Whey Protein Ingredients Market to See a Major Financial Boost in the Forecast Duration Of 2014 To 2022

Global Whey Protein Ingredients Market size was valued at $8,216 million in 2015, and is expected to reach $15,037 million by 2022, registering a CAGR of 9.2% during the forecast period. Whey protein ingredients are globular proteins isolated from whey-the liquid material obtained as a byproduct of cheese production. Consumers are embracing these ingredients for high protein content as compared to soy, egg, and other milk-based proteins. Whey proteins are consumed globally as dietary supplements owing to various health claims associated with them. For instance, whey protein is generally used to improve lipid profile glucose levels and insulin response, thereby promoting arterial stiffness and a reduction in blood pressure.

Moreover, whey protein concentration is regulated by the addition of denatured powder to provide balanced nutrition for the infants. In addition, these ingredients reduce hepatic cholesterol levels among the elderly. Growth in popularity of whey supplements among youngsters and emergence of whey protein-based pediatric milk formulations coupled with advancements in production technologies are some of the key factors that drive the market growth.

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Whey Protein Ingredients Market Report, published by Allied Market Research, projects that the global market was valued at $8,216 million in 2015, and is projected to reach $15,037 million by 2022, growing at a CAGR of 9.2% from 2016 to 2022. The whey protein concentrate segment held more than two-fifths of the total market share in 2015.

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Whey proteins are derived from whey during the cheese production and are known for improving athletic performance. They are an alternative to milk for lactose intolerant people. Rise in applications as dietary supplements and functional food among consumers increase the demand for whey protein ingredients. Increase in proportions of millennial population is actively participating in casual sports and regular exercising and gives equal importance to enhanced protein intake. The inclination towards fitness and sports in on a rise. This factor fuels the demand for nutritional drinks and supplements. Furthermore, whey protein ingredients are being utilized in meat products owing to its solubility, water-binding & viscosity, emulsification, adhesion, gelation, and organoleptic characteristics. Moreover, whey protein concentrates are used to adhere breadcrumbs or batter to meat, and hence rheological characteristics of meat are retained. Furthermore, moisture retaining property of whey protein concentrate during meat processing also boosts the market growth.

At present, the global whey protein ingredients market witnesses vivid opportunities due to increase in awareness among consumers for protein healthy diet. Moreover, whey protein concentrate is a nutritional supplement manufactured after the whey is passed through defiltration, ultrafiltration, electro dialysis, and ion-exchange processes. Whey protein concentrate is obtained upon the removal of certain percentage of non-protein constituents from pasteurized whey derived from cheese processing. Whey protein concentrate consists of low levels of carbohydrates (lactose). The percentage of protein in lower end concentrates ranges from 30 to 90%. Moreover, consumption of whey protein concentrate powder as supplements has increased owing to regular recommendations by dieticians and doctors in response to a wider set of customers demand for protein supplements in their diets.

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