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Press release joins the MACH Alliance

01-18-2021 04:31 PM CET | IT, New Media & Software

Press release from: Voucherify

Katowice, Poland – 18/01/2021 – announced today that it joined the MACH Alliance, the group of independent tech companies dedicated to advocating for open, best-of-breed technology ecosystems, demonstrating’s commitment to building innovative and future-proof enterprise technology and to enhancing the digital experiences of their customers. Voucherify is an all-in-one Promotion Management Platform that enables companies to build personalized coupon, discount, referral, and loyalty campaigns faster. Voucherify is based on MACH technology, making it fast to integrate, flexible in use, and cutting the integration time and cost to close-to-none. Thanks to its flexible API, it is possible to integrate it with any e-commerce stack of choice. To make the integration even faster, Voucherify offers out-of-the-box integrations with e-commerce platforms, CRM systems, distribution channels, Google Analytics and Google Ads.

The MACH Alliance (Microservices-based, API-first, Cloud-native SaaS, and Headless) launched in June 2020 and is rooted in the common belief that the interoperability and open architecture of modern software will propel current and future digital experiences.

“We’re happy to welcome Voucherify to the MACH Alliance, says Kelly Goetsch, president of the MACH Alliance. “They’ve built their solution from the ground up using the MACH principles, making them highly flexible, easy to integrate and a perfect fit for the MACH Alliance”

“We created at our software house, rspective, because we noticed that our clients were struggling with their promotions. Because of the success of our product, we spun it out into its own standalone company.The companies we worked with lacked a holistic tool to launch, manage, and report on promotions without the need to involve developers at every step of the journey. Building such a tool from scratch was slow and expensive.” says Tomasz Pindel, CEO of “We have built — an all-in-one promotion engine — MACH-first, which makes it a fast-to-integrate, scalable and affordable solution for our clients. We know first-hand how much value MACH-first solutions bring to enterprises, and we are happy to join MACH Alliance, who shares the same vision, to support enterprises with their transformation to open and composable architecture.”

ul. Porcelanowa 23, bud. A4
40-246 Katowice


Voucherify was born in 2015 at rspective, a pragmatic and experienced software house based in Katowice, Poland. The founders of rspective have noticed that their clients were struggling with running promotional scenarios efficiently, lacking a holistic tool to launch, manage, and report on promotions without involving developers at every step of the journey.

This is why they have created Voucherify – an affordable, all-in-one MACH promotion management software that requires minimum developer effort to integrate, offers plenty of out-of-the-box features and integrations and is designed to empower your marketing team to quickly launch and efficiently manage coupon and gift card promotions, giveaways, referral and loyalty programs. Voucherify empowers marketers and developers with flexible API to develop, implement, and track targeted promotional campaigns.
Learn more about

About the MACH Alliance
The MACH Alliance is a [501(c)(3)] non-profit organization governed by an independent board and does not endorse specific vendors, members, or otherwise. The Alliance was formed in June 2020 to help enterprise organizations navigate the complex modern technology landscape. It aims to guide and show the business advantage of open tech ecosystems that are Microservices based, API-first, Cloud-native, and Headless. All MACH Alliance members meet certification principles that are published on the website.

Founding members include: commercetools, Contentstack, EPAM Systems (NYSE: EPAM), and Valtech. The MACH Alliance welcomes technology companies and individual industry experts who share the same vision for the future. Learn more at, read here about MACH certification and follow us on Twitter and LinkedIn

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