EMG Announces Brenda Castelo as Director of Interactive Marketing
Castelo leads EMG’s interactive marketing team by assessing skill sets and abilities, measuring performance and coordinating cross-training and cross-collaboration to help improve efficiency and organization within the department. As the director she also finds herself personally managing projects classified as highly sensitive or strategic and also serves as a key liaison with the client services and the business development teams in planning, proposing and pitching new client campaigns and solutions.
Prior to joining EMG, Brenda served as the Director of Digital Strategy at Ignited, where she worked closely with the media, creative and account services teams to improve business intelligence and data-driven strategy across multiple integrated marketing initiatives. She also has extensive and crucial experience in working with large-scale clients such as U.S. Army, Sony VAIO Latin America, Mercury Insurance, among others.
“I look forward to working with the great interactive marketing team at EMG,” stated Castelo. “I feel that my leadership experience combined with their talent can only add to EMG’s already strong reputation as a reliable, effective and creatively custom strategic communications agency.”
Before her leadership role at Ignited, Brenda held management positions at agencies such as BIG Interactive of Los Angeles, CA, and O’Grady Meyers in Torrance, CA. In those previous stops she maintained relationships with clients such as AEG Entertainment, Fox Networks and Nestlé.
EMG is a one-of-a-kind, technology-driven strategic marketing agency. Our singular goal is to evolve the digital and visual landscapes of business for corporations, brands and non-profits worldwide. As a leader in the marketplace, EMG has single-handedly set a benchmark for complexity, creativity and vitality in the solutions provided for both partners and clients alike. EMG’s client experience includes American Express, Atkins, ConAgra, Harrah’s, Twentieth Century Fox and UCLA. For more information please go to www.EarthboundMediaGroup.com.
Earthbound Media Group
14988 Sand Canyon Avenue
Irvine, CA 92618
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