openPR Logo
Press release

The Online Print Shop Adds Colour to the World

09-09-2011 08:14 AM CET | IT, New Media & Software

Press release from: Onlineprinters GmbH

Colourful high-score hunt

Colourful high-score hunt

Online shop presents itself to customers in Europe with campaign “Colour In”

Neustadt an der Aisch, Germany – “Our online shop presents itself to its customers in Europe with the interactive game “Colour In”. The game is set up on the basis of the online print shop's current English-language commercial”, says Julia Voigt, head of marketing of Onlineprinters GmbH, about the international advertising campaign. The keynote of the 30-second story about the online shop There were times when producing printed materials was time-consuming and tedious. These times are over. Today, printed materials can be conveniently ordered online: quickly, simply and comfortably at The advertising message “Simply order printed products online” addresses online buyers who want to conveniently select and order high-quality and reasonably-priced stationery, flyers, business cards, postcards, posters and much more at the online print shop. “Onlineprinters GmbH is a young and innovative e-commerce business and we are convinced that we reach the online buyers with our modern computer-animated commercial and the associated game “Colour In”, says Voigt. The integrated TV and online campaign is in the responsibility of Mediaplus (TV) and mediascale (online). The two subsidiaries of the Serviceplan group in this process combine moving image advertising for Onlineprinters GmbH with performance-oriented online campaigns.

With “Colour In”, the online print shop invites to a high-score hunt
The promotional page “Colour In” has been online since September 5, 2011. “Add Colour to the World” is the mission of this game with colours. “We invite our customers to a high-score hunt”, Julia Voigt explains the fun factor of the colour game all around speed and tactics. “Colourful hustle and bustle or gray on gray” is the motto of the game, in which the participants can add colour to the game. Within a given playing time, you have to go through three skill levels by making rapid and tactically precise mouse clicks and earn points by colouring printed materials and scenes of the video spot. “In the high-score online game, the user can match the own score with players around the globe and invite friends to the game. That is exciting and adds zest to the new game”, says Voigt about the idea of the social media campaign which is linked to the microsite with a button on its own YouTube channel and on the start page of the online shop.

Safe shopping Europe-wide in the certified online shop
Onlineprinters GmbH is one of the leading online print shops in Europe and is internationally well positioned with its native-language shops. The German e-commerce business produces its printed materials in compliance with the “Process Standard Offset” method. “Our customers know that buying from us is safe and simple, fast and inexpensive, with our products ranging from flyers to business brochures to complete marketing tools”, Julia Voigt demonstrates the comprehensive quality strategy in the production and in the online shop of Onlineprinters GmbH. The online print shop's advertising message “Simply order printed products online” refers to both the convenient order procedure and the secure payment transaction. The comprehensive certification strategy with TÜV SÜD, Euro-Label of EHI and the Trusted Shops quality seal as well as a selection of secure online payment systems form a trustworthy foundation for online shopping. “The big challenges shop owners are faced with when doing business abroad are for one thing the lack of customer confidence and for another the differences in legislation between the countries”, the head of marketing knows. “Our internationally recognized certifications put the relationship between online buyer and online shop on a secure basis. The quality of strict certifications also reflects the quality of the online shop ”, says Voigt about the success of Onlineprinters GmbH in the international competition of print service providers.

About Onlineprinters GmbH
Founded in 2008, Onlineprinters GmbH has become one of the biggest online print shops in Europe within a few years. The German company serves 31 European countries. All standard printed products are produced in the PSO-certified production department in premium offset quality and flexible digital print. “Processing print orders themselves” is what business customers want. They order the whole range of printed products in the online shop, including business cards, stationery, flyers, postcards, posters, adhesive bound catalogues, stitched brochures and large-format advertisement systems, and even upload their print data themselves. Detailed information on products and company is available in the online shop of

Press contact:
Onlineprinters GmbH
Andrea Lachmuth
Department Manager for Press & Public Relations
Rudolf-Diesel-Straße 10
91413 Neustadt an der Aisch

Phone: +49 9161 6209801
Fax: +49 9161 662920

This release was published on openPR.

Permanent link to this press release:

Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release The Online Print Shop Adds Colour to the World here

News-ID: 190953 • Views: 1702

More Releases from Onlineprinters GmbH presents new corporate image film for company anniversary
YouTube video addresses change in print industry toward online printing Neustadt an der Aisch, Germany – "In 2014, we are celebrating 30 years of experience in printing and ten years of success in e-commerce. For the festive conclusion of our anniversary year we had a corporate image film produced that provides a profound insight into our daily business while addressing the change in the printing industry at the same time", Julia
New Christmas and 2015 products now available at
Personalised advertising products such as folding cards, stationery and calendars Neustadt an der Aisch, Germany – The Christmas spirit has arrived at the online print shop. "Customers wishing to design personalised business mail for Christmas, calendars or yearly wall planners for 2015 can do so more conveniently by using our free download templates and the online editor in the online shop," Julia Voigt, Marketing Manager of Onlineprinters GmbH, is pleased
Even more variety of brochures in the online shop of
Saddle stitching, adhesive or spiral binding in print runs of 1 to 200,000 Neustadt an der Aisch, Germany – The online shop has further expanded its variety in brochure printing. The brochures are available in the online shop and come with saddle stitching, eyelet binding or as spiral booklet. Newly added to our product range are brochures in small print runs. "We open up new buyer markets with them: those
Online Shop Opens New Customer Service Centre
International Team Answers Customer Questions From All Over Europe Neustadt an der Aisch, Germany – The customer service team of Onlineprinters GmbH, an online printing service provider active all across Europe, is growing: One million euros have now been invested at the German company headquarters in the Nuremberg metropolitan area: The expanded customer service centre received new office spaces and super-fast IT infrastructure for 40 jobs. “The centre of our attention is

All 5 Releases

More Releases for Colour

Hair Colour Market
The proposed “Global Hair Colour Market” report will encompass all the qualitative & quantitative aspects including the market size, market estimates, growth rates & forecasts & hence will give you a holistic view of the market. The study also includes detailed analysis of market drivers, restraints, technological advancements & competitive landscape along with various micro & macro factors influencing the market dynamics. The Hair Colour Market sample report includes an
Colour Pen Market to Witness Huge Growth | True Colour, Deli, FABER-CASTELL
HTF MI recently introduced Global Colour Pen Market study with in-depth overview, describing about the Product / Industry Scope and elaborates market outlook and status to 2023. The market Study is segmented by key regions which is accelerating the marketization. At present, the market is developing its presence and some of the key players from the complete study are True Colour, Deli, FABER-CASTELL, SAKURA, Crayola, STABILO & ... etc. Request
Latin America Colour Cosmetics Market
The colour cosmetics market in Latin America managed to keep its head above water over 2011-2016. The category recorded a CAGR of 1.7% despite a decline in value occurring towards the end of the period, Chile and Argentina offsetting the impact of economic crisis in Brazil and Venezuela. Direct selling still holds strong as the core channel for colour cosmetics purchases in the region but retail infrastructure is rapidly improving
The Leading Infrastructure Sector Company, Kamdhenu Limited has Launched “Colo …
Ludhiana: In view of the fast paced growth in Punjab, Kamdhenu Limited is offering a very strong and attractive range of colour coated sheets under the brand name “Kamdhenu Colour Max”. In addition to offering unmatched beauty and durability the brand Kamdhenu Colour Maxisproviding a wide range of designs and thickness. These sheets are superbly water resistant, unbreakable and flexible.Kamdhenu Colour Maxcan ideally be used in green buildings and these
Saxoprint launches Colour Proof
Customers can now evaluate the colour print bindingly Dresden - After the online printing service provider Saxoprint has introduced new products such as writing pads in recent months, now a range of customer services follows. With the introduction of colour proofs, the customer can now convince himself of the colour result prior to the actual print run. Unlike the optional selectable proof copies, which include a digital print on copy/printing paper
Colour sensors – for optimal control in colour applications
di-soric colour sensors are ideal for industrial colour measurement and colour identification in virtually all production processes. The perceptive technology, which is equivalent to the precision of the human eye, also allows their use in quality control inspections. The sensors can identify and analyse not only colour changes, but also different surface structures. The integrated long-term stabilisation ensures reliable processes over an extended period without manual readjustment. Utilisation under fluctuating brightness