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Fortified Edible Oils Market Grows at 3.8% CAGR: Government Initiatives Fuel Expansion

11-15-2024 06:01 PM CET | Food & Beverage

Press release from: Transparency Market Research

Fortified Edible Oils Market

Fortified Edible Oils Market

The global fortified edible oils market is experiencing substantial growth, driven by increasing health awareness and governmental initiatives promoting nutrient-rich dietary options. Fortified edible oils are enriched with essential micronutrients, such as omega-3 and omega-6 fatty acids, vitamins A, D, and E, aimed at enhancing nutritional intake. As consumers gravitate toward health-focused products, the fortified edible oils industry is poised for sustained expansion.

Market Size and Growth

In 2022, the global fortified edible oils market was valued at US$ 11.8 billion. Projections indicate a compound annual growth rate (CAGR) of 3.8% from 2023 to 2031, with the market expected to reach US$ 16.4 billion by the end of 2031. This growth is underpinned by an increasing focus on health-conscious consumption and supportive government policies worldwide.

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Competitive Landscape

Key players in the fortified edible oils market, including Bunge Limited, Nestlé S.A., Conagra Brands, Inc., Adani Wilmar Limited, and Ruchi Soya Industries Ltd., are leveraging advanced technologies and innovative strategies to meet rising demand. Companies are adopting cold-pressing and refining technologies to enhance product quality and nutritional value. Additionally, initiatives such as product launches and targeted campaigns are helping these players solidify their market presence.

Market Segmentation

The fortified edible oils market is segmented based on the type of oil (e.g., palm oil, sunflower oil, rice bran oil), distribution channel (retail stores, online platforms), and end-user demographics (individual consumers, institutional buyers). The growing demand for refined oils, which account for approximately 60% of the market, highlights the consumer preference for high-quality and nutritious options.

Regional Analysis
Asia Pacific: The Leading Region

Asia Pacific dominated the market in 2022, driven by factors such as population growth, rising disposable incomes, and an increasing focus on health and wellness. Government initiatives, such as India's National Edible Oil Mission-Oil Palm (NMEO-OP) and regulations introduced by the Food Safety and Standards Authority of India (FSSAI), are significantly boosting the adoption of fortified edible oils in the region.

Other Regions

Developing countries in Africa and Latin America are witnessing increased adoption of fortified edible oils, supported by government programs like Tanzania's National Food Fortification Program. In developed regions like North America and Europe, heightened consumer awareness regarding micronutrient deficiencies is further driving market demand.

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Market Trends

Rising Health Awareness: Increasing awareness about obesity, cardiovascular diseases, and micronutrient deficiencies is encouraging consumers to choose fortified edible oils.

Technological Advancements: Adoption of modern production techniques, such as cold-pressing and advanced refining, is improving oil quality and meeting consumer preferences.

Government Initiatives: Policies aimed at promoting fortified edible oils, such as subsidized programs and mandatory fortification regulations, are spurring market growth.

Product Innovations: Key players are focusing on innovating with new blends and formulations to cater to diverse consumer needs, including vegan and vegetarian diets.

Future Outlook

The fortified edible oils market is expected to witness sustained growth in the coming years. Factors such as increasing health consciousness, supportive government policies, and technological advancements in production are likely to play pivotal roles. Companies investing in research and development to create innovative and cost-effective products will gain a competitive edge.

Moreover, the rising prevalence of lifestyle diseases and the need for balanced nutrition are anticipated to expand the consumer base for fortified edible oils. Regions like Asia Pacific and Africa are expected to lead market growth, supported by favorable demographics and policy frameworks.

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About Transparency Market Research

Transparency Market Research, a global market research company registered at Wilmington, Delaware, United States, provides custom research and consulting services. Our exclusive blend of quantitative forecasting and trends analysis provides forward-looking insights for thousands of decision makers. Our experienced team of Analysts, Researchers, and Consultants use proprietary data sources and various tools & techniques to gather and analyses information.

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