TMHE Receives iF Design Award 2012 for BT Optio L-Series Order Pickers

A leading manufacturer of forklifts and hand pallet trucks, Toyota Material Handling Europe (TMHE) consistently raises industry standards in forklift truck design. With a lasting focus on improving safety, quality and sustainability, TMHE is honoured to have received the iF product design award 2012 for its outstanding BT Optio-L Series order pickers. The iF product design award is internationally known for recognising superior achievement in design.

The BT Optio L-series, the new series of low-level order picking trucks from TMHE, was entered in the category Special Vehicles/construction/agriculture, and was selected for an iF product design award from 2,923 entries. Evaluation criteria included aspects such as design quality, finish, choice of materials, degree of innovation, environmental impact, safety, functionality and ergonomics. The BT Optio L-series forklift truck range was developed for the material handling industry around a Smooth Operator concept designed to provide the best working conditions for maximum productivity whilst maintaining excellent ergonomics, and therefore minimum stress for the forklift operator.

“We, at Toyota Material Handling Europe, have always maintained a clear focus on innovation. We are working very closely with our customers as we bring to market new products and solutions” says Jonas Tornerefelt, Senior Vice President, Marketing and Strategic Planning, TMHE. “Thanks to the feedback from customers, we can make continuous improvements to our products to meet their stringent demands, which extend from high performance to low overall cost, as well as the critical need for minimum environmental impact and maximum social responsibility.”

This is not the first time that a new product from TMHE has been recognised – in 2009 both the BT Levio powered pallet truck and the Toyota Traigo 48 electric counterbalanced forklift truck ranges were awarded the iF product design award. TMHE’s Product Design Center – lead by Magnus Oliveira Andersson – has the aim of developing purposeful and innovative design solutions that embody functional and aesthetic demands, based on the needs of the intended user.

For more information about the award-winning BT Optio L-series, please visit http://www.toyota-forklifts.eu/en/Products/ProductRange/Pages/Orderpicking.aspx

Toyota Material Handling Europe (TMHE) helps businesses of all sizes across Europe meet today’s materials handling challenges with a full range of Toyota counterbalanced forklift trucks (http://www.toyota-forklifts.eu/en/Products/Pages/DefaultRange.aspx), BT warehouse equipment, and services and added value solutions, including service contracts, short term rental, used forklift trucks (http://www.toyota-forklifts.eu/en/services-and-solutions/Used-Truck-Solutions/Pages/UsedTruckSolutions.aspx) and the Toyota I_Site information service. Active in more than 30 countries across Europe and with headquarters in Sweden, TMHE has a European Office in Brussels and production centres in Ancenis (France), Bologna (Italy) and Mjölby (Sweden). With about 4,500 service engineers, 7,550 employees, and a network of independent distributors and dealers, TMHE is the European regional organisation of Toyota Material Handling Group (TMHG), which is part of Toyota Industries Corporation (TICO) – the global leader in materials handling equipment. For more information on TMHE, visit http://www.toyota-forklifts.eu

Toyota Material Handling Europe
Svarvargatan 8
SE-595 81 Mjölby Sweden
social@toyota-industries.eu
+46 142 860 00

This release was published on openPR.