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Key Trend Reshaping the Interactive Display Market in 2025: Technological Advancements Driving Growth In The Interactive Display Market
Interactive Display Market
The escalating need for gamification is expected to be a driving force for the expansion of the interactive display market. Gamification involves the integration of game-like elements into non-gaming contexts such as websites, online communities, business intranets, learning management systems, and others, with the aim to boost engagement levels. The rise in demand for gamification is primarily due to the desire to enhance engagement, better productivity and stimulate sales. This, in turn, will generate a profound demand for interactive displays, which are essential for employing gamification mechanisms. For instance, a study by NIH in October 2024 stated that 24.2% of participants reported video games as their primary pastime, 4.03% favored board games, and 71.8% selected other activities. Among individuals who indulge in video gaming for a minimum of one hour per week, 72.2% preferred action video games. As such, the upsurge in demand for gamification is set to catalyze the growth of the interactive display market.
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What is the projected compound annual growth rate (CAGR) of the interactive display market from 2025 to 2034, and what factors influence it?
Recent years have witnessed a robust increase in the size of the interactive display market. The market value is projected to rise from $17.05 billion in 2024 to $18.28 billion in 2025, reflecting a compound annual growth rate (CAGR) of 7.2%. Factors contributing to this growth during the historic period comprise the use of interactive displays in e-commerce and virtual shopping experiences, healthcare applications, entertainment and gaming sectors, increased demand in corporate and business environments, and its escalating popularity in the retail and hospitality sectors.
Rapid expansion is anticipated in the interactive display market in the upcoming years, with its value expected to reach $27.92 billion by 2029, growing at a compound annual growth rate (CAGR) of 11.2%. The forecasted growth is largely due to various factors such as global economic and geopolitical conditions, improvements in security and robustness, hybrid and federated learning methods, diversification into new industry sectors, growing implementation in the healthcare field, focus on environmental aspects and sustainable methods, customization and personalization, worldwide growth of smart city efforts, and heightened demand for digital learning solutions. The coming years are also likely to see trends like hybrid work settings, adoption of touchless and gesture-based engagement, advanced collaboration capabilities, revolution in digital signage, adaptable and modular display solutions, and smart city initiatives.
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How are the latest trends influencing the growth of the interactive display market?
The integration of cutting-edge technology in the interactive display market is a prominent trend, brought about by significant technological advancement. Advanced interactive displays, which are now being fitted with technologies like in-cell touch that offer superior brightness and a less hefty build than LCD displays, are emerging. These state-of-the-art interactive displays are also characterised by ergonomic designs, multi-control and connectivity features, and a transparent panel, all contributing to optimal productivity. In order to fulfil customer demands and consolidate their market standings, major firms in the interactive display market are prioritising the provision of such technologically evolved interactive displays. For illustration, in July 2022, ViewSonic, a US-based electronic firm, unveiled the ViewBoard 52 Series, an interactive board. The ViewBoard 52 Series, suitable for educational purposes, comes in 65-inch, 75-inch, and 86-inch screen sizes. Additionally, it features 15W front-facing speakers and a 15W subwoofer, along with eight microphones with noise reduction and audio detection functions. It also includes handy USB-C, HDMI, and USB Touch Ports as well as an inbuilt multimedia system.
What are the major segments of the interactive display market and their role in driving growth?
The interactive display market covered in this report is segmented -
1) By Product: Interactive Kiosk, Interactive Whiteboard, Interactive Table, Interactive Video Wall, Interactive Monitor
2) By Panel Size: 17-32', 32-65', 65' And Above
3) By Panel Type: Flat, Flexible, Transparent
4) By Technology: LCD, LED, OLED, Other Technologies
Subsegments:
1) By Interactive Kiosk: Self-Service Kiosks, Information Kiosks
2) By Interactive Whiteboard: Portable Interactive Whiteboards, Fixed Interactive Whiteboards
3) By Interactive Table: Multi-Touch Interactive Tables, Digital Learning Tables
4) By Interactive Video Wall: LCD Video Walls, LED Video Walls
5) By Interactive Monitor: Touchscreen Monitors, All-in-One Interactive Displays
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Which regions are key players in the growth of the interactive display market?
North America was the largest region in the interactive display market in 2024 and is expected to be the fastest-growing region in the forecast period. The regions covered in the interactive display market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
Who are the key firms paving the way for growth in the interactive display market?
Major companies operating in the interactive display market include Samsung Display Co. Ltd., NEC Display Solutions Ltd., LG Display Co. Ltd., Leyard Optoelectronic, Sharp Corporation, Planar Systems Inc., Panasonic Holdings Corporation, ViewSonic Corporation, Elo Touch Solutions Inc., BenQ Corporation, Meridian Kiosks, Promethean Limited, Box Light corporation, eyefactive GmbH, HORIZON DISPLAY INC., IDEUM, Marvel Technology (China) Co. Ltd, MMT GmbH & Co. KG., Cisco Systems Inc., Hitachi Ltd., TableConnect, Microsoft Corporation, Qualcomm Incorporated, Epson America Inc., Google LLC, Crystal Display Systems Ltd., Cleartouch Interactive Displays, Newline Interactive
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What Is Covered In The Interactive Display Global Market Report?
•Market Size Forecast: Examine the interactive display market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the interactive display market for a structured understanding.
•Key Players Overview: Analyze major players in the interactive display market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the interactive display market.
•Segment Contributions: Evaluate how different segments drive overall growth in the interactive display market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the interactive display market.
•Industry Challenges: Identify potential risks and obstacles affecting the interactive display market.
•Competitive Landscape: Review strategic developments in the interactive display market, including expansions, agreements, and new product launches.
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