FinanzFabio saves money with SEO strategy

What does your traffic cost you? Why SEO is the smarter choice

In the digital age, visibility is everything. Companies often invest huge sums in paid advertising to attract traffic to their website. But what if you could achieve the same results without spending a fortune every month? This article shows how FinanzFabio saves you CHF 24,000 a month thanks to a smart SEO strategy and how you can do the same.

The difference between paid and organic traffic

Traffic is the lifeblood of any website. But how this is generated can make a considerable difference to the costs. Paid advertising (Google Ads, social media ads) provides immediate visibility, but the price per click can rise quickly. In comparison, organic traffic through search engine optimization is more sustainable and significantly cheaper in the long term.

A concrete example: In January 2024, FinanzFabio had around 4,500 users via organic search. One year later, there were 12,500. That means 8,000 additional visitors per month - without spending a single franc on advertising.

If he had generated the same traffic via Google Ads, it would have cost CHF 24,000 per month (at an estimated click price of CHF 3). Instead, he benefits from a well thought-out strategy that ensures lasting visibility.

Exclusive tip: Search engine optimization is not a one-off investment, but a long-term strategy. Those who start early have a considerable competitive advantage.

Why search engine optimization is a worthwhile investment

SEO takes time, patience and strategic work. But once the results start to show, the benefits are enormous:

* Sustainability: a well-placed article can generate visitors for years without incurring additional costs.
* Trust and authority: Users trust organic search results more than paid ads.
* Better conversion rates: Organic traffic often leads to higher conversion rates as visitors search specifically for relevant topics.

A practical example: companies that invest in search engine optimization not only benefit from more visibility, but also from a clear positioning in their industry. Optimization ensures that potential customers become aware of you precisely when they are looking for your services.

Exclusive tip: Focus on search intentions. Users are not looking for keywords, but for solutions to their problems. Optimize your content accordingly.

The biggest mistakes that will cost you dearly

Many companies make the mistake of viewing SEO as a short-term marketing measure. Here are the most common mistakes to avoid:

* No keyword strategy: you won't reach the right users without in-depth research.
* Lack of technical optimization: Slow loading times, poor mobile usability and faulty pages can ruin your ranking.
* Lack of content: Google prefers high-quality, informative content. Thin or irrelevant texts do not bring lasting success.
* No regular optimization: Optimization is not a one-time process. Continuous adjustments are necessary to stay ahead of the competition.

Exclusive tip: Use tools such as Google Search Console, Ahrefs or SEMrush to keep a constant eye on your rankings and optimization potential.

What can you do specifically to improve your strategy?

SEO only works if you have a clear strategy. Here are some steps to increase your visibility organically:

* Keyword research: use tools such as Ubersuggest or the Keyword Planner to find relevant terms with high search volumes.
* On-page optimization: Optimize your meta titles, descriptions and headings for your most important terms.
* High-quality content: Write blog articles that not only contain keywords but also offer real added value.
* Technical optimization: Make sure your website loads quickly, is mobile-friendly and contains no broken links.
* Backlink building: High quality links from other websites increase your authority and ranking.
* Local optimization: Optimize your Google My Business profile if you want to be found locally.

Exclusive tip: Use Google's "People also ask" function to include relevant questions from your target group in your content.

What is your traffic really costing you?

If you're currently spending a lot of money on paid traffic, it's time to invest in a sustainable alternative. Search engine optimization offers you long-term visibility without having to spend large monthly budgets on advertising.

The question you should ask yourself: How much are you currently investing to be visible? And how much could you save by relying on SEO?

If you need support, please get in touch with me - as long as you're not in the financial sector ?

Maik Möhring Media
Schöntalweg Schöntalweg 1
Ermatingen 8272
Schweiz

https://www.maik-moehring.ch

Maik Möhring
+41 79 132 43 78

mm@maik-moehring.ch

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This release was published on openPR.