Press Releases from Webtrekk GmbH (2 total)
WEBTREKK ANNOUNCES CROSS-DEVICE BRIDGE TO EXPAND CLIENTS’ DATA TARGETING OPPOR …
WEBTREKK ANNOUNCES CROSS-DEVICE BRIDGE TO EXPAND CLIENTS’ DATA TARGETING OPPORTUNITIES
Cooperative Pool of Cross-Device Data Helps Identify Users Across Devices
Berlin, 28 November 2017 – Webtrekk, the leading customer intelligence platform, today announces the official launch of its Cross-Device Bridge (CDB), a cooperative pool of cross-device data which enables companies to find their users on other devices.
In an era of hyper-connected customers, Webtrekk found that, on average, as many as 30% of…
Webtrekk appoints freenet CEO Christoph Vilanek as Chairman of the Board
Berlin-based customer intelligence provider Webtrekk today appointed freenet CEO Christoph Vilanek as Chairman of the Board.
Vilanek has an extensive digital background. As CEO, he developed freenet from a pure mobile communication company to a diverse hub for today’s hyper-connected lifestyles, complete with services such as digital radio, DVB-T and IPTV. In the process, he has overseen more than €3 billion in turnover for the company.
His chief objective in his…
