Looking for Lateral Thinkers! - Interdisciplinary Thinking as a Success Factor

The Deutsche Wirtschaftsingenieurtag 2007 (German Industrial Engineers Day) is considered the interdisciplinary management congress for decision-makers and lateral thinkers in the industrial sector. And it has certainly lived up to its reputation! Knürr AG was the event’s main sponsor, and sent its CTO, Dr. Peter Koch, to set the challenging pace. Dr. Koch’s lecture dealt with energy efficiency in data centers.

“Innovators, lateral thinkers, trend setters and stimulus providers continuously create completely new perspectives and provide fresh food for thought”, pointed out Ulf Pleissner, representing the organizers, the Association of German Industrial Engineers, in a discussion with Knürr Marketing Director, Werner Gropp. The two-day event was organized for the precise purpose of redefining strategic and interdisciplinary exchanges of knowledge and information, and thereby successfully securing crucial advantages.

In today’s world it is inconceivable that one would not look beyond the horizon, consider already experienced problems from new viewpoints, and free oneself from the past wherever possible. Insulated management thinking is long a thing of the past! These days of global change demand new forms of lateral and forward thinking.

Professor Dr. Christian Schuchardt, President of the Association explains: “Interdisciplinary thinking today is far more than just a success factor for modern management in the technical-financial networked area of activity. We must keep up with the continuous developments in technology, finance, global networking and structural change!” The congress, which was held in an absolutely perfect venue, “BMW World”, was all about learning from the best in the two joint fields of activity, i.e. technology and management: Elite speakers, the proven specialists in their respective fields of knowledge, gave plenary speeches providing insights into the latest developments and strategies in companies today.

An excited buzz filled the large hall with an audience of 350 as Dr. Peter Koch, Knürr AG CTO, illustrated how a server’s power consumption will soon cost more in its limited lifetime than its actual purchase price!
Dr. Koch made the audience only too aware of the enormous amount of energy consumption by headlining his speech with the question – “How much IT can the earth take?” With provocative theses backed up with numerous facts, the Knürr expert effectively emphasized the requirement for intelligent measures for energy efficiency in data center environments. At the end of the day as Dr. Koch put it so pragmatically, one’s own electricity bill is one’s best consultant – especially now that such sensitivity to cost has been established.

And lo and behold! A whole hoard of people ranging from students to top business leaders gathered at the Knürr AG stand, to be competently and entertainingly advised by Stephan Nagel, Gerhard Bumeder, Dr. Peter Koch and Werner Gropp.

Martin T.W. Hochleiter Werbe- und PR GmbH
Frank Hochleiter
Renatastraße 65
80639 Munich
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office@wahochleiter.com

About Knürr
Knürr AG based in Arnstorf, Bavaria, was founded in 1931, and in February 2006 became part of Emerson Network Power, a division of the global technology leader, Emerson, which has an annual turnover of 20 billion dollars, 128,000 employees and 270 production sites around the world.

Knürr’s system solutions in the world of information and network technology and telecommunications soon established the company’s exceptional reputation as one of the leading developers and manufacturers of rack and enclosure platforms. These include systems for the indoor and outdoor area, all relevant active and passive components in the 19-inch construction area, and the thermal and cable management technologies this entails.
With standardized and customized developments, the company supports its customers with innovative technologies and comprehensive knowledge in the completion of its assignments. For more information go to:
www.knuerr.com

About Emerson Network Power
Emerson Network Power is an Emerson Group company (NYSE: EMR) and industry leader with its continuity solutions (Business-Critical Continuity™).The company is recognized as a reliable provider of flexible and dependable solutions that effectively protect the important components of the customer’s infrastructure. On the basis of the biggest global service organization in the industry, Emerson Network Power provides a wide range of innovative power supply, cooling and connection solutions. Added to this are services for the computer, communication, health care and industrial systems areas. Emerson Network Power’s most important product brand names include Liebert, ASCO, Astec and Lorain. You will find more information on Emerson Network Power’s products and corporate solutions at www.gotoemerson.com.

About Emerson
Emerson (NYSE: EMR) is based in St. Louis (USA), and as a leading technology and development specialist provides globally innovative customer solutions in the areas of network power supply, process management, industrial automation and thermal management, as well as the corresponding equipment and tools. In the 2007 fiscal year the company generated turnover of US $ 22.6 billion. You will find more information at www.gotoemerson.com.

This release was published on openPR.