Press release
IPS-Ingredis Takes the Buying and Selling of Raw Materials Online
The first worldwide online trading platform for raw materials - developed by IPS-Ingredis.
COLOGNE, Germany – On October 1, IPS-Ingredis will officially launch the first worldwide digital trading platform and Anuga 2017 will host the formal debut. As the world’s largest food and beverage trade fair with an expected 160,000 visitors, Anuga is the perfect place for IPS-Ingredis to formally introduce the power of online trading of ingredients, concentrates, additives, and flavors worldwide.
Following a successful soft launch at Drinktec 2017 in Munich, Anuga will host the debut of the first online platform focused on bridging the barriers in the world of trading: limited geographical reach for buyers and sellers; language impediments that restrict clarity in communication; and non-transparency in product price, availability, and delivery options. In an interview at Drinktec 2017, Rainulf Diepold, Executive Board Member for Sales & Marketing at Krones AG, further highlighted this point:
“In this industry, communication between customers and suppliers needs to move onto a new platform – something fast, simple, easy, accessible and more affordable.”
The IPS-Ingredis digital trading platform is the tool to address this need. The online platform provides the F&B industry with a 24/7 tool, accessible from anywhere in the world where you have an internet connection, to the information needed to address the tight time and budget constraints faced by buyers and sellers around the world. With no limitations on where they source from and sell to, IPS-Ingredis has digitized the key requirements in raw materials trading by providing a tool with an easy to understand interface to anyone in the world. The online platform provides transparency in interaction and accountability through digital confirmation of all the steps of the buy/sell cycle: product search and selection, product price and supply negotiation, and final product delivery detail and confirmation.
One of the most popular features of the platform is the Markets section, where the latest product news, industry insights, and events are posted. With the challenges of tracking product seasonality and global supply, this section brings the IPS-Ingredis sourcing expertise and insights to the broader trading community.
“We want our partners to know that we support them throughout the year, not just at the point of sale. When we learn of a citrus freeze in one market, you will too. Our knowledge carries through both sides of our partnerships: with the producers and the manufacturers.” - Ross Cumming, Chief Operating Officer at IPS-Ingredis.
ABOUT IPS-INGREDIS
IPS-Ingredis is your trusted partner in the sourcing and supplying of quality ingredients, concentrates, additives and flavors worldwide. The company has built a solid reputation on mutual partnerships between global customers and suppliers over a number of years – with a diverse portfolio supported by an international team of trading experts, who bring specialized knowledge in both the products and countries they source from and deliver to.
To experience the digital platform, please visit IPS-Ingredis in Hall 8.1 – Stand B026A at Anuga 2017 or visit www.ipsingredis.com
IPS-Ingredis
DAFZ Office No. 4WA 219, P.O. Box 54337 - Dubai, U.A.E.
T: +97142115300
Rushee Ramchuran
PR/Marketing Manager
E: media@ipsingredis.com
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