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ISO Travel Solutions at the ITB 2013

02-26-2013 07:23 PM CET | IT, New Media & Software

Press release from: ISO Travel Solutions

ISO Travel Solutions at the ITB 2013, hall 6.1, stand 116

ISO Travel Solutions at the ITB 2013, hall 6.1, stand 116

Innovation in Tourism IT: ISO Travel Solutions is the first tourism supplier to offer standard technologies for Big Data that are both future-proof and have proved successful in other industries. The company’s Social Media Monitor provides its users with an overview of customer statements, reviews and ratings concerning their tourism offers. These product enhancements are also shown for the first time: The tour operator system Pacific includes two new modules, Incoming and Cruises. And the CRM system Emerald now lets users analyze Facebook entries and react to them from within Emerald. The pavilion of ISO Travel Solutions will be in hall 6.1, stand 116.

ISO Travel Solcutions traditionally stages its abilities and innovative capacity in tourism IT during the ITB in Berlin, the world’s largest tourism trade fair. There, the company from Nuremberg will present, among other things, new solutions in the filed of Cache and Big Data along with a tool to analyze Social Media content.

Cache and Big Data
Everyone is talking about topics like Cache or Player. ISO Travel Solutions is the first tourism software provider in the market to make use of technologies which have proved successful in other industries. One of the solutions is the Dynamic Recommendation System for controlling the sales process. For this, the customers receive rule-based up-selling and cross-selling recommendations to boost sales and increase margins.
Only established technologies from the field of Big Data, such as those used by Amazon, Facebook or eBay, are relied on. In contrast to the proprietary solutions from other vendors, these technologies provide better performance. They are used all over the world and enhanced in open source communities, thus ensuring their future. ISO used tools like Mongo-DB and Netty along with Apache Hadoop and Apache Mahout.

Facebook evaluation now part of CRM Emerald
The CRM system Emerald can now analyze and prepare Facebook content. Using computer-linguistic methods, the system analyzes posts and displays the most positive and most negative entries. The users can then immediately recognize which entries are of high priority and require a special handling. Posts can be answered, forwarded or deleted all within Emerald – no need to leave the system.
Thanks to the integration with Emerald, Facebook content is available immediately for multi-channel marketing.

Pacific Extensions – Incoming and Cruises
The web-based reservation system Pacific has been enhanced: At the ITB, ISO will introduce for the first time the new Incoming module, which is based on the high-performance booking kernel Pacific. It supports all procedures for incoming operators with many additional functions and automatisms. These include a separate quota management on both purchasing and sales side including yield management. Also available is a function for handling group bookings and pricing. In addition, the module can process specific source market prices, descriptions or terms, and manage local taxes.
Thanks to ISO’s many years of experience in the cruise sector, Pacific has been equipped with various specific features for cruise operators. Besides a special yield management, booking deck plans, cruise itineraries and cruise-specific documents are also manageable.

Visit us at the ITB from 6-10 March 2013
ISO Travel Solutions – hall 6.1, stand 116

About the ISO Travel Solutions GmbH
The ISO Travel Solutions GmbH is specialized in the development, sales and support of tourism software solutions for the international markets. The know-how thus derived is also available as part of our consulting services. The company covers the entire range of tourism by offering self-developed products for tour operators, destination agencies and travel agent, hotels and other suppliers as well as for airlines. Our solutions are being used by well-known companies all over the world.
We have been active in the market since 1979, and have become an internationally leading IT service provider. Targeting specific markets has brought about several powerful and innovative companies under the umbrella of the ISO-Gruppe. Alongside the ISO Travel Solutions GmbH, these are the SAP experts ISO Professional Services GmbH and the ISO Software Systems, specialized in software engineering and IT consulting.
Some 380 permanent employees work at several sites throughout Germany as well as in associate companies in Austria, Poland, Dubai and Canada. Throughout the ISO-Gruppe, all processes are certified to the requirements of the quality management system in accordance with DIN EN ISO 9001.

For further information, please visit

Press contact:
ISO Travel Solutions GmbH
Eichendorffstrasse 33
90491 Nuremberg

Ralf Regner, Marketing & PR
T: +49 (0) 911 / 9 95 94-0
F: +49 (0) 911 / 9 95 94-129

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