Press release
GLOBAL DIGITAL OUT OF HOME (DOOH) MARKET WITH IMPACT OF COVID19 ANALYSIS BY TOP KEYPLAYERS OUTFRONT MEDIA (US), PRISMVIEW LLC , DAKTRONICS , STROER SE & CO. KGAA
Digital out of home market is expected to witness high growth during the forecast period. The digital out of home market was valued at USD 14.2 billion in 2017 and is expected to reach USD 26.2 billion by 2023, at a CAGR of +10% during the forecast period. The growth of the market is supported by the increasing use of commercial display in advertising, which is a strong medium for promotion for all the sectors and applications. The DOOH market is driven by cost-effectiveness of digital displays. The players in this market need to continuously find unique product implementations and create complementary products and innovative services to increase their market share. Digital out of home provides an opportunity for marketing with digital billboards, creating interactive campaigns, and weekly promotion at a greater level without wasting paper for printed boards.Market Research Inc recently adds report on DIGITAL OUT OF HOME (DOOH) Market, 2020-2026 which has done an exhaustive study on the present market scenario of the global DIGITAL OUT OF HOME (DOOH) with a special focus on the Global market of this industry. The research report provides important information and statistics about the global DIGITAL OUT OF HOME (DOOH) market. This research report gives a clear image of the global DIGITAL OUT OF HOME (DOOH) industries to understand its framework.
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Major Key Players:
JCDecaux (France), Lamar Advertising Company (US), Clear Channel Outdoor Holdings, Inc. (US), OUTFRONT Media (US), Prismview LLC (US), and Daktronics (US). Other major players in the digital out of home market include NEC Display Solutions, Ltd. (Japan), Stroer SE & Co. KGaA (Germany), Broadsign International LLC. (Canada), oOh!media Ltd. (Australia), Mvix, Inc. (US), Christie Digital Systems USA, Inc. (US), Ayuda Media Systems (US), Deepsky Corporation Ltd. (Hong Kong), and Aoto Electronics Co., Ltd (China)
Commercial vertical expected to hold the largest market share during forecast period
The commercial vertical is expected to hold the largest share of the digital out of home market during forecast period. This is mainly due to the increasing demand for digital out of home systems in commercial applications, along with improvements in technology offerings and infrastructure expansions. The commercial vertical includes retail and hospitality, in which the customer interaction mostly takes place through kiosks and interactive billboards. Print advertisement has minimized as the digital out of home screens are being targeted toward the audiences with the help of interactive content to make the message attractive by using it effectively according to the demand in the market.
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Segment by Regions, regional analysis covers
North America
Europe
Asia-Pacific
South America
Middle East and Africa
The report offers deep insights into leading segments of the global DIGITAL OUT OF HOME (DOOH) market and explains key factors helping them to collect a larger share. It provides accurate growth rate and market size achieved by each segment during the forecast period. This will help players to identify lucrative segments and plan out specific strategies to gain maximum profit from them. The report also includes sales growth, revenue, and price changes observed in important segments. Most importantly, the segmental analysis equips players with useful information and data to make the best of opportunities available in different segments.
The worldwide extension for the DIGITAL OUT OF HOME (DOOH) Market has been examined and anticipated for the gauge time of the multi-year. This examination report offers a condensed information of various powerful parts of the organizations. Diverse graphical introduction methods have been utilized while curating this report, for example, data designs, diagrams, pictures, and flowcharts which shows signs of improvement point of view to the perusers. Very much clarified SWOT examination has been utilized to comprehend the quality, shortcomings, openings, and dangers before the organizations.
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Table of Contents:
Introduction DIGITAL OUT OF HOME (DOOH) Market
Key Takeaways
Research Methodology
DIGITAL OUT OF HOME (DOOH) Market Landscape
Market – Key Market Dynamics
DIGITAL OUT OF HOME (DOOH) Market – Revenue And Forecasts To 2027
Market Revenue And Forecasts To 2027
Industry Landscape
DIGITAL OUT OF HOME (DOOH) Market, Key Company Profiles
Appendix
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