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Emerging Exhibition Market Trend 2025-2034: Advancements In Exhibition Planning With Mobile App Enhances Attendee Engagement And Streamlines Operations

Exhibition Market Trend

Exhibition Market Trend

"How Is the Exhibition Market Projected to Grow, and What Is Its Market Size?
The size of the exhibition market has significantly expanded over the past few years. It is projected to increase from $67.1 billion in 2024 to $71.12 billion in 2025, achieving a compound annual growth rate (CAGR) of 6.0%. The expansion in the historic period can be linked to factors such as growth in disposable income, urbanization, cultural investments, governmental subsidies and support, as well as the development of cultural tourism.

The size of the exhibition market is anticipated to witness considerable expansion in the ensuing years. The predicted rise to $88.76 billion by 2029 is underpinned by a compound annual growth rate (CAGR) of 5.7%. The factors fueling this anticipated growth over the projected period are ongoing urban redevelopment initiatives, technological advancements in the digital and interactive sectors, widened international cultural exchanges, escalating emphasis on art education, and public involvement. Upcoming trends in the projected period encompass virtual and hybrid exhibitions, enhanced usage of interactive and immersive technologies, the evolution of specialized and niche exhibitions, a focus on sustainable and environmentally friendly practices, and the growth of data-driven, personalized experiences.

What Are the Primary Growth Drivers for the Exhibition Market?
The expansion of the exhibition market is anticipated to be driven by the burgeoning arts and cultural sectors. The industries of arts and culture are a wide-ranging field that includes entities and activities related to the development, production, distribution, and promotion of cultural and artistic products and experiences. The growth of these sectors is powered by increasing disposable incomes and evolving spending tendencies, which allow for added investments in cultural and artistic experiences. Exhibitions play a crucial role in the arts and cultural industry by providing a venue for displaying and marketing artistic works, engaging audiences, contributing to cultural dialogue, presenting educational prospects, propelling market growth, and enhancing community ties. For example, as per the National Endowment for the Arts (NEA), an agency of the US government, the economy of the arts and cultural industry witnessed a 4.8% increase from 2021 to 2022, as reported in March 2024. As such, the escalating arts and cultural sectors are expected to stimulate the growth of the exhibition market.

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Who Are the Major Industry Players Fueling Exhibition Market Expansion?
Major companies operating in the exhibition market are Reed Exhibitions, Informa Markets, GL Events, Ascential plc, MCH Group, Emerald Expositions, Messe München, Clarion Events, Fiera Milano SpA, NürnbergMesse, Artexis Easyfairs, Comexposium, dmg events, Hyve Group, Tüyap Fairs and Exhibitions Organization Inc., Koelnmesse, RAI Amsterdam, Fira Barcelona, Pico Global, Tarsus Group, Messe Düsseldorf, Messe Frankfurt, ITE Group

Which Key Developments Are Influencing the Exhibition Market?
Major corporations involved in the exhibition industry are concentrating on creating technologically advanced event and exhibition planning products such as mobile apps. These advancements aim to boost participant involvement, streamline processes, and offer ground-breaking solutions for an integrated event experience. These mobile applications are comprehensive solutions for managing not merely event timetables and exhibitor logistics, but also participant registration and interactive elements, thereby streamlining the organization and execution of exhibitions and events. To cite an example, Simpleview, a US-based marketing software company, launched the Eventsforce mobile app in November 2023. This app is a cost-effective answer for tourism event organizations hoping to boost participant involvement. The app is equipped with user-friendly features for participants, exhibitors, sponsors, and organizers. These include smooth integration with prominent association management systems (AMS), customer relationship management (CRM), and event management systems, access on mobile and desktop platforms, advanced QR code scanning capabilities, and gamification tools designed to increase engagement.

How Is the Segmentation of the Exhibition Market Defined?
The exhibition market covered in this report is segmented -

1) By Exhibition: Traditional Exhibitions, Virtual Exhibitions, Hybrid Exhibitions
2) By Revenue Stream: Exhibitor Fee, Sponsorship Fee, Entrance Fee, Services
3) By Enterprise Size: Large Enterprise, Small And Midsize Enterprise (SME)
4) By Industry: Consumer Goods And Retail Sector, Hospitality Sector, ART Fuel Forum (AFF) And Energy Sector, Automotive And Transportation Sector, Industrial Sector, Entertainment Sector, Other Industries

Subsegments:
1) By Traditional Exhibitions: In-Person Trade Shows, Industry-Specific Expos and Conferences, Product and Service Showcases, Cultural and Art Exhibitions, Local and Regional Exhibitions, International Exhibitions and Fairs
2) By Virtual Exhibitions: Online Trade Shows, Virtual Product Launch Events, Web-Based Industry Conferences, Virtual Art and Cultural Exhibitions, Digital Networking Events, Virtual Job Fairs and Career Expos
3) By Hybrid Exhibitions: Hybrid Trade Shows (In-Person And Online), Hybrid Conferences with Virtual and Physical Components, Hybrid Product Demos and Showcases, Hybrid Networking and B2B Meetings, Hybrid Art and Cultural Events, Hybrid Education and Training Exhibitions

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What Is the Leading Region in the Exhibition Market?
North America was the largest region in the exhibition market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the exhibition market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

What Is Covered In The Exhibition Global Market Report?

- Market Size Analysis: Analyze the Exhibition Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the Exhibition Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall Exhibition Market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the Exhibition Market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.

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