Social Media Advertising Market Top Key Players – Facebook, Instagram, Twitter, LinkedIn, Microsoft, Youtube, Pinterest, Snapchat, Tencent Corp.

The global Social Media Advertising Market Estimated at US $xx Billion in the year 2020, is projected to reach a revised size of US $xx Billion by 2025, growing at a CAGR of xx% over the period 2020-2025. Global social media ad spends increased by 56.4% in the third quarter versus the three months previous, taking average spend close to double that recorded during the pandemic through of late March.

The social media advertising market consists of promotional activities that connect with viewers to build brands, increase sales, and drive website traffic on social media. Advertising means communicating with consumers of products and services.

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GLOBAL SOCIAL MEDIA ADVERTISING MARKET DYNAMICS

• With the increase in the number of social media users worldwide, the increase in internet penetration is expected to drive revenue in the social media advertising market during the forecast period.

• Technological advances are a major trend in the social media advertising market. Adoption of technologies such as virtual reality (VR) and augmented reality (AR) may increase in social media. These technologies help social media advertising companies improve the look of their products in order to attract more users.

GLOBAL SOCIAL MEDIA ADVERTISING MARKET SEGMENTATION

By Advertisement Type
• Search Ads
• Mobile Ads
• Banner Ads
• Classified Ads
• Digital Video Ads
• Others

By Device Type
• Mobile
• Personal computers or laptops

By End-use Industry
• Retail
• Automotive
• Entertainment
• Financial Services
• Telecom
• Consumer Goods
• Others

COVID-19 IMPACT AND SHARP RECOVERY

• The global social media advertising market is expected to grow at $ xx0 billion in 2020 with a compound annual growth rate (CAGR) of xx% in 2025. This growth was primarily due to the outbreak of COVID19, which led to limited blockades, including social distance, increased consumption of digital content and increased advertising of goods and health and hygiene products through social media.

• 50% of consumers have increased their social media usage over the last 6 months. The North American market was the largest market for social media advertising in 2019. Asia Pacific is expected to grow most rapidly during the forecast period.

GLOBAL SOCIAL MEDIA ADVERTISING MARKET DRIVERS

• Global competition is affected by profit margins, and businesses are always looking for solutions that can cut costs. Businesses need to integrate demographic, competitive and business information with customer data to uncover the complexity of outperforming their competitors. It attempts to focus on sales and analysis of various markets to identify

• Organizational gaps. Recently, customers have increased brand awareness. They demand better quality, lower prices, and faster delivery of products or services. Advanced analytics are integrated to achieve these market goals.

COMPETITIVE LANDSCAPE

• Today, more than 3.6 billion people around the world use social media every day, and that number is expected to grow over the next few years. The top social media networks ranked by active users are Facebook, YouTube, WhatsApp and Facebook Messenger.

• All major global players are fiercely competing to secure market share and secure more users. Individual users have a limited amount of time on social media platforms.

COMPANIES PROFILED

• Facebook
• Instagram
• Twitter
• LinkedIn
• Microsoft
• Youtube
• Tik Tok
• Pinterest
• Snapchat
• Tencent Corp.

Read More Information: https://mobilityforesights.com/product/social-media-advertising-market/

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This release was published on openPR.