Artificial Intelligence in Social Media Market Segmentation with Competitive Analysis, Top Manufacturers and Forecast 2029

1.9.2023: Artificial Intelligence in Social Media Market is projected to reach a valuation of US$ 9.71 billion by 2029

Report Scope and Methodology:

Report Scope:

The Global Artificial Intelligence (AI) in Social Media Market Research Report delves into the transformative potential of AI in shaping brand interactions across major social networks including Facebook, Instagram, Twitter, and LinkedIn. AI is automating various labor-intensive tasks related to social media management, promising enhanced company performance and improved customer satisfaction in the digital age.

Research Methodology:

The report's insights are derived from comprehensive research that includes analyzing real data and outputs from key industry players globally. It draws on trends from the past five years while accounting for the exceptional circumstances of 2020, particularly the impact of region-specific lockdowns.

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What are Artificial Intelligence in Social Media Market Dynamics?

Market Drivers:

Rising Epilepsy Cases: Epilepsy, a widespread neurological disorder, affects around 50 million people globally. With approximately 2.4 million new cases diagnosed annually, the majority remain idiopathic with no known cause. AI aids in untapped market opportunities for more effective therapies, considering that current treatments only offer symptomatic relief through medication, surgery, or implantable devices.

Second-Generation Antiepileptic Drugs: Second-generation antiepileptic drugs, including Zonisamide, are poised to dominate the market due to benefits like reduced drug interactions, fewer life-threatening side effects, and improved cognitive function. These drugs are contributing significantly to advancements in social media marketing.

Growing Geriatric Population: The aging population is experiencing a surge in stroke, dementia, and brain tumor cases, leading to an increase in epilepsy incidences. AI in social media aids in addressing the needs of this demographic.

Market Restraints:

Shortages in Drug Supply: Despite the increasing prevalence of epilepsy and seizures, drug supply shortages pose a significant impediment to the Zonisamide market. Patients are stockpiling medicines due to shortages, leading to concerns about global supply chain vulnerabilities, particularly concerning the dependence on India and China for crucial APIs.

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Artificial Intelligence in Social Media Market Segmentation?

1. Technology Type:

Machine Learning and Deep Learning: This segment plays a significant role in the global AI in social media market. It leverages AI, big data, and analytics to identify data patterns from unstructured data generated on social media platforms. It is used for self-learning services and automation in social media applications.
2. Application:

Customer Experience Management: AI is used to enhance customer interactions and engagement on social media platforms, providing a seamless and personalized experience.

Sales and Marketing Management: AI assists in optimizing marketing campaigns, targeting the right audience, and improving lead generation and conversion rates.

Performance Monitoring: AI tools help in tracking the performance of social media campaigns, analyzing metrics, and providing insights for improvements.

Workforce Management: AI aids in automating routine social media tasks, allowing human resources to focus on strategic activities.

Who are Artificial Intelligence in Social Media Market Key Players?
• Microsoft
• Google
• Facebook
• AWS
• IBM
• Adobe Systems
• Salesforce
• Snap
• Clarabridge
• Converseon
• Sprinklr
• Unmetric
• Isentium
• Cluep
• Netbase
• Spredfas
• Synthesio
• Crimson Hexagon
• Sprout Social
• Vidora

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Regional Insights:

Asia Pacific: This region is expected to lead the global AI in Social Media Market due to the adoption of AI by both public and private sectors, coupled with a large consumer base of internet users. Tech giants' investments in AI technology, especially in countries like India and China, are driving regional growth. Asia Pacific accounts for over 52.2% of global social media users, with more than 97.3% accessing social media via mobile devices.

India: As of 2022, India boasts 400.0 million social media users, marking a significant increase. Social media penetration in India stood at more than 29% in 2022.

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