Press release
BetComply Partners with Rightlander to Enhance Compliance Offering for iGaming Industry
Rightlander partners with Betcomply
The partnership will offer access to Rightlander's comprehensive suite of innovative marketing compliance solutions. These include web, search, and social media monitoring to track affiliate promotional activities, content compliance scanning to ensure adherence to regulatory requirements and ongoing monitoring services.
Loes Wetzer, Operations Director at BetComply, commented on the partnership: "We're thrilled to join forces with Rightlander to offer our clients cutting-edge compliance and marketing solutions. As regulations evolve in established and emerging markets, Rightlander's tools will be instrumental in helping our clients navigate the complex landscape of marketing compliance while capitalising on advertising opportunities."
Sarafina Wolde Gabriel, CEO of Rightlander, expressed enthusiasm about the collaboration: "Our partnership with BetComply represents a significant step forward in promoting responsible and compliant marketing practices in the rapidly evolving iGaming industry. By combining BetComply's expertise in regulatory compliance with our advanced compliance tools, we aim to set new standards for transparency and regulatory adherence in the sector."
This strategic alliance is expected to strengthen the robust compliance infrastructure and drive innovation in affiliate compliance within the iGaming industry. The partnership will focus on supporting and navigating operators and affiliates through the complex regulatory landscape in various regulated markets worldwide.
Clients will benefit from enhanced capabilities to maintain ethical advertising standards, ensure accurate and compliant promotions, and adhere to strict regulatory requirements across multiple jurisdictions. The collaboration underscores both companies' commitment to responsible gaming practices and maintaining the highest level of affiliate compliance
Rightlander Limited.
c/o GMC Business Advisers Ltd, The Joiners Shop, The Historic Dockyard, Chatham, ME4 4TZ, , England. Company Number: 11150772.
Aparajitaa Rao-Counter,
PR & Communication
Rightlander Ltd.
aparajitaa.rao-counter@rightlander.com
About Betcomply
BetComply is a trusted provider of technical and regulatory compliance consultancy services for the iGaming industry. With expertise in over 40 regulated and emerging markets, BetComply offers comprehensive regulatory guidance, tailored market entry strategies, licensing support, and ongoing compliance monitoring to help iGaming companies navigate complex regulatory landscapes and achieve success in new markets
About Rightlander:
Rightlander is a state-of-the-art innovative marketing, compliance and intelligent solution that allows advertisers and networks to identify potentially non-compliant content across different markets and online advertising channels including web, social media, email and instant messaging. It does this by scanning third-party published marketing content from within the target market, looking for events or conditions that may be in contravention of local regulations, and identifying untapped marketing opportunities from these risk-assessed sources.
Launched in January 2018, the Rightlander.com product has expanded rapidly into multiple territories worldwide and evolved to empower marketers to protect their brands while discovering opportunities to grow their revenues. Currently used by over 300 brands worldwide including many high-profile advertisers, affiliate networks and agencies, Rightlander's proprietary technology scans content in over 30 countries and was recognised as 2023's Best Tech for Affiliate Programs.
www.rightlander.com
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