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Autonomous Vehicles Driving Growth In Visual Positioning Systems Market Emerges as a Core Driver of the Visual Positioning System Market in 2025

10-29-2025 08:09 AM CET | IT, New Media & Software

Press release from: The Business Research Company

Visual Positioning System Market

Visual Positioning System Market

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How Large Will the Visual Positioning System Market Size By 2025?
In recent times, the market size of the visual positioning system has experienced swift growth. The market is projected to expand from a value of $12.49 billion in 2024 to $14.2 billion in 2025, correlating to a compound annual growth rate (CAGR) of 13.7%. Factors contributing to this growth during the historic period include the upsurge in smart city projects, the rising requirement for specific applications such as public safety and traffic control, heightened investment in the automotive sector, a surged demand for drones, and an increased need for precise navigation solutions.

How Big Is the Visual Positioning System Market Size Expected to Grow by 2029?
The market for visual positioning systems is anticipated to experience substantial growth in the upcoming years, with market valuation projected to reach $23.5 billion come 2029, expanding at a compound annual growth rate (CAGR) of 13.4%. Factors contributing to this growth in the projected period include an increase in the adoption of automated guided vehicles (AGVS), a rise in the usage of unmanned aerial vehicles (UAVs), an escalation in urbanization, more people using smartphones and internet connectivity, and the emergence of self-driving vehicles. Notable trends during this period will involve the need for artificial intelligence (AI)-integrated optical sensors, industrialization and technological advancements, growth in visual simultaneous localization and mapping, demand for groundbreaking solutions, and progress in machine vision technology.

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Which Key Market Drivers Powering Visual Positioning System Market Expansion and Growth?
The rise in the number of self-driving cars is projected to drive the expansion of the visual positioning systems market. Autonomous vehicles, which utilize advanced sensor technologies, computer systems, and artificial intelligence to operate and navigate without constant human interference, are on the rise due to the development in AI and sensor technologies, as well as significant investment and support from private firms and governments to improve transportation safety and efficiency. Visual positioning systems, which provide the precision, integrity, and shared reference frame necessary for reliable self-navigation as autonomous vehicles grow more prevalent, are a critical support technology. For example, the National Association of Insurance Commissioners, a non-profit organization based in the US, predicts that by 2025, there will be 3.5 million autonomous vehicles on American roads, increasing to 4.5 million by 2030. Hence, the accelerating number of autonomous vehicles is fueling the growth of the visual positioning systems market.

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Which Fast-Growing Trends Are Poised to Disrupt the Visual Positioning System Market?
Prominent firms in the visual positioning system market are concentrating on creating augmented reality (AR) platforms as a strategic move to stay competitive. A VPS that employs augmented reality has the ability to augment the user's comprehension of their surroundings through a smooth fusion of virtual data with actual environment, leading to a comprehensive and enriched experience. For example, in May 2022, Niantic, a software development company in the US, introduced the Lightship VPS system. The system facilitates persistent AR content, enabling numerous users to witness the identical content at the same geographic position. This is carried out by both devices sharing a common map, guaranteeing they observe the same event taking place at the same spot in the real world.

What Are the Emerging Segments in the Visual Positioning System Market?
The visual positioning systemmarket covered in this report is segmented -

1) By Component: Sensors, Camera Systems, Markers, Other Components
2) By Type: 1D (One-Dimensional), 2D (Two-Dimensional), 3D (Three-Dimensional)
3) By Solution: Navigation, Analytics, Tracking, Industrial Solutions, Other Solutions
4) By Location: Indoor Positioning System, Outdoor Positioning System
5) By Application: Commercial Application, Retail, Healthcare, Industrial, Transportation And Logistics, Hospitality, Defense Application, Other Applications

Subsegments:
1) By Sensors: Optical Sensors (Photodetectors), Lidar Sensors (Light Detection And Ranging), Inertial Measurement Units (Imus) (Gyroscopes, Accelerometers), Ultrasonic Sensors (For Distance Measurement), Magnetic Sensors (For Orientation And Positioning), Gps Sensors (For Hybrid Systems)
2) By Camera Systems: Monocular Cameras (Single Lens For Positioning), Stereo Camera Systems (Two Cameras For Depth Perception), 360-Degree Cameras (Panoramic Cameras For Complete Spatial Coverage), Depth Cameras (Time-Of-Flight Cameras), Infrared Cameras (Used For Low-Light Or Night-Time Positioning), Rgb Cameras (Standard Cameras For Image Processing)
3) By Markers: Qr Code Markers (For Machine Vision-Based Positioning), Fiducial Markers (Distinct Visual Patterns For Positioning), Barcodes (For Indoor Navigation And Item Tracking), Ar (Augmented Reality) Markers (Used In Ar-Based Positioning Systems), Optical Flow Markers (For Dynamic And Real-Time Positioning), Custom Visual Markers (Designed For Specific Positioning Needs)
4) By Other Components: Processing Units (Microcontrollers, Gpus For Data Processing), Software And Algorithms (For Image Processing, Position Estimation), Communication Modules (Wi-fi, Bluetooth, Li-Fi), Power Supply Units ( Batteries, Power Management Systems), Mounting Hardware (Brackets, Supports For Sensors And Cameras), Calibration Tools (To Ensure Accurate Measurements And Alignment)

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Who Are the Global Leaders in the Visual Positioning System Market?
Major companies operating in the visual positioning system market are Google LLC, Qualcomm Inc., Broadcom Inc., ABB Ltd., MediaTek Inc., STMicroelectronics, Infineon Technologies AG, Omron Corporation, Fanuc Corporation, Hexagon AB, Trimble Inc., Sick AG, MiTAC Digital Technology Corporation, Topcon Corporation, Pepperl + Fuchs Inc., Cognex Corporation, Niantic Inc., Twin Disc inc., Sonardyne International Ltd., Navis Engineering, Praxis Automation Technology BV

Which are the Top Profitable Regional Markets for the Visual Positioning System Industry?
North America was the largest region in the visual positioning system market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the visual positioning system market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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3.Policy Makers & Regulators - To track industry developments and align regulatory frameworks.
4.Consultants & Analysts - To support market entry, expansion strategies, and client advisory work.

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