Corporate M-Learning Market - Global Industry Size, Share, Growth, Trends, and Forecast 2017 - 2025

Global Corporate M-Learning Market: Snapshot

The global market for corporate mobile learning (M-learning) is gaining significantly from the technological advancements, leading to the advent of a number of software, such as learning management solutions (LMS). The usage of LMS enables enterprises to manage user connectivity and massive amounts of content effectively. It also enables users to have unrestricted access to learning materials anywhere anytime and even from remote locations. Apart from this, the easy availability of content management systems (CMS) is also fueling the uptake of m-learning solutions in corporates as they assist in the storage as well as delivery of content in mobile devices.

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The augmented adoption of the game-based learning has surfaced as a key trend in this market and is expected to gain traction over the next few years. Game-based learning techniques utilize interactive measures by permitting employees to take part in training sessions in a time-bound settings and also provide an effective platform for self-paced learning, which is vastly beneficial to both, employees and trainers. With the rising focus of corporate companies on reducing the skills gap and taking up impactful methods to train their employees, the demand for corporate M-learning solutions is likely to augment substantially in the years to come.

Mobile learning which is referred to as M-Learning promotes learning through multiple contexts with the help of content or social interaction through electronic devices. M-learning is a form of distance education that uses mobile devices through educational technology as per the time and convenience of users. M-learning technologies comprise notebooks, mobile phones, computers, and tablets. M-learning emphasizes on the interaction with portable technologies that seeks help of mobile tools to integrate the informal learning. The corporate M-Learning market has seen steady growth over the last few years owing to virtualization and ease of the learning process of M-Learning technologies. Development of learning delivery systems is one of the primary driving factors of growth for the corporate M-Learning market. Innovation and introduction of software solutions such as Learning Management Systems (LMS) is also one of the crucial driving factors for the development of the corporate m-Learning market. Usage of LMS helps enterprises to occupy a significant amount of user connectivity and content efficiently that gives users new learning materials that they can go through at any convenient time and place. Ready access to content management systems (CMS) is likely to help in the adoption of M-learning technologies that is likely to help in the delivery and storage of mobile devices. Rise in the adoption of game enabled learning is expected to be one of the key driving factors of growth for the development of the corporate M-Learning market over the forecast period. It allows employees to contribute in training sessions in a game based learning or time bound setting using interactive measures and promotes self-paced learning that is highly beneficial for both employees and trainers. Considerable efforts by the corporate sector to train and manage employees are likely to gain traction in the corporate M-Learning market, thus stimulating the demand for game enabled learning. Flexible learning opportunities along with developed learning delivery systems is likely to pave the way for all round development in the corporate M-Learning market in the near future.

The corporate M-Learning market has been classified by product type into technical and non-technical. Technical segment held the majority share of the corporate M-Learning market in 2016 and is likely to retain its dominance over the forecast period. The growth is attributed to the rapid growth of industrialization in the emerging countries across the globe. Advent of technology has led to rapid spread of information technology across the developed regions of the world.

By geography, the corporate M-Learning market has been segmented into North America, Europe, Asia Pacific, Middle East & Africa, and Latin America. North America held the dominant share of the corporate M-Learning market in 2016 and is expected to retain its dominance over the forecast period. Widespread use of virtualization technologies is one of the key driving factors in this region. Advancements in IT infrastructure have facilitated employees to conduct virtual training sessions. Increasing employment opportunities in banking, IT, and healthcare sectors is expected to boost the growth of the corporate M-Learning market in the coming years. Asia Pacific is one of the most attractive markets for corporate M-Learning due to quick implementation of m-learning technologies in emerging countries such as China and India. Quick spread of digitalization is one of the prime factors of growth for the corporate M-Learning market in this region. Significant amount of investment on IT infrastructure and widespread growth of multinational organizations is likely to fuel the expansion of the corporate M-Learning market. Middle East & Africa is one of the potential regions for corporate M-Learning particularly in GCC countries.

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The corporate M-Learning market is diverse and dynamic in terms of application, technology, and mobile devices. Global vendors are increasing their spending on research and development in order to innovate and introduce developed technologies in m-learning. Major players in the corporate M-Learning market are Adobe Systems, dominKnow, Saba Software, NetDimensions, Articulate, Allen Interactions, CERTPOINT Systems, Desire2Learn, Learning Pool, Meridian Knowledge Solutions, City & Guilds, Intution, Kallidus, and Aptara, among others.

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