Press release
JIMUTO, a Luxury Brand Rooted in Nature, Craft and Quiet Elegance
"As we grow, our north star remains the same: exceptional leather made with respect - for the material, for the maker and for the natural systems that support our craft," said Andrew J., Founder and Creative Director of JIMUTO. "This refresh clarifies that JIMUTO doesn't just sell accessories. We translate the textures, colors and calm of nature into objects made to last."
A brand built from leather and nature
JIMUTO's latest identity emphasizes three pillars:
• Material integrity - vegetable-tanned, responsibly sourced top-grain cowhide and first-layer cowhide form the foundation of each piece.
• Handmade craftsmanship - each product is individually hand-crafted, inspected and finished by skilled artisans to ensure longevity and character.
• Natural elegance - understated silhouettes, earth-toned palettes and refined hardware designed to age gracefully and reveal the story of use.
Highlights from the renewed collection include a luxury watch box in vegetable-tanned leather with hidden clasp, compact travel cigar and eyeglass cases, and versatile clutches that double as key and coin keepers. Every product prioritizes tactile quality, subtle detailing, and packaging that speaks to JIMUTO's commitment to an unhurried, sustainable aesthetic.
Sustainable by design
JIMUTO integrates sustainability across production and packaging: vegetable tanning methods where possible, durable construction that minimizes replacement, and recyclable or compostable secondary packaging. "Sustainability isn't a tagline for us - it's design discipline," said Penny Wilson Jr., Head of Production. "Good design reduces waste. Good leather endures."
Availability and community
The collection is available now exclusively at jimuto.com, with worldwide shipping and personalized gifting options. JIMUTO will continue to share stories from its workshops and material origins through the site's editorial pages and upcoming in-store pop-ups and trunk shows planned for 2026.
About JIMUTO
JIMUTO is a boutique leather brand that celebrates the intersection of leather, nature and elegance. Founded on principles of honest materials and handcrafted quality, JIMUTO creates refined everyday accessories that are built to become more beautiful with time. The brand sells directly to customers at its official website jimuto.com.
Media Contact
JIMUTO Media Relations
Email: service@jimuto.com
________________________________________
JIMUTO
9th Floor, Saige Chuyun Building, No. 12, Taohua Road, Futian District,Shenzhen City, Guangdong Province, People's Republic of China 518045
Emma Joshwa Jr.
service@jimuto.com
JIMUTO crafts refined leather essentials designed for modern living-timeless pieces shaped by material, function, and quiet elegance.
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