries or 40 analyst hours.

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