Video on Demand Market Top Key Players – YouTube, Netflix, Amazon Prime Video, HBO, Vudu, Hulu, IndieFlix, Vubiquity, Disney Hotstar, iQiYi, Viu, Britbox, HOOQ

The global Video on demand market is estimated at $48 Billion in 2020. It has been estimated that there might be a chance of about 140 million subscriptions across service providers in 2020, which is about 18% increase in total subscriptions.

Video on Demand Market is a system that allows you to select and watch video and audio content such as movies and TV programs at your favorite time without watching it at a specific time. VOD growth has had the greatest impact on traditional pay distributors of TV and MVPD (Multichannel Video Programming Distributors), where subscriber growth in many markets has begun to decline.

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The rapid development of high-speed Internet infrastructure and the increase of on-demand service providers are the main drivers of the growth of the Video on Demand Market. It is estimated that there are 3.5 billion smartphones worldwide. In other words, 45% of the world's population owns smartphones. This was the main reason for the increase in VOD services. However, growth is limited by the high bandwidth requirements and high registration costs of some service providers.

MARKET SEGMENTATION

By Fee Induced
• Rentals or Pay per view
• Subscription
• Ad Based
• Digital Purchase

By Geography
• US
• Europe
• China
• ROW

By Device used
• Mobile
• PCs
• Tablets
• TV

MARKET DYNAMICS

• The general public has been locked down for the past few months since the outbreak of COVID-19. As the number of countries with domestic quarantines increases, the proportion of the world's population in lockdown is gradually increasing. As of April 20, 2020, nearly a third of the world's population is under lockdown. This has led to longer usage times for mobile phones and other electronic devices that support streaming platforms.

• Thus, the quarantine period indirectly affected the huge growth of VOD services. As theaters are closed, many distributors are accessing online platforms to deliver movies to audiences, increasing demand for these services. It is estimated that the amount of content viewed has the potential to increase by 60% during this period.

RECENT MARKET TRENDs

• To reduce web traffic, service providers are turning to lower image quality to meet the burgeoning bandwidth demands of Internet providers.

• The Disney + and Hulu services have emerged as major subscription service providers in the US region after the closure.

• After the full acquisition of hotstar, Disney released an app called "Disney + hotstar" on April 3, 2020. March.

• Netflix has announced a 25% reduction in bandwidth consumption in Europe to meet increasing demand.

• Hulu, in partnership with ABC News during this period, released free live news to subscribers. India's

• MX Player video-on-demand streaming service has announced that it will expand its service in the US, UK, Australia and Canada and continue its free service to users.

• During the India lockdown, it is observed that almost 96% of registered users are spending their time on VOD platforms.

COMPETITIVE LANDSCAPE

Advertising (or ad-based) video on demand (AVOD): The AVOD model has a huge audience and is perfectly suited for YouTube. Users can wait for the ad to finish and watch the video they want on YouTube, which is already a pseudonym. However, AVOD is volume driven and is not suitable for new OTT market players who have not yet built a subscriber base.

The major companies in the VOD division are dominated by US-based companies. Netflix, Amazon Prime, Hulu, Disney, +, Youtube are all American companies. Netflix is currently leading the market with the largest number of subscribers. A Vudu content distribution company that allows you to purchase or rent the desired content.

COMPANY PROFILES
• YouTube
• Netflix
• Amazon Prime Video
• HBO
• Vudu
• Hulu
• IndieFlix
• Vubiquity
• Disney Hotstar
• iQiYi
• Viu
• Britbox
• HOOQ

Read More Information: https://mobilityforesights.com/product/video-on-demand-market/

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This release was published on openPR.