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Rightlander.com targets Bulgarian and Portuguese iGaming markets

06-08-2020 06:04 PM CET | Associations & Organizations

Press release from: Rightlander Ltd

London: 08, June 2020– Leading affiliate compliance provider, Rightlander.com, has launched its suite of products and services in Bulgaria and Portugal.

Operators targeting players in these two countries can bolster their compliance efforts with access to the complete range of Rightlander.com products including the Affiliate Landing Page Tracker, PPC Brand Bidding Tool, Proactive Affiliate Finder, Compliance Live and Fast Start.

Rightlander.com’s Affiliate Compliance Tracker scans any website and builds a list of all the locations where an operator’s brands are mentioned and/or linked to.

It follows each link to its final destination on the website, takes a screenshot and stores it in a personal library. This allows operators to have complete oversight of the affiliates linking to their brands.

The technology also allows operators to set compliance violation events. When these occur they will automatically be notified allowing them to react and resolve instantly.

In addition, operators in Portugal and Bulgaria will also be able to use Rightlander’s PPC Brand Bidding Tool to monitor activity relating to keywords including their brand names.

The tool scans Google Ads and monitors PPC activity with data collected at various points during a 24-hour period, capturing information relating to time-sensitive PPC campaigns including day-parted ads.

Ian Sims, founder of Rightlander, said: “Rightlander's priorities are largely driven by our clients' requirements and we provide data to several large companies dealing in multiple regulated or soon to be regulated territories.

Portugal’s iGaming market grew to €69.8m in the first quarter of 2020 and the gambling industry in Bulgaria continues to grow and become more and more interesting for international companies so it was only a matter of time before we included these markets into our offering”

For more details, please contact Andy Parsons at andy.parsons@rightlander.com

Rightlander Ltd
Admirals Offices Main Gate Road,
The Historic Dockyard,
Chatham, Kent, United Kingdom, ME4 4TZ

About Rightlander.com:
Rightlander.com is a state-of-the-art affiliate compliance platform that allows affiliates and operators to identify potentially non-compliant content in regulated jurisdictions. It does this by scanning affiliate content from within the target jurisdiction, looking for events or conditions defined by operator clients and regulators, and sending alerts when it finds content that meets those conditions. Launched in January 2018 the Rightlander product has expanded rapidly into multiple territories around the world and is used by many high-profile merchants, operators and affiliate networks to help them keep on top of their affiliate compliance responsibilities.

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