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Increasing Popularity Of Snacks And Caramel Candies Fuels Popcorn Market: A Key Factor Shaping the Future of the Popcorn Market in 2025
Increasing Popularity Of Snacks And Caramel Candies Fuels Popcorn Market
The increasing preference for snacks and caramel candies is predicted to enhance the expansion of the popcorn market in the forthcoming period. Snacks refer to smaller portions of food typically consumed between meals, and they are generally less substantial than a full meal. The variety of flavors available for snacks attracts consumers, making popcorn a common base for both sweet and savoury snacks; it is also a favored ingredient in caramel candies and similar sweets. For example, the National Confectioners Association, a US trade organization that highlights the special value that chocolate, candies, gum, and mints contribute to a satisfied and balanced life, stated in November 2022 that total snack revenues saw an 11.4% upsurge in IRI's multi-outlet and convenience outlet sector during the first three quarters of 2022. Consequently, the increasing favor of snacks and caramel candies is advancing the popcorn market.
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What is the projected compound annual growth rate (CAGR) of the popcorn market from 2025 to 2034, and what factors influence it?
In past years, there has been a significant expansion in the popcorn market size. It's predicted to surge from $30.6 billion in 2024 to $33.31 billion in 2025, with a compound annual growth rate (CAGR) of 8.8%. Factors such as the snack culture, growing health awareness, flavor diversification, convenience and ease of transport, and the influence of the movie industry have contributed to the growth in the historical period.
Anticipated robust expansion is on the horizon for the popcorn market in the forthcoming years. The projected growth will see the market rise to a whopping $46.18 billion in 2029, compounded annually at an 8.5% growth rate. Various factors are contributing to this potential rise including the widespread trend towards healthier snacking habits, increased sustainability in packaging, diversification in flavors, enhancements in e-commerce, and the global market's enlargement. The forecast period points towards significant trends such as the preference for plant-based and non-GMO popcorn variants, the popularity of global fusion flavors, an emphasis on online and direct-to-consumer selling, improvements in snacking experiences, and strategic partnerships along with the launch of limited editions.
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How are the latest trends influencing the growth of the popcorn market?
In the popcorn market, there's a prevailing trend towards product innovations. Firms leading in this sector prioritize product innovation as a tool to solidify their market position. New flavor introductions have been greatly influenced by this strategy, propelling manufacturers to pay more attention to expanding their product innovation efforts. For example, 4700BC, a food and beverage business based in India, in collaboration with Netflix, unveiled a novel gourmet popcorn selection in October 2023. This new flavor assortment aims to enrich the snack enjoyment for cinema enthusiasts. The offerings include 4700BC x Netflix Jumbo Sweet & Salty Popcorn and 4700BC x Netflix Cheese & Caramel Gourmet Popcorn. These popcorn flavors blend premium elements to produce a balanced taste accommodating different tastes. The high-quality ingredients used in both popcorn variants guarantee an upscale snacking experience.
What are the major segments of the popcorn market and their role in driving growth?
The popcorn market covered in this report is segmented -
1) By Type: Microwave Popcorn, Ready To Eat Popcorn
2) By Distribution Channel: Hyper markets Or Super markets, Convenience Stores, Online Retail Stores, Other Distribution Channels
3) By End-User: Household, Commercial
Subsegments:
1) By Microwave Popcorn: Buttered Microwave Popcorn, Flavored Microwave Popcorn, Light Or Healthy Microwave Popcorn
2) By Ready To Eat Popcorn: Flavored Ready To Eat Popcorn, Organic Ready To Eat Popcorn, Specialty Ready To Eat Popcorn
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Which regions are key players in the growth of the popcorn market?
North America was the largest region in the popcorn market in 2024. The regions covered in the popcorn market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
Who are the key firms paving the way for growth in the popcorn market?
Major companies operating in the popcorn market include Conagra Brands Inc., PepsiCo Inc., The Hershey Company, Quinn's Foods, Weaver Popcorn Bulk LLC, The Hain Celestial Group Inc., Intersnack Group GmbH & Co. KG, Eagle Family Foods Group LLC, Proper Snacks Ltd., Amplify Snack Brands, Premier Foods Plc., Greencore Group plc, Garrett Popcorn Shops, American Pop Corn Company, Campbell Soup Company, Jolly Time, Joe and Seph, Aramidth International, Newman's Own, Angie's Artisan Treats LLC, KP Snacks Ltd., Popcorn Indiana, Popcornopolis, PopCorners, LesserEvil, Pop Zero, Pop Art Snacks, Pipcorn, SkinnyPop, Poppy Handcrafted Popcorn
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What Is Covered In The Popcorn Global Market Report?
• Market Size Forecast: Examine the popcorn market size across key regions, countries, product categories, and applications.
• Segmentation Insights: Identify and classify subsegments within the popcorn market for a structured understanding.
• Key Players Overview: Analyze major players in the popcorn market, including their market value, share, and competitive positioning.
• Growth Trends Exploration: Assess individual growth patterns and future opportunities in the popcorn market.
• Segment Contributions: Evaluate how different segments drive overall growth in the popcorn market.
• Growth Factors: Highlight key drivers and opportunities influencing the expansion of the popcorn market.
• Industry Challenges: Identify potential risks and obstacles affecting the popcorn market.
• Competitive Landscape: Review strategic developments in the popcorn market, including expansions, agreements, and new product launches.
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