Kiwi Fruit Market Anticipated To Witness Robust Growth, Surpassing $2.72 Billion By 2029

The Kiwi Fruit Market Report by The Business Research Company delivers a detailed market assessment, covering size projections from 2025 to 2034. This report explores crucial market trends, major drivers and market segmentation by [key segment categories].

What Is the Current Kiwi Fruit Market Size and Its Estimated Growth Rate?
The kiwi fruit market has experienced significant growth in recent years. It is expected to increase from $1.9 billion in 2024 to $2.04 billion in 2025, representing a compound annual growth rate (CAGR) of 7.7%. This growth can be attributed to rising awareness of the health benefits associated with kiwi fruit, advancements in transportation and logistics, a growing demand for exotic fruits in developed markets, the adoption of modern agricultural practices that lead to higher yields, and trade agreements that facilitate easier export and import of kiwi fruit.

The kiwi fruit market is expected to grow steadily, reaching $2.72 billion by 2029 at a CAGR of 7.4%. This growth is attributed to the increasing demand for healthy eating, driving kiwi consumption, climate change impacting traditional growing regions, the rise in organic and sustainable kiwi farming, government initiatives promoting fruit farming, and urbanization influencing consumption. Key trends include growing demand for organic kiwi, increased use of social media and online marketing, development of new varieties, integration into functional foods, and emergence of gourmet kiwi segments.

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How Are Emerging Segments Shaping the Kiwi Fruit Market Landscape?
The kiwi fruit market covered in this report is segmented -

1) By Product Type: Fresh Kiwi, Processed Kiwi
2) By Nature: Organic, Conventional
3) By Distribution Channel: Supermarkets, Specialty Retailers, Convenience Stores, E-Commerce, Other Channels
4) By Application: Direct Consumption, Jams, Sauce, Ice cream, Salad, Other Applications

Subsegments:
1) By Fresh Kiwi: Green Kiwi, Gold Kiwi (Yellow Kiwi), Organic Kiwi
2) By Processed Kiwi: Frozen Kiwi, Dried Kiwi, Canned Kiwi, Kiwi Juice, Kiwi Puree

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Which Growth Factors Are Influencing Kiwi Fruit Market Expansion?
The increasing demand for organic food is expected to drive the growth of the Kiwi fruit market going forward. Organic and natural food products are food substances produced without synthetic chemicals, pesticides, or genetically modified organisms (GMOs), and they are minimally processed and free from artificial additives. Demand for organic and natural food products is on the rise due to several factors, including increasing health consciousness among consumers and a growing need for transparency in the food supply chain. Organic kiwi fruit offers a holistic approach to food production that prioritizes environmental stewardship, consumer health, and sustainable agriculture. Organic fruits, including kiwi, may contain higher levels of antioxidants, vitamins, minerals, and phytonutrients compared to conventionally grown counterparts, offering enhanced nutritional benefits to consumers. For instance, in May 2023, according to the Organic Trade Association, a US-based membership organization, organic food sales increased from 59,149 in 2021 to 61,670 in 2022. Therefore, increasing demand for organic food is driving the growth of the Kiwi fruit market.

Who Are the Dominant Players Across Different Kiwi Fruit Market Segments?
Major companies operating in the kiwi fruit market are Dole plc, Del Monte Fresh Produce N.A. Inc., Chiquita Brands International Inc., Zespri Group Limited, Calavo Growers Inc., Enza Zaden, Seeka Limited, Fresh Fruits Company, Eastpack Limited, Driscoll's Inc., Limoneira Company, Sunkist Growers Inc., Plant & Food Research, Apata Group Limited, Oppy (The Oppenheimer Group), Freshmax Group, Naturipe Farms LLC, DMS Progrowers Limited, Southern Produce Limited, Auckland Pack and Cool, Birchwood Packhouse Limited, Trinity Fruit Company Inc., Salix Fruits LLC

What Kiwi Fruit Market Trends Are Gaining Traction Across Different Segments?
Leading companies in the Kiwi fruit market are shifting their attention to the introduction of novel products, such as Kiwi extracts, to enhance protein assimilation. Kiwi extract is a condensed form of components obtained from the kiwi fruit, commonly used for its presumed health advantages and nutritional qualities. For example, Pharmactive Biotech Products S.L.U., a company based in Spain, known for offering unique natural ingredients, unveiled KWD+, a kiwi fruit extract in January 2023. This product launch ensures its standardization to include a minimum of 0.15% actinidin, 0.1% Aktinnamics antioxidants, and proteolytic enzymes concentration up to five times greater than raw kiwi fruit. This sophisticated solution provides accurate dosage for superior protein digestion and absorption, targeting specific consumer groups including athletes, seniors, and vegans. This may potentially broaden the market prospects for Kiwi-based components in the Kiwi fruit market, exceeding mere fresh fruit ingestion.

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Which Geographic Regions Are Expected to Dominate the Kiwi Fruit Market in the Coming Years?
Asia-Pacific was the largest region in the kiwi fruit market in 2024. It is expected to be the fastest-growing region in the forecast period. The regions covered in the kiwi fruit market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the Kiwi Fruit Market?
2. What is the CAGR expected in the Kiwi Fruit Market?
3. What Are the Key Innovations Transforming the Kiwi Fruit Industry?
4. Which Region Is Leading the Kiwi Fruit Market?

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