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New Social Content Exchange ‘Barcelona version’ released by Knexus

03-23-2012 10:28 AM CET | IT, New Media & Software

Press release from: Knexus Group

New Social Content Exchange ‘Barcelona version’ released

London, UK, March 20, 2012 - Knexus, the Cloud technology company specialising in Social Engagement Marketing Tools for leading companies, today released its latest ‘Barcelona’ version of Social Content Exchange. Social Content Exchange is an online social place for sharing video, images & other content, to generate profitable conversations. It is used primarily to support video based customer education and internal training for sales, marketing & customer service staff.

The latest version of Social Content Exchange includes a variety of improvements that give companies smarter ways to communicate, educate & engage with their colleagues, partners & customers. The introduction of enhanced Social Search makes it easier and faster than ever for users to find the content and interactions of highest relevance. This includes the ability to search on ‘most viewed content’, ‘highest rated content’ & ‘most recent content’. The new ‘highlighted’ content (featured content) function empowers admin users to feature particular content they want users to pay attention to on the homepage.

A new ‘MyAccount’ feature provides one secure place for users to easily manage their content, including videos uploaded, as well as track collaborations and personalise settings.

For companies using Social Content Exchange to support both internal & external users, there’s a new secure feature for sharing content with external parties. Users can now generate a secure link to share a piece of content with partners, suppliers or other third parties that don’t have direct access to Exchange. Access is limited to that specific content only, and the user has the option to set a time limit on the access, for example 7 days. Admin users can go a step further to create a secure, shared space with unlimited content for third parties that do not have direct access to Exchange. Again, the period of access can be defined. No login details are required for accessing content on this basis.

User Experience improvements include a new Read & Watch button, which marks content automatically read once a user has watched/viewed a piece of content. The user then has the option to mark the item unread. This feature is designed to save time and avoid the need to review a list of content that has already been viewed.
Commenting on the new version of Social Content Exchange, Knexus MD Danny Barrasso said ‘our clients are looking to support and educate their customers more effectively, and ensure their staff are trained to support that effort. They’re achieving these objectives by using video & other rich content delivered through Social Content Exchange’. He continued ‘our new Barcelona version just increases the ease and simplicity of the tool for clients’.

Knexus releases new versions of its Social Engagement tools every 8 weeks, as part of its pledge to support Knexus customers with continuous innovation to sustain their competitive advantage.

To find out why Knexus has named its latest release ‘Barcelona’ go to Knexus Group's Latest Product Releases page.

Visit Knexus Group online to find out how Knexus tools can help you introduce smarter ways to communicate, educate & engage colleagues, partners & customers.

About Us
Knexus is a Cloud technology company specialising in Social Engagement Marketing Tools for leading brands. Our tools help companies improve their marketing performance through more effective brand engagement & brand profit.
For more information about Knexus and the Social Content Exchange, visit www.knexusgroup.com or call +1 (646) 401 0147 (New York); +44 (0) 845 838 5316 (London).

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