Wi-Fi Hotspot Market Size, Growth and Trends 2020 | Aptilo Networks AB, Boingo Wireless, Inc., Brocade Communications Systems, Inc., Cisco Systems, Inc., Hewlett Packard

Rise in the deployment of public Wi-Fi, the proliferation of mobile phones, increase in investments on Wi-Fi analytics, and surge in adoption of big data analytics have boosted the growth of the global Wi-Fi analytics market. However, the lack of standardized regulatory compliance across the world hampers the market. On the contrary, surge in adoption of Internet of Things and mobile-connected smart objects is expected to create lucrative opportunities in the near future.

The global Wi-Fi analytics market across North America held the largest share in 2018, accounting for more than one-third of the market, owing to the presence of a large number of market vendors in North America that use big data analytics and proliferation of smartphones, Internet of Things, and presence of Internet connectivity. However, the market across Asia-Pacific is anticipated to portray the fastest CAGR of 26.3% during the forecast period, owing to continuously rise use of smartphones and an increase in the adoption of fast Internet in the region.

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By industry vertical, the sports & entertainment segment is expected to manifest the fastest CAGR of 25.9% during the forecast period. This is due to its use for improving customer experience and boosting the sales of various sports events across the globe coupled with need for real-time data access and predictive insights of fans preference by sports organization. However, the retail segment held the largest share in 2018, accounting for more than one-fourth of the global Wi-Fi analytics market, owing to the need to analyze customer preference and formulate targeted marketing strategies according to their preference, enhance customer experience, and need for cost-saving.

The solution segment held the largest share in 2018, accounting for three-fourths of the global Wi-Fi analytics market, owing to rise in adoption of it to gain insights regarding footfall at their venue and get unassociated device data. However, the service segment is expected to register the fastest CAGR of 26.3% during the forecast period, due to increased adoption of services among end-users as they ensure the effective function of software and platforms throughout the process and surge in demand for cloud-based Wi-Fi analytics.

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The key players profiled in the study are Aptilo Networks AB, Boingo Wireless, Inc., Brocade Communications Systems, Inc., Cisco Systems, Inc., Hewlett Packard Enterprise Company, Huawei Technologies Co. Ltd., iPass, Inc., NETGEAR Inc., Nokia Corporation, and Ericsson. These players have adopted competitive strategies, such as geographical expansions, mergers & acquisitions, new product launches, and partnerships & collaborations, to augment the growth of the Wi-Fi hotspot market.

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CHAPTER 1 INTRODUCTION

1.1. REPORT DESCRIPTION
1.2. KEY BENEFITS
1.3. KEY MARKET SEGMENTS
1.4. RESEARCH METHODOLOGY

1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models
1.4.4. Market segmentation

CHAPTER 2 EXECUTIVE SUMMARY

2.1. CXO PERSPECTIVE

CHAPTER 3 MARKET OVERVIEW

3.1. MARKET DEFINITION AND SCOPE
3.2. KEY FINDINGS

3.2.1. Top winning strategies

3.2.1.1. New Product Launches
3.2.1.2. Agreements, Partnerships, Collaborations, and Joint Ventures
3.2.1.3. Mergers & Acquisitions

3.2.2. End User Analysis

3.2.2.1. Wi-Fi enabled equipment shipments is expected to reach 4.9 billion by 2017
3.2.2.2. Proportion of smartphones
3.2.2.3. Proliferation of devices used for connectivity

3.2.3. Ecosystem and roles

3.3. PORTER'S FIVE FORCES

3.3.1. Bargaining power of buyers
3.3.2. Bargaining power of suppliers
3.3.3. Degree of competition
3.3.4. Threat of new entrants
3.3.5. Threat of substitute

3.4. MARKET SHARE ANALYSIS
3.5. MARKET DYNAMICS

3.5.1. Drivers

3.5.1.1. Increasing use of cell phones and smart devices
3.5.1.2. Growth in adoption of Wi-Fi hotspots by the retail, hospitality, and education sectors
3.5.1.3. Adoption of carrier Wi-Fi by the network operators for data traffic offload

3.5.2. Restraints

3.5.2.1. Meeting the bandwidth requirement of the applications
3.5.2.2. Security issues
3.5.2.3. Authenticating to the hotspot provider
3.5.2.4. Radio frequency range and multipath interference

3.5.3. Opportunities

3.5.3.1. Introduction of mobile hotspot
3.5.3.2. Developing economies of Asia-Pacific and MEA

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