Press release
What is the forecast for Brazil furniture market growth rate up to 2033
Brazil Furniture Market Forecast by 2033Market Size in 2024: USD 15.0 Billion
Market Forecast in 2033: USD 25.1 Billion
Market Growth Rate 2025-2033: 5.45%
The Brazilian furniture market reached USD 15.0 billion in 2024 and is projected to expand significantly, attaining USD 25.1 billion by 2033. This growth reflects a compound annual growth rate of 5.45% during 2025-2033, driven by rising middle-class expenditure, government housing programs, and the expansion of e-commerce channels.
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Growth Drivers of the Brazil Furniture Market
Rising Middle-Class Expenditure
The middle of the Brazilian population (almost half of the population) is the one that is becoming central in fueling the furniture demand. As the living standards of people continue to rise due to the larger disposable incomes and their improved access to consumer credit, the households are investing heavily in improving their living rooms. The middle-income families have been able to afford stylish and functional furniture made available to them through the use of retail financing like installment plans. This turn are a result of a shift towards favoring quality and comfort and the customers desire furniture that will enrich the look and function of their houses. With the trend of the middle class population ever growing, the demand of the modern and affordable furniture will be a consistent one.
Supportive Government Housing Programs
Through government programs like Casa Verde e Amarela, the furniture market is getting a huge boost as more people are able to buy homes at affordable prices. With new houses being built under this program, families need the basic furniture such as beds, tables and chairs. This has had a trickle down effect throughout the furniture industry especially the low-income segment. The program makes housing more affordable, which boosts demand of durable and space-efficient furniture to the benefits of local manufacturers and retailers. The project also helps in the development of the region through promotion of furniture manufacturing whether in the urban or rural cities.
Expansion of the E-Commerce Sector
The fast development of the e-commerce in Brazil has changed the customer buying habits of furniture. The selection of designs, reasonable prices and good delivery opportunities that online platforms have become are now available in a great variety and more and more popular among the buyers. The shopping experience is also improved because customers can have a virtual representation of furniture in their house through virtual showrooms and augmented reality devices that enable them to make a purchase. This online transformation has helped retailers to access markets in rural and underserved places which has expanded market access. With the ongoing rise in the use of internet and the use of digital payment, online sales are likely to be one of the biggest avenues of growth to the Brazilian furniture industry.
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Brazil Furniture Market Segmentation
Analysis by Material
• Wood
• Metal
• Plastic
• Others
Analysis by Application
• Home Furniture
• Office Furniture
• Hospitality Furniture
• Others
Analysis by Distribution Channel
• Supermarkets and Hypermarkets
• Specialty Stores
• Online
• Others
Analysis by Region
• Southeast
• South
• Northeast
• North
• Central-West
Top Brazilian Furniture Companies:
• Artesano
• Dalla Costa Ltda
• Fábrica de Móveis Florense Ltda
• Linea Brasil
• Móveis Primavera
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Brazil Furniture Market News
• March 2025: Brazilian designer Guilherme Wentz launched Objects for Silence, a sustainable home accessories line using recycled aluminum, promoting responsible local production.
• March 2025: São Paulo hosted the launch of Interior Lifestyle South America, a trade fair connecting local furniture makers with global retailers.
• March 2024: Luxury brand Breton opened its first international showroom in Dubai, expanding Brazilian design influence abroad.
• February 2024: The Brazilian Furniture Project, in collaboration with ApexBrasil, generated over USD 35 Million in deals at IMM Cologne 2024, strengthening global visibility for Brazilian brands.
• Brazilian furniture companies showcased innovative designs and sustainable solutions at international fairs, highlighting the country's growing role in global furniture exports.
Key highlights of the Report:
• Market Performance (2019-2024)
• Market Outlook (2025-2033)
• COVID-19 Impact on the Market
• Porter's Five Forces Analysis
• Strategic Recommendations
• Historical, Current and Future Market Trends
• Market Drivers and Success Factors
• SWOT Analysis
• Structure of the Market
• Value Chain Analysis
• Comprehensive Mapping of the Competitive Landscape
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as part of the customization.
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About Us:
IMARC Group is a global management consulting firm that helps the world's most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
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