Press release
Cossmoss: The Fashion Brand Built on One Powerful Belief - Confidence Has No Rules
For too long, women have been told what they can and can't wear.Too bold. Too fitted. Too revealing. Too much for your body.
Too often, fashion has been used as a tool of judgment rather than empowerment.
Cossmoss was created to change that.
Founded on the belief that confidence is not defined by size, shape, or approval, Cossmoss is an Australian women's fashion brand redefining what it means to feel confident in a dress. The brand stands firmly for confidence, statement dressing, timeless luxury, and empowerment, creating occasion wear that is designed to be felt as much as it is worn.
A Brand Born from Watching Women Be Diminished
Cossmoss didn't begin with a trend forecast. It began with observation.
"I kept noticing how often women were told they shouldn't wear something because of their body," the founder shares. "Comments like 'that's not for plus-size women' or 'she can't pull that off' were everywhere. And no one questioned it."
As a male founder in women's fashion, his role was never to dictate style - but to listen. To learn. And to build something different.
"There was a moment where I realised fashion had become less about self-expression and more about permission. I wanted to create a brand that gave women that permission back."
Cossmoss was founded on a simple but powerful truth:
Women don't need to change their bodies to deserve confidence.
Statement Fashion With Purpose
Cossmoss specialises in occasion wear and statement fashion, designed for women who want to walk into a room and feel prepared, confident, and unapologetically themselves.
Positioned as affordable luxury, the brand focuses on:
Intentional silhouettes that command presence
Elevated fabrics and considered design
Pieces that feel timeless rather than trend-driven
A message that empowers instead of excludes
This isn't fast fashion. It's fashion with feeling.
Every piece is designed with the same goal in mind: to enhance confidence, not conformity.
"Cossmoss isn't about dressing women to be accepted, it's about dressing them to be confident."
Dressing the Woman Who Refuses to Be Overlooked
The Cossmoss woman is social, driven, and self-aware. She may already be confident, or she may still be finding her voice, but she knows what it feels like to be overlooked, underestimated, or not taken seriously.
She is a career woman. A social woman. A woman who understands that how she feels in her clothing shapes how she shows up in the world.
"When a woman feels confident in what she's wearing, she doesn't shrink herself," the founder explains. "She stands taller. She speaks with certainty. She stops apologising for taking up space."
Cossmoss exists for that woman - the one who chooses herself.
A Shift Toward Confidence-Led Fashion
As the brand continues to evolve, Cossmoss is undergoing a clear shift in direction, leaning deeper into its purpose of inspiring women to feel confident in their own bodies.
The response from women has reinforced what the brand believed from the start: confidence-led fashion isn't a trend, it's a necessity.
In an industry saturated with disposable clothing and empty messaging, Cossmoss is carving out space for fashion that carries meaning, intention, and self-worth.
More Than Clothing - A Reminder
Cossmoss isn't here to tell women who to be.
It's here to remind them who they already are.
Confidence isn't about perfection.
It isn't about fitting into a mould.
And it certainly isn't about approval.
It's about self-worth.
And at Cossmoss, every design begins and ends with the same message:
You are allowed to wear the dress.
You are allowed to be seen.
You are allowed to feel confident.
Because you are worth it.
Cossmoss
Cody@cossmoss.com.au
Sturt Street Ballarat, Vic 3350
Cossmoss is a business that specializes in women's fashion
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