Whey Protein Isolates Market Growth by Top Key Players - Glanbia Nutritionals, Inc., MYFITFUEL, Optimum Nutrition, Inc., Hilmar Ingredients Inc., Davisco Foods International, Inc., Sports Nutrition Technology, AMCO Proteins, Clover Fonterra Ingredients Pr

Whey protein isolate is produced by separating whey component from milk and it contains over 85% protein. Whey protein isolate contains essential amino acids, low lactose levels, and does not contain fats and carbohydrates. It is easily digestible and provides health benefits such as promoting muscle growth, lowering blood pressure, aiding in weight reduction, and reduction of symptoms of depression and stress. Whey protein isolates are used in various applications such as nutritional supplements, cereals, pharmaceutical tablets, infant formula, ice cream, juices, bakery, and snack products.

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Growing health concerns among consumers about health and benefits of consuming whey proteins such as lowering cholesterol, boosting immunity, and reducing cardiovascular risks is driving growth of the whey protein isolates market size. Rising obesity rate is propelling demand for whey protein isolates as it aids in weight reduction by improving metabolism and helps in reducing fat tissue.

Market Outlook

-North America held a significant market share in the global whey protein market in 2017. This is attributed to growing demand for health supplements, owing to rising health concern in the region. For instance, according to the Canadian Community Health Survey on Nutrition, Government of Canada, 45.6% of the people aged one year and older used at least one nutritional supplement in 2015 in Canada. The U.S. is major growth contributor to the whey protein market in North America. According to the Council for Responsible Nutrition, a trade association of the dietary supplement and functional food industry, 68% people consumed dietary supplements in the U.S in 2015. Furthermore, 19% people consumed sports nutrition and weight management products in 2014, which increased to 25% in 2015 in the U.S. according to the data provided by Council for Responsible Nutrition. Moreover, protein was the most consumed sports nutrition and weight management product in 2015 in the U.S. according to the Council for Responsible Nutrition.

-Asia Pacific whey protein market is witnessing high growth, due to rising demand for functional food and beverages from countries such as China, Japan, South Korea, and India. According to the Agriculture and Agri-Food Canada, retail value of functional packaged food in Japan was US$ 8.5 billion in 2015, which increased by 8% from US $7.8 billion in 2010. Manufacturers are launching new whey protein products in this region to cater to increasing demand for functional food and beverages. For instance, in February 2018, Parag Milk Foods launched whey protein brand, Avvataar Absolute whey protein, in India. According to Coherent Market Insights’ study, Asia Pacific was dominant region in the global nutraceutical ingredients market in 2016 with a share of 36.19%. This, is turn, is driving growth of whey market in Asia Pacific.
Key Players and Business Strategies

Key players operating in the global whey protein isolate market include Glanbia Nutritionals, Inc., MYFITFUEL, Optimum Nutrition, Inc., Hilmar Ingredients Inc., Davisco Foods International, Inc., Sports Nutrition Technology, AMCO Proteins, Clover Fonterra Ingredients Proprietary Limited, Agropur MSI, LLC, Arla Foods Ingredients amba, and Milk Specialties Global.

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Market Taxonomy

Global whey protein isolates market is segmented into:

By End-use Industry

Food and Beverages
Pharmaceutical
Others (Animal Feed)

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